International Search
Take your digital marketing global with these international SEO and SEM fundamentals, plus get the latest updates on international search engines including Baidu and Yandex.
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Proven Spanish PPC Keyword Research & Google Ads Targeting Tips
Spanish PPC is as easy as translating your English campaign words to Spanish, right? It’s not so simple. Get Hispanic PPC tips and insight here.
YATI & ERNIE: Machine Learning in Yandex and Baidu
Google isn’t the only search engine making strides in machine learning. See how Yandex and Baidu have been advancing search through machine learning as well.
Google Reportedly Blocking Australian News From Search
Google is removing some Australian news sites from search results in a move which follows a government order to pay publishers for their content.
4 Key Takeaways from International SEO Conference Optimization
International SEO pros offer their unique take on optimizing for Google and Yandex. Here are some optimization insights for global websites.
Google Combines Hreflang Signals from HTML & Sitemaps
Google’s John Mueller discusses how hreflang signals are handled when directives appear in a sitemap as well as on-page HTML.
5 Benefits of a Standardized Global URL Structure
Don’t let a poor URL structure affect customer satisfaction. Here are five reasons you need to standardize your global website’s URL structure.
![How to Dominate SEO in Small Markets [CASE STUDY]](https://www.searchenginejournal.com/wp-content/uploads/2020/10/how-to-dominate-seo-in-small-markets-5f7de5ba707c7-760x400.webp)
How to Dominate SEO in Small Markets [CASE STUDY]
SEO tactics effective in large markets may not work well for all campaigns. Here’s how to approach SEO if you work on a smaller niche.
International SEO Guide for Ecommerce: Optimizing Your Online Store
Learn the do’s and dont’s of international SEO for ecommerce websites, plus actionable tips and tools for when using popular ecommerce platforms.
How to Build & Scale a Program for Global SEO Success
Looking to build an enterprise SEO program that can scale globally? This post will help you get your organization’s international SEO strategy in place.
Hreflang FAQ: 7 Basic Questions You Always Wanted to Ask
Hreflang is commonly misinterpreted and misunderstood. Let’s uncover the facts behind it by answering simple, yet, repeatedly asked hreflang questions.
Google Translate Widget is Free Again for Some Websites to Use
Google is again supporting the Google Translate website translator tool in an effort help people get the information they need amid the COVID-19 pandemic.
![Everything Hreflang with Bill Hunt [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2020/04/sejshow-featured-image-5ea981f145a05-760x400.webp)
Everything Hreflang with Bill Hunt [PODCAST]
Hreflang is essential for international sites, yet often implemented badly. Bill Hunt talks about how to approach it the right way.
Google to Surface Information from NHS Directly in UK Search Results
Google is rolling out new knowledge panels in the UK that display information from the NHS directly in search results.
Google Says Hreflang Attributes Should Not Be Used in Anchor Tags
Google’s John Mueller advises SEOs on the correct, and incorrect, ways to use hreflang attributes on a web page.
4 Hidden Hreflang Challenges for International SEO
Here are four hidden challenges international SEO professionals may encounter during hreflang implementation and how to deal with them.
How Can I Publish Content to Both .com & .co.uk Websites?
Learn the top things you need to consider if when publishing the same content on both your .com and .co.uk websites.
DuckDuckGo is Now a Default Search Engine Option on Android in the EU
DuckDuckGo will soon be offered as an option for default search engine on Android devices across the EU.
Yandex’s Artificial Intelligence & Machine Learning Algorithms
Here’s a rundown of artificial intelligence and machine learning algorithms used by Yandex.
International Content Marketing: How to Create a Global Strategy
Here are some key components of a successful international content marketing strategy.
European News Lose Google Snippets Per French Law
A French law forced Google to remove snippets from European news sites in French SERPs. Snippets are now opt-in.
Baidu SEO: Content Delivery, Speed & Accessibility
Want to improve your organic performance and ensure Baidu indexes your webpages? Then you need to know these golden rules.
3 Tips for Managing Global Search Projects
Learn key tips to overcome three big challenges that most companies face with their global search projects.
Yandex SEO: An Interview with the Yandex Search Team
Learn the changes that have happened in Russian search over the past years and some answers to common Yandex questions.
5 Useful International Keyword Research Tools You Need to Know
Here are five tools you can use to automate keyword research and supercharge your international SEO efforts.
A Quick Guide to Non-Google Search & Display Ads in Asia
Here’s a rundown of the available advertising products from popular Asian search engines-portal sites: Baidu, Naver, and Yahoo Japan.
Naver SEO: Best Practices for South Korea
Want to expand your reach in South Korea? Then you need to know these SEO best practices for your Naver.
Android Update Impact on European Search Marketing
Google announced changes to Android that may affect it’s search and browser dominance in Europe. Every Android user in Europe will soon be asked to...
Seznam SEO: An Interview with Seznam’s Search Division Director
Learn how Seznam approaches modern-day search and how the Czech search engine processes JavaScript-powered websites.
Multilingual SEO: A Guide to URL Structure
Learn the common URL structures for multilingual websites, the merits of each, and best practices for certain countries.
4 Link Building Tips for International SEO
Discover four link building tips for global websites that can be easily implemented even by companies with limited resources.