Ask an SEO
Ask an SEO is a weekly column where we answer your top questions about search engine optimization. Have a question about SEO? Simply fill out our form and you might get your answer in our next edition of Ask an SEO!
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Is There a Way to Optimize for [Blank] in a Search Query?
Google’s ability to semantically understand context helps users get their queries answered. But how can you optimize for [blank]?
How to Demote or Remove Organic Sitelinks on Google
Google’s sitelinks are great for CTR, but sometimes the links aren’t the ones you want. Find out how to remove and improve sitelinks.
How Do You Outrank Bigger Sites for High Competition Keywords?
How can you compete against much larger competitors on a valuable keyword? Ask these important questions to improve your SEO strategy.
Are Exchanged or Reciprocal Links Okay with Google?
Link exchanges are against Google’s Webmaster Guidelines and can result in manual penalties. Learn how to navigate this when building links.
4 Tips for Better Managing Multiple SEO Projects At Once
How can you achieve maximum productivity and output while managing multiple SEO projects at once? Check out these expert SEO tips.
Is Having One Product Page With Multiple Products Bad for SEO?
Wondering whether to use a single product page or category page for products in the same family? Learn what it means for SEO here.
Does Using a Dropdown Menu Negatively Impact Page Authority?
Navigation and menus can either improve the site or do it harm. Learn more about how your site’s navigation affects SEO.
What’s the Best Way to Get Client Buy-In for SEO?
Even though SEO professionals are hired for their expertise, your advice may be ignored. Learn how to win client buy-in in this Ask An SEO.
Aspiring & New SEO Professionals: 3 Tips for Success
A reader asked: What advice can you give aspiring SEO professionals? Check out these tips for success in your SEO career.
Content Quality vs. Backlink Quality: Which Matters Most?
Which is more important, content or backlinks? Find out which matters most and where to focus to get more and better-converting traffic.
Will Older & Outdated Articles Hurt My SEO?
How to treat old articles depends on what type they are and the value they add to users. Learn how to correctly handle them here.
How Does a Page Built Dynamically in Real Time Impact SEO?
In this Ask an SEO: How does a dynamically built page in real-time impact SEO? Learn about dynamic rendering and cannonballs.
5 Daily Habits of a Successful SEO Professional
A reader recently asked: For a successful professional SEO expert, what is the daily routine? Here are five daily habits for your routine.
How To Get A Small Website To Rank Higher On Google
Is it possible to rank a small website in search engines? Yes, but you have to be strategic. Find out what you can do here.
How Important Are XML & Image Sitemaps To Google?
Confused about whether you need XML or image sitemaps and how important they are to Google? Learn more in this Ask An SEO column.
Why Do Search Rankings on Some Keywords Fluctuate So Much?
There are many reasons why search rankings fluctuate. Read about why it happens and why it’s a good idea to focus on other metrics, too.
How to Get SEO Clients: 7 Top Tips
“How do I get SEO clients with a monthly retainer?” This Ask An SEO column offers 7 tips on finding high-value agency clients.
How to Get Google to Recrawl a Social Network Page
There are quite a few reasons why it would be beneficial to get social media pages re-crawled. Here are 4 ways to do this.
How to Diagnose Page Ranking Declines: Ask An SEO
Even the most experienced SEO professionals can struggle to diagnose declines in a website’s rank and traffic. Here are a few factors to check out.
How to Write Meta Descriptions for Local Stores
Looking to write meta descriptions that convert local traffic into customers and leads? Learn how in this edition of Ask an SEO.
Ask an SEO: 3 HTML & Coding Questions Answered
This lightning round edition answers 3 reader questions on HTML and coding issues. Learn about button text, how many links are too much, and more.
How Can I Compete Against Bigger Websites With More Backlinks?
Concentrating on your competitor, and not your own site is a losing situation. Learn the smart strategy to use when competing with bigger websites.
Should You Use Nofollow, Sponsored, or UGC Links?
Link attributes are needed for outbound links to adhere to country laws and Google guidelines. Learn when and how to use each one here.
Do Incognito Searches Affect SEO or Rankings
What is incognito search and does it affect SEO ranking? Read more about it, what is CTR, and if either has an effect on ranking.
Should You Disavow Links That Are Stealing Important Rankings With Syndicated Content?
What should you do when another site is outranking your site for your own content? Learn whether you should use the disavow tool and why.
How to Stop a Webpage from Ranking (Without Deleting It)
What should you do when the traffic you’re attracting to your local business isn’t really relevant? Here’s what you should look into and consider.
How Misspelled Keywords Affect SEO
Algorithms are constantly getting updated to give searchers the best user experience. Is using misspelled keywords still a valid strategy for SEO? Find out here.
Could You Offer People a Reward or Discounts to Gain Backlinks?
While exchanging money or goods for links may be appropriate in some cases, there are potential risks you need to know about. Learn more here.
Is Multiple Domains Pointing to Single Website Good for SEO?
Will redirecting other domains to a primary one be a good idea for SEO? Here’s what you need to know before you make that decision.
How Important Are Backlinks for SEO?
Do you have a competitor with less backlinks and less content beating you in the search engines? Here’s why and how to win those rankings.