Digital Marketing
Learn how to promote your website or business using digital marketing and advertising channels to reach target audiences online.
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![Current Trends in Email Marketing: Tips & Pitfalls [Podcast]](https://www.searchenginejournal.com/wp-content/uploads/2022/10/sejshow-featured-image-ep288-633fb9f1d3a43-sej-760x400.webp)
Current Trends in Email Marketing: Tips & Pitfalls [Podcast]
Email marketing has been around awhile, but it’s still a top traffic and lead generator. Jay Schwedelson explains how to make email marketing successful today.
Measuring Marketing Effectiveness: What You Need To Know
Learn where to look to find valuable insights for your strategies, gain clarity, and move in the right direction with your marketing campaigns.
How To Effectively Perform Keyword Research For Ecommerce
Ecommerce keyword research informs and directs your SEO strategy so you know what to optimize for. Learn how to do keyword research for ecommerce.
Running Amazon Deals And Discounts: A Complete Guide
Learning how to set Amazon deals and discounts can help you increase your sales, click-through rate, and organic ranking. Here are the best practices.
Effective Brand Building In The Metaverse
Let your customers enjoy your brand in a whole new way. Discover how you can create that space for your brand using the metaverse.
Real-World SEO: How People Search, Shop & Buy Online
Google wants to provide content that is useful and helpful to the consumer. Find out how this can help increase your ecommerce conversions.
3 Ecommerce SEO Strategy Mistakes To Avoid & How To Solve Them
Here’s your cheat sheet of three potential mistakes you could be making, from content creation to SEO attribution.
8 Must-Have Ecommerce Rich Snippets To Stand Out In Search
Learn how to use ecommerce rich snippets as a powerful way to enhance a user’s shopping experience and increase your visibility in search engines.
SEO For Ecommerce Product Pages: 20 Do’s & Don’ts
Give your online customers a compelling reason to buy your product. Here are 20 do’s and don’ts for a successful ecommerce SEO strategy.
How Can Businesses And Enterprises Succeed? Strategies From Nautical’s CEO
Nautical Founder and CEO Ryan Lee shares a few go-to strategies to tackle ecommerce challenges in the digital marketplace in this Q&A-style interview.
How To Use HARO For Link Building And PR
Build relationships with reporters and bloggers by using HARO correctly. Follow these steps to build your brand awareness with this useful PR/link building tool.
Basics Of JavaScript SEO For Ecommerce: What You Need To Know
Improve your organic performance by creating a user-friendly experience for shoppers using JavaScript. Learn the JS basics for SEO here.
How To Add Google Analytics To WordPress
Improve your content by collecting more data. Explore 3 different ways to add Google Analytics to WordPress to gain valuable insights into your website traffic.
Bluehost Unveils Easy WordPress Ecommerce Solution
Bluehost announces a point & click WordPress eCommerce solution that makes it easy to create an advanced eCommerce website
How To Use Amazon Hidden Keywords To Increase Product Discoverability
Let’s take an in-depth look at Amazon’s hidden keywords and learn everything you need to know to put them to work for your Amazon store.
3 Ways To Get More Push Notification Subscribers & Clicks (With Examples)
Learn to increase your number of subscribers and get more engagement with your push notifications. See successful push notification examples.
![SEO For Ecommerce & The Future Of Google Shopping [Podcast]](https://www.searchenginejournal.com/wp-content/uploads/2022/08/sejshow-featured-image-ep284-copy-63208d9091f57-sej-760x400.webp)
SEO For Ecommerce & The Future Of Google Shopping [Podcast]
Get more ecommerce SEO tips this week on the SEJ Show including what to do with discontinued products, optimizing schema integrations, and more.
SEOs – You Can’t Afford To Ignore UX
SEO pros also need to adopt a UX mindset. Learn how both disciplines work together and how SEO professionals can use UX to improve results.
How To Do Technical SEO For Ecommerce Websites
With increased competition, ecommerce stores are improving their customer acquisition strategies. A crucial part of this is technical SEO.
How To Identify Fake News From Real News Online
Here are some tips you can do to help determine whether a story is real or fake.
Why Businesses Turn To SEO In All Economic Climates
Find new opportunities, combat immediate threats, and lay the foundation for a successful recovery when the economy takes a turn for the worst. Here’s how.
Google’s Ad Market Subject Of Upcoming Antitrust Suit. Again.
Google is yet again under fire from for its alleged anticompetitive practices in online advertising. According to Bloomberg, the U.S. Department of Justice could sue...
14 Stellar SEO-Friendly Shopify Store Examples For Inspiration
Be inspired by these 14 Shopify stores using SEO-friendly elements to optimize their stores and attract more organic traffic and sales.
![Google Analytics 4 – More Than SEO [Podcast]](https://www.searchenginejournal.com/wp-content/uploads/2022/08/sejshow-featured-image-ep281-62fa9c24b2a22-sej-760x400.webp)
Google Analytics 4 – More Than SEO [Podcast]
The switch to Google Analytics 4 affects far more than just SEO. Krista Seiden discusses paid media, reports, and more in this episode.
11 Tips For Mastering Video Calls That Wow Your Clients
Business owners and executives are accustomed to poorly ran meetings. Learn how to wow your guests by executing video calls with excellence.
7 Steps To Building A Kickass Digital PR Campaign
Enchant the press (and the public) by leveraging tools specific to news search intent, so you can build a campaign with a huge following.
An Online Marketer’s Guide To Mastering Livestream Shopping
Live shopping is the new home shopping network. Learn how it works and discover how each generation prefers to shop ecommerce products online.
9 Ways To Sell In China: Tips For Ecommerce Marketers
Online shopping is a massive piece of the Chinese economy. Here are nine things ecommerce companies can consider when breaking into the competitive Chinese market.
Substack Alternatives: 11 Newsletter Platforms & How They Work
If you’re looking for more affordable or flexible options for your digital newsletters, look no further than these top 10 alternatives.
5 Actionable Strategies To Improve Local Customer Experience At Scale
Data says it’s worth taking the time to update your CX. Are you willing to try these 5 strategies to upgrade your customer’s experience?