Digital Marketing
Learn how to promote your website or business using digital marketing and advertising channels to reach target audiences online.
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Share of Voice: What It Is, Why It Matters & How to Measure It
Start measuring share of voice (SOV) and determine your position in the market.
Top 10 Most Popular Online Payment Solutions
No matter how you make money online, you’ll need a reliable payment solution. Here are 10 of the best.
Why It’s Time to Plan Your Digital COVID-19 Recovery & 3 Ways to Do It
Pave your path to a more successful recovery from COVID-19 with these three steps.
The Right Marketing Channel Allows You to Pivot Quickly
Here’s how to choose a marketing channel that increases your visibility in the most cost-efficient and timely manner possible.
Impact of COVID-19 on Ecommerce: 4 Ways to Adapt Your Digital Strategy
We’re starting to see the impact COVID-19 has to ecommerce businesses. Here are four ways digital marketers can adapt.
How to Use Pull Marketing & Knowing When to Push
Discover what pull marketing is, when to utilize it, and a few examples of pull marketing content to use.
Crisis Marketing Made Simple
Here are practical and simple actions that companies can take to maximize crisis marketing in difficult times.
How to Get Your Brand Message Right & Wrong in Times of Crisis
Here are examples of brands being genuine and helpful with their messaging and actions during the current COVID-19 crisis.
Google Cancels April Fools’ Day Plans This Year Due to Coronavirus
Google has decided to suspend April Fools’ Day plans this year, according to a leaked internal email.
Accessibility for Digital Businesses: How Your Company Can Be a Leader
Here’s why adopting accessibility guidelines is the ethical thing to do for companies with public-facing websites or software products.
Search Audiences & User Intent: SEO’s Secret Weapon
Here’s how analyzing search queries, intent, and on-site behavior can help you better connect with your target audiences.
Amazon Removes Ability for FBA Shipments to Non-Essential Goods
Amazon is restricting inbound shipments for FBA to medical supplies and household staples. Here’s everything you need to know.
How Can I Get My Website Traffic to Convert?
Looking for ways to help your website traffic to convert better? This post walks you through actionable strategies.
How to Create a High-Converting Call-to-Action Button: 4 Best Practices
Follow these four best practices for creating call-to-action buttons that get users to convert.
5 Brand Protection Tactics That Work
Finding it difficult to create a genuine digital brand identity? Implement these five tactics to strengthen your brand online.
16 Tips to Handle Negative Customer Reviews Online
Learn 16 tips for handling negative customer reviews online and ensuring people get the best possible experience from your brand.
20 (Free) Things You NEED to Do After Launching Your Ecommerce Website
What you do after your ecommerce website launches really matters. Do these 20 things to help skyrocket traffic and sales.
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Getting the Most From Customer Testimonials with Davis Nguyen [PODCAST]
Davis Nguyen talks about customer testimonials – specifically how to get them and how to get the most out of them.
5 Strategies Every Amazon Seller Should Be Following Today
Rank organically and increase your sales on Amazon when you implement these five strategies involving newer Amazon programs.
What Is a Customer Journey & Why Does It Matter for SEO?
Learn how to make sure your SEO strategy contributes to an effective customer journey
Amazon Just Made the $30k Amazon Retail Analytics Premium Data Free
Amazon just made Amazon Retail Analytics Premium data available to everyone on Vendor Central free. Learn more here.
Leverage Geolocation Data to Deliver a Better Site Experience with ipdata.co
Discover a solution that can help you leverage geolocation data and take your customer’s experience to the next level.
Sponsored Products with Walmart Media Group: What Sellers & Marketers Need to Know
Let’s walk through what’s up with Walmart and how you can take advantage of the giant retailer’s latest ecommerce offering.
6 Ways to Reduce Shopping Cart Abandonment
Convert more of the traffic you work hard to generate. Start reducing shopping cart abandonment with these six proven tips.
5 Strategic ‘Must-Haves’ to Diversify Your Digital Marketing
Discover five of the most useful approaches to enrich and diversify your digital marketing strategy.
What Is CCPA? Everything You Need to Know to Become Compliant
The CCPA is in effect as of January 1, 2020. Here’s how this affects your marketing campaigns.
7 Graphic Design Tips for Non-Designers
Want your Facebook ads, websites, logos, and creative assets to look like a trained professional made them. Read these tips.
12 Essential Steps to Creating a Robust Digital Strategy
Discover 12 planning must-haves in order to create a robust digital strategy with tips from Benu Aggarwal and Bill Hunt.
Facebook Messenger Marketing & Chatbots: 11 Ways to Get Started
Discover 11 ways to get started with chatbots on Facebook Messenger.
Google Launches SOS Alert For Searches Related to Coronavirus
Google has activated an SOS alert in search results for queries related to the coronavirus outbreak.