Local Search
Learn the latest trends and tips that will help your local business grow using local search optimization, local marketing, and local advertising.
Local SEO Trends, Tips & New Technologies: Q&A With Joy Hawkins
Local SEO expert Joy Hawkins shares tips and advice to help marketers stay agile in a changing local landscape in this Q&A interview.
Google Reviews: The Complete Guide For Businesses
Google reviews impact your local search rankings and searchers’ perception of your business. Here’s how to make the most of them on Google Business Profiles.
How Google Maps Reviews Are Moderated
Google shares how it weeds out fake or abusive reviews left for local businesses on Google Maps
5 Key On-Page Optimizations For Local Organic SEO
Check out these 5 specific on-page optimizations that will help you rank higher in both local organic SERPs and the Map Pack.
SEO For Homebuilders: How Construction Companies Rank In Search
Struggling to get your residential construction business in front of motivated buyers in organic search? Use these proven tips to get ahead.
Local SEO Best Practices For Enterprise Restaurant Brands
For enterprise restaurant brands to stand out in search, having a dedicated listing and pages strategy is essential. Discover the best local SEO practices here.
How To Get Free Hotel Booking Links In Google
Learn how to utilize Google’s free booking links for hotel advertisers with this helpful guide.
Are Local Citations (NAP) A Google Ranking Factor?
Local citations might appear in directories, on social networking or review sites, or on all kinds of other websites. But are they a ranking factor?
What Google’s Enhanced Autocomplete Box Means For SEO
Google has been testing out an enhanced autocomplete box with richer results. What does this mean for your SEO strategy?
How To Create A Winning Local SEO Content Strategy
Learn how to use localized content to boost your business’s visibility in local search and the number of customers visiting your store, online and off.
How Google Reviews Impact Map Pack & Organic Search Rankings
Customer reviews help prove that your business has expertise, trustworthiness, and authority within the local service area. Here’s how that impacts your rankings.
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Local SEO: New Google Local & Google Maps Features That Boost Marketing [Podcast]
Learn more about the new Google Local and Google Maps features and how to incorporate them into your local SEO strategy for more effective marketing.
7 New & Ongoing Google Business Profile (GMB) Issues, December 2021
Sometimes new Google Business Profile (GMB) features and updates come with issues for users. Here are a few common ones and how to solve them.
7 Local SEO Updates That Will Impact Your 2022 Planning
Search engines are evolving their local game – and fast – to meet the needs of local consumers. Here’s what you need to know.
Forget TikTok: Learn To Master Video For Google Business Profiles
Use these video marketing tips and step-by-step instructions to get your Google Business Profile video strategy off to a running start.
What’s The Best Local SEO Content Strategy For Targeting 100+ Areas?
Should you create a separate article for each city, district, neighborhood, and service for 100+ local business locations and how would you structure the site?
Google Launches New Local Search Features
As searches for “news near me” continue to rise, Google is launching new features for local search results and new tools for journalists.
Google Maps Adds 4 New Features For Local Shopping
Google Maps launches four new features to improve the local shopping experience for customers, which in turn can lead to more sales for businesses.
8 Google Business Profile Updates To Make For The Holidays
Explore 8 Google Business Profile updates that will help improve your local rankings and visibility this holiday season.
5 Common Local SEO KPIs And How To Measure Them
Understanding which Local SEO KPIs matter and how to measure them is essential for meaningful performance reporting. See the top 5 here.
8 Ways To Drive Local Business In Competitive Markets With Search
Optimized GMB listings and location pages are essential. Learn top tactics and strategies to drive local business in competitive markets.
Local Competitors Violating GBP Guidelines? Here’s What You Can Do
Are you getting beat in local rankings because competitors are violating the Google My Business rules? You can fight back. Learn how.
5 Steps to GBP Products Set-Up via Google Product Editor
Use GBP Products to build product and service visibility in Google Search and direct audiences to your landing pages. Here’s how.
How to Use Local Keywords to Rank Higher on Google
How do you find and use keywords to help increase your local search rankings? Learn how to pick your keywords well here.
12 Questions to Ask When Hiring a Local SEO Agency
Hiring a local SEO agency can help take your local business to the next level. Learn how to evaluate your options here.
15 Local SEO Mistakes and How to Avoid Them
Local search and maps drive traffic and leads — when done right. Learn to spot and avoid 15 common local SEO mistakes here.
5 Ways to Boost Your SEO With Third-Party Reviews
Third-party reviews can impact consumers’ expectations and search engine rankings alike. Learn 5 tactics to use reviews to boost your SEO.
New Research Shows How to Win in Local Search
Research on millions of sessions and page views identified what traffic channels bring more sales and engagement
Google Explains Importance of GMB for Local Search
John Mueller offers insights into ranking for local search queries in Google
How to Use GMB Posts & Facebook Events for Local Marketing
Learn how to use Facebook Events and Google My Business Posts to promote your in-store and virtual events, sales, promotions, and more.