PPC
Everything you need to know about pay-per-click (PPC) marketing, including guides, trends, and news and updates about Google Ads, Microsoft Advertising, and paid search platforms.
Everything you need to know about pay-per-click (PPC) marketing, including guides, trends, and news and updates about Google Ads, Microsoft Advertising, and paid search platforms.
Editor’s Note: We created a free guide on the dos and don’ts of managing your PPC account manager or agency. Download it now! I harp on it...
I’ve noticed recently that more and more people with writing backgrounds (ie journalists, English majors, etc.) are landing in direct response online copywriting jobs. Without...
I’ve blogged on more than one occasion about a major issue I have with many of Google’s AdWords features and settings: the ROI focus tends...
If you’re a PPC campaign manager you’re probably at least somewhat familiar with this sequence: Do a painstaking amount of keyword research and segmentation, carefully...
When I was a youngin’ we didn’t have them new fangled thangs like Remarketing or Auto-bidding. No, if we wanted something, we had to work...
I realized in the past few weeks that I am having a hard time keeping up with the new releases in Google AdWords. They are...
Despite the not so perfect reputation that affiliate marketing has are companies like Microsoft and even Google using this advertising and marketing channel with thousands...
While I was in Miami at Affiliate Summit this July did I had some discussion via email with Andreas Reiffen from Marketing2null.de, about a post...
Azoogle’s NEW Affiliate Programs Network – Breaking News Sometimes AdBumb prints rumors that are funny but not true – yet I have seen a number...
A recent study has shown that most average US citizens do not know the difference between a search engine’s “sponsored listing” (Overture, FindWhat, Google AdWord...
With all of the rumors going around about Yahoo! possibly buying out Overture and MSN targeting FindWhat or Kanoodle paid search listings, ValueClick just slipped...