Mobile SEO
Find the latest mobile SEO and search marketing trends, guides, news, and best practices for AMP, app optimization, UX, visual search, voice search, and more!
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Accelerated Mobile Pages (AMPs) Now Indexed in Organic Search Results
Google is officially rolling out AMP pages in organic search results around the world
How to Validate and Debug Accelerated Mobile Pages (AMPs)
Only ‘valid’ AMP pages are eligible to show in Google’s search results, which is why it is necessary to validate your pages before they go...
Google to Surface AMP Pages in Organic Results Later This Year
AMP pages will soon appear in the regular set of organic search listings, when previously they would be relegated to their own carousel at the...
Search Within Apps on Your Android Phone With ‘In Apps’ Search
Google has now made it possible to search within apps on Android phones.
Google’s Interstitials Penalty to Affect AdSense Page-level Ads?
There has been some confusion as to whether or not AdSense Page-level ads will be affected by Google’s upcoming mobile interstitials penalty.
Google Allo Reviews Coming in Ahead of Official Release
Google’s forthcoming messaging app, Allo, already has a nearly-perfect rating and it hasn’t officially been released yet.
Say Goodbye to the ‘Mobile-Friendly’ Label in Google Search
With 85% of indexed pages now being mobile-friendly, Google is removing the ‘mobile-friendly’ label from mobile search results.
Google to Devalue Pages With Intrusive Pop-Ups in Mobile Search
Google announced it will begin to devalue pages with intrusive pop-ups (otherwise known as interstitials). This change comes into effect after January 10, 2017.
All You Need to Know About App Indexing
Apps play a key role in mobile internet usage. Learn everything you need to know about app indexing and how you can integrate your app...
Google’s Virtual Assistant to Deliver More Personalized Results
Google Now, the virtual assistant that lives inside Android phones and the Google Search app, is about to get more personal with you.
Google Maps Updates: Wi-Fi Only Mode, Save to SD Card, + More
A series of updates were rolled out to Google Maps for Android this week, including a Wi-fi only mode, the option to save to an...
Yelp and TripAdvisor Lash Out at Google Over Recent Change to Restaurant Searches
Yelp has filed another grievance, so to speak, against Google over a recent change to search results that affects restaurant review sites.
Google to Highlight the Best Reviewed Places to Eat and Drink
Google announced a change to its search results today which is designed to guide travelers to the best restaurants and bars.
Google to Site Owners: Create More AMP Pages
Google is encouraging site owners via Search Console to create AMP versions of their content.
Live-Updating AMPs Now Available for Beta Testing
Live blogs are about to get even faster thanks to live-updating AMPs, announced this week by the Accelerated Mobile Pages project.
Google Announces: AMP to Show In Organic Results
Today, Google is unveiling an early preview of expanded AMP support across the entire search results pages.
Google Maps for iOS Now Supports Multiple Location Trip Planning
An exact month after adding multiple trips to Google Maps on Android, the feature has now come to the iOS version of Maps.
Don’t Miss Out: How to Use Google’s New Mobile Testing Tool
The new Google mobile testing tool is an easy (and free) way to make sure that your users aren’t bouncing off of your website. Learn...
Google Chrome for iOS Now Supports Accelerated Mobile Pages
An update this week to the Google Chrome browser for iOS brings support for Accelerated Mobile Pages (AMP).
Google App for iOS Updated With Improved Voice Search, Forward Button, + More
Google’s flagship app for iOS has been updated with several key new features, one of which you won’t believe it didn’t have until now.
The Beacons Are Coming: How They Fit Into Your SEO Strategy
Pretty soon a new technically known as beacons will be bringing advertising to a whole new level. So what does this mean for SEO? Learn...
Optimizing for Voice Search with Siri, Google Now, and Cortana
Let’s look at the differences between preparing to optimize for search engines that let users search via the spoken word versus the typed word.
Mobile Search Is The Top Source Of Calls To Businesses
Customers are calling businesses in greater numbers than ever before thanks to digital marketing channels – especially mobile search. Call intelligence company Invoca recently completed...
The Impact of Earned Media on App Promotion
There are many paid promotion strategies that should be considered when marketing a new app. What other earned media tactics have you used for app...
Your Mobile Site May Fail Without Proper Optimization: Insight From #SEJSummit Speaker Anne Ahola Ward
I’m excited to welcome Anne Ahold Ward as one of our speakers for the first SEJ Summit of 2016, happening in Santa Monica. Anne will...
5 Digital Trends to Watch Out For in 2016
Every year brings new new opportunity for digital success. Here’s a full list of digital movers and shakers to watch out for in 2016.
Google Releases ‘Trial Runs’ Streaming App Ads
Today, the company confirmed a new streaming mobile ad feature. This new feature will allow users to access a short 60-second or less version of...
How to Be Successful on Mobile With PPC Bidding, Good Design: Insights From Jordan Koene and Jim Banks
Jim Banks and Jordan Koene present unique views on how to keep searchers satisfied.
How to Future-Proof Your Mobile Marketing Strategy
There is a lot to take into consideration when it comes to future-proofing your mobile marketing strategy.
3 Things You Can Do Today to Increase Mobile Conversions By Tomorrow
Do your mobile conversion rates suck? Do these 3 things today to start improving mobile conversions by tomorrow!