Local Search
Learn the latest trends and tips that will help your local business grow using local search optimization, local marketing, and local advertising.
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Google SEO 101: Updating Your Google My Business Listing
Google‘s latest ‘Search for Beginners’ video on YouTube is an introduction on how to use Google My Business.
Yelp Lets Users Donate to Small Businesses in Response to COVID-19 Closures
Yelp is partnering with GoFundMe to introduce a way for independent businesses to accept donations through their Yelp pages.
Google Launches COVID-19 Info Site & New Search Experience for Coronavirus Queries
Google has launched its anticipated COVID-19 information website as well as a new search experience for coronavirus queries.
Google My Business Temporarily Removes Features Due to COVID-19
Google is temporarily removing some features from Google My Business as a result of limitations caused by the COVID-19 situation.
Google My Business Optimization Considered the Most Valuable Local Marketing Service
Google My Business optimization, not website optimization, is considered the most valuable local marketing service in 2020.
16 Tips to Handle Negative Customer Reviews Online
Learn 16 tips for handling negative customer reviews online and ensuring people get the best possible experience from your brand.
Google Provides Guidance to Businesses Affected by Coronavirus
Google provided advice on what businesses should do with their Google My Business listings if they’re affected by COVID-19.
Google to Review Photos & Videos Uploaded to Google My Business
Google has made an adjustment to the photo and video content policy for Google My Business listings.
Google Displays Prominent Links to Third Party Services in Local SERPs
Google has been spotted linking to competitive third-party services at the top of local search results pages.
Citations & Local SEO: The Ultimate Beginner’s Guide
Citations are a key ranking factor for local search. Learn the ins and outs of managing and optimizing citations.
Google Maps Updated With New Icon & New Features
Google Maps is getting a slight overhaul with a new icon, new navigation tabs, and new features.
Yelp SEO: How to Optimize Your Listings & Rank Higher
To increase the likelihood that a customer finds your local business, start optimizing your Yelp listing. Here are some tips.
Waze Local Paid Marketing Primer: Here’s What You Need to Know
Here’s why businesses should explore and maximize the paid advertising opportunity Waze Local has to offer.
Google Changes How Local Search Results Are Generated
Google confirmed an update affecting local search results has now fully rolled out, a process which began in early November.
Over 50% of Local Business Websites Receive Less Than 500 Visits Per Month
A study of Google Analytics for local businesses discovers benchmarks for websites across different industries.
![Searchers Are Engaging More With Business Listings in Search Results [STUDY]](https://www.searchenginejournal.com/wp-content/uploads/2019/11/cc4ba912-0777-43c3-a104-5f07a1606e39-5de3134552d23-760x400.webp)
Searchers Are Engaging More With Business Listings in Search Results [STUDY]
A new study on consumer search behavior reveals consumers are getting more active with business listings in search results.
Google Lets Businesses Add a Custom List of Services to GMB Listings
An update to Google My Business will allow service-based businesses to specify the types of services they offer to customers.
Local SEO Strategy Guide: How to Rank Where It Counts
This guide will help you level up your local SEO strategy and rank where it counts.
Patent: Google Going Old School with Local SEO, But In A New Way
Understand key passages from Google’s new patent for tracking users in brick-and-mortar stores.
Google Maps is Adding Local Recommendations in ‘For You’ Tab
Google Maps is piloting a new feature which sees its Local Guides providing recommendations to users.
Google Highlights Restaurants That Earned ‘Local Favorite’ Status
Google is highlighting the most loved restaurants in some of the major cities in the US.
Local Intent Marketing: What Businesses Need to Know
Local intent marketing follows a four-phase cycle. Here’s what to consider when planning your own local SEO strategy.
A 50-Point Audit for Getting Started with Local SEO
This local SEO checklist covers 50 on-site and off-site points you need to audit.
A Complete Guide to Google Maps Marketing
Discover what Google Maps marketing is, why it matters for local SEO, and how to do it the right way.
How to Do Local SEO During the Holidays
These local SEO tips can help you take full advantage of the marketing opportunities that are the holidays.
Google Reveals Small Business Search Trends for 2019
Google released a new report with fresh data on how people are searching for small businesses in the United States.
Google My Business Lets Restaurants Opt-Out of Online Ordering
Google My Business is letting restaurant listings remove links to online ordering.
Google Makes Changes to GMB Listings With Distance-Based Service Areas
Google is going to automatically apply changes to Google My Business listings with distance-based service areas.
Small Business SEO: 6 Ways to Simplify Your Weekly Approach
Here are six tips any small business owner can use to develop a simple weekly approach to SEO.
Yelp Introduces Personalized Search Results
Yelp is giving users the option to personalize their search results based on diet, lifestyle, and accessibility.