Video Advertising
Learn how to create effective video advertising campaigns on YouTube and the top video ad platforms and networks.
Google’s Bumper Ad Creation Tool Is Broadly Available
Google’s bumper ad tool, which shortens longer videos to six-second bumper ads, is now broadly available. Here’s more information on how to use it.
Google Adds Music Genres As Placement Option For Video Ads
Google is rolling out a new placement option for video ads that allow advertisers to target specific types of music on YouTube.
Google Ads Rolls Out 5 New Video Ad Templates
To help business boost sales and raise awareness about their brand during the holidays, Google Ads is rolling out new seasonally-themed video ad templates.
Google Updates “Unavailable Video” Policy
Google Ads updated its “unavailable video” advertiser policy, arming marketers with more transparency to solve ad disapprovals faster.
Google Unveils New Ads Manager Tools For Video Ads
Start streamlining your programmatic and video ad performance with new automated tools available in Google Ad Manager.
Top Creator Economy & Video Ads Insights From IAB NewFronts
Whether you’re a media buyer, ad executive, or creative, discover what’s happening in the industry with these highlights from the 2022 IAB NewFronts event.
The Complete Beginner’s Guide To YouTube Video Advertising
YouTube is the largest video platform. Get your account up and running YouTube ads through the Google Ads platform.
How Digital Video Advertising Will Dominate The Next Decade
Whether as educational content or entertainment, organizations are aware that high-quality video has the ability to engage users on a deep and substantial level.
Facebook’s 11 Tips For Better Video Ads
Facebook shares 11 tips for creating better video ads, which are based on the latest research into what’s working right now.
What Makes a Good Text, Display, or Video Ad?
What does it take to make a paid search or video ad stand out? See what good ads have — and what they don’t.
Why Now Is the Right Time to Advertise With Video (If You Aren’t Already)
Video advertising isn’t as expensive — or scary — as you may think. If you haven’t given it a try yet, now’s the time.