Generative AI
Stay up-to-date with the latest developments in generative AI through our collection of news and guides.
Google’s “Information Gain” Ranking Factor Patent
Why the Information Gain score described in Google’s recently granted patent might play a role in AI Overviews
Anthropic Announces Prompt Caching With Claude
Anthropic’s Prompt Caching makes it cheaper by up to 90% for complex projects that reuse large amounts of detailed context
Google’s Gemini To Gain ‘Deep Research’ Feature
Google plans to add “Deep Research” to Gemini, sourcing information from multiple webpages. Launch expected soon, but details remain unclear.
ChatGPT Study Finds Training Data Doesn’t Match Real-World Use
Study reveals gap between ChatGPT’s training data and real-world uses, highlighting need for careful AI implementation in content strategies.
OpenAI Scraps ChatGPT Watermarking Plans
OpenAI abandons ChatGPT watermarking plans, citing user resistance and technical challenges. The company is now exploring alternative methods.
AI In Marketing Copy: A Surprising Sales Killer, Study Finds
Study finds mentioning AI in marketing reduces consumer trust and purchase intent across various product categories, challenging current marketing strategies.
Is Perplexity AI’s Revenue Share Plan Fair To Publishers?
Perplexity AI’s publisher revenue share plan raises questions about fairness to websites that aren’t among the big brand elites
Search GPT – Can Search GPT Disrupt Google Search?
Learn about the unique position of OpenAI’s new search engine, Search GPT, as a potential challenger to Google Search in the market.
Getty Images Updated Generative AI Pushes Boundaries Of What’s Possible
Update to Generative AI by Getty Images offers near-infinite creative possibilities within reach of everyone
Google Advises Caution With AI Generated Answers
Google’s Gary Illyes cautioned against blindly trusting generative AI answers
Meta AI Introduces AI-Generated Photos to All Platforms
Meta AI adds ability to upload & edit images with AI to its social and messaging platforms & expands to more languages and countries
System Builders – How AI Changes The Work Of SEO
Uncover the transformative power of AI in SEO. Learn how AI is reshaping content creation and the challenges it poses for human-generated content.
Trending Content Output Compared In ChatGPT, Gemini, And Claude
Learn which is the right generative AI model for your content. In this test, discover the differences between the output of ChatGPT, Gemini, and Claude.
OpenAI GPT-4o Mini Wallops Competition
OpenAI GPT-4o Mini sets new standards, outperforming competitors from Anthropic and Google
Research Confirms Google AIO Keyword Trends
Research confirms Google AIO keyword trends observed by digital marketers
Anthropic Announces Free Claude AI Chatbot For Android
Anthropic announced a new Claude AI chatbot for Android that uses their most advanced language model, Claude Sonnet 3.5
Unlocking The Power Of LLM And Knowledge Graph (An Introduction)
Explore the future of AI assistants with Conversational LLMs. Discover how advancements in GPT technology are paving the way for personal assistants, including real examples.
GraphRAG Is A Better RAG And Now It’s Free
GraphRAG, which is superior to RAG for powering AI chatbots and answer engines, is now available for free on GitHub
AIO Pullback: Google Shows 2/3 Fewer AIOs And More Citations
One month after initial traffic analysis, Kevin Indig revisits the impact of Google’s AI Overviews on organic traffic.
New Features Improve Anthropic’s Claude Collaborative Workflow
Boost team collaboration, ideation and creativity with three new features announced by Anthropic
User-Directed AI Content: On Perplexity, Users Can Direct AI To Create Content
Dive into the controversy surrounding Perplexity’s Pages feature and its potential impact on the future of content creation.
OpenAI’s Rockset Acquisition And How It May Impact Digital Marketing
Why OpenAI’s Rockset acquisition could be the beginning of a shift in digital marketing and ecommerce
The Impact Of AI And Other Innovations On Data Storytelling
Discover the impact of AI on data storytelling and its implications for business decision-making. Explore the future of storytelling in the digital age.
Introduction To LLMs For SEO With Examples
Level up your SEO skills with LLMs. Discover how coding and understanding language models can improve your technical SEO efforts.
Bluehost Launches AI WordPress Website Creator
Bluehost launches an AI Site Creator that puts creating professional WordPress websites within reach of anyone
MozCon 2024: Britney Muller On How To Use Gen AI In Marketing
AI expert Britney Muller guides marketers through leveraging generative AI by utilizing its strengths while mitigating bias and limitations.
How SEO Experts Can Utilize ChatGPT For BigQuery With Examples
Enhance your SEO reporting with AI chatbots and BigQuery in the step-by-step guide. Learn examples of using ChatGPT to run advanced queries for data-driven decision-making.
Google’s AI Overviews Go Viral, Draw Mainstream Media Scrutiny
Google’s new AI search overviews stumble with inaccurate, bizarre responses, prompting mainstream media attention.
New Google Search Ads Resemble AI Assistant App
Google’s new search ads blur the lines between AI search results and paid “recommendations”
Google To Prioritize AI Overviews Ads Over Organic Search
Google keynote speakers demonstrated how AI Overviews will prioritize advertising over organic search