Digital Marketing
Learn how to promote your website or business using digital marketing and advertising channels to reach target audiences online.
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Exploring The Marketing Potential Of Predictive AI
Discover what predictive AI can do to move your business forward and to deliver an enhanced customer experience.
A/B Testing Allows You To Maximize Your Profit on Amazon
A/B testing is one way to ensure you can hold your organic rankings and current ad performance on Amazon.
Generative AI And SEO Strategy: Getting The Most Out Of Your Tools
The State of Search report unveils SEO pros’ take on generative AI impact. Here are the key takeaways to know for the future of SEO.
Google Adds More Links In SGE’s AI-Generated Summaries
Google is enhancing SGE with more webpage links in summaries, and expanding availability to India and Japan.
Perplexity Adds Claude-2 To AI Model Selection For Pro Users
Explore the recent announcement from Perplexity inviting Pro users to research the web with AI assistance from Anthropic’s latest model, Claude-2.
ChatGPT’s Reach Limited Among U.S. Adults, Pew Research Shows
Most Americans remain unfamiliar with ChatGPT; and few anticipate major impact on jobs, Pew study finds.
Google Workspace Users Can Request No-Cost Trial Of Duet AI
Google announced the availability of Duet AI for Workspace users. Explore the generative AI features for content creation, meetings, and global collaboration.
Google Unveils New Tool To Detect AI-Generated Images
Google unveils new SynthID tool to detect AI-generated images using imperceptible watermarks.
ChatGPT Enterprise Now Available From OpenAI
Explore the features of the new version of ChatGPT for enterprises, including enhanced security and unlimited access to the best version of GPT-4.
Content Creation In An AI World
Learn what the industry thinks about the impact of generative AI on content creation and how you can use it to your advantage.
Perplexity Announces AI Search Updates And Code Llama Chat
Explore the latest announcements from Perplexity including updates to AI-assisted search with GPT-3.5 Turbo fine-tuning and access to Code Llama, Meta’s open-source LLM for coding.
Hugging Face Receives $235M Investment Raising Value To 4.5B
Explore the latest round of investments for Hugging Face that demonstrate big tech’s continued interest in open-source AI advancements and collaborations.
Meta AI Introduces Code Llama: An LLM For Coding
Discover Code Llama, Meta’s latest large language model (LLM) for coding. Learn how it could shape the future of programming, along with risks it poses.
Google Workspace Announces AI-Powered Security
Google announces AI-powered security for their Workspace suite of tools
Associated Press Offers AI Guidance For Content Creators
Find out what content marketers can learn from the Associated Press’ recent guidance on covering AI topics and using AI tools.
19 Email Marketing Mistakes Affect Open, Click, Conversion Rates
Learn what hinders your email marketing success and cross-check if any of these is happening with you or your team.
OpenAI Lets Developers Customize GPT-3.5 Turbo With Fine-Tuning
OpenAI allows developers to customize GPT-3.5 Turbo through fine-tuning, improving performance on specialized tasks.
YouTube Announces Music Industry Partnerships For Responsible AI Development
YouTube and Universal Music Group announced a partnership to develop generative AI tools that foster creativity while protecting artists’ creative authenticity and rights.
How To Drive More Sales: The Ultimate Multichannel Ecommerce Marketing Guide
Learn how to make your ecommerce business gain visibility across channels, especially when you’re managing an extensive product catalog.
Amazon AI-Generated Customer Review Summaries: Pros & Cons
Amazon has added AI-generated customer review summaries to select products. Learn about the benefits and risks of AI-generated content in ecommerce for Amazon sellers.
GA4 Reports Builder For Google Analytics Extension Available
Want to create GA4 reports in Google Sheets? Check out the new GA4 Reports Builder for Google Analytics add-on for Google Workspace from Google.
Can GPT-4 Reduce The Human Cost Of Content Moderation? OpenAI Thinks So
OpenAI unveils an AI moderation system using GPT-4 to reduce the mental burden on human moderators.
Google Adds New Features To SGE Focused On Education
Google introduces updates to its AI-powered search experience to aid learning and education.
Generative AI Explodes: 77.8M Users In Just Two Years, Double The Rate of Tablets
Generative AI adoption is surging, especially among young people, presenting opportunities and risks for marketers.
YouTube Strategic Direction Revealed Over Three Key Events in 2023
Gain insight from 3 important events that revealed YouTube’s multidimensional approach – so you can adapt your own video marketing strategy.
What Is Marketing Automation And How Does It Work?
Learn how marketing automation works to help you create a seamless, delightful customer experience without the manual hassle.
Unleash Your Campaign’s Potential: Elevate Your Performance Marketing Game
Learn the five key performance marketing trends you must master to captivate your audience in a rapidly evolving digital landscape.
OpenAI Expands Custom Instructions To Most ChatGPT Users
Find out what the expansion of Custom Instructions for ChatGPT means for all users outside of the EU and UK, including sample use cases.
Google Rolls Out Gmail Translation To Mobile Apps
Google is rolling out the ability to translate Gmail messages within the Android and iOS apps for Google Workspace and personal Gmail users.
Amazon Reportedly Testing Generative AI Tools For Sellers
Explore the latest developments in generative AI tools for sellers on Amazon and other popular ecommerce platforms focused on improved product descriptions.