Latest SEO Articles
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6 Signs You Need to Update Your Website Copy
Not getting results from your website even with its fancy design and flashy features? It’s time to re-examine your website copy.
How Risky Is It REALLY to Change Your Article Dates for SEO?
Some websites update articles (or just date stamps) to make their content look fresh to get more clicks. Learn its SEO benefits and consequences here.
How Can I Feature a Temporary Promotion Without Losing My Primary Keyword?
Is it possible to change the featured offer on a page without losing the ranking for a prized keyword? Yes (probably). Learn more here.
How to Write Content Better & Faster: 10 Secrets to Try Now
A well-thought-out strategy is important in creating high-quality content fast. Here are 10 tactics, tips, and tools to use.
Googlers Do Not Answer Direct Messages; Here’s Why
Google’s Search Relations team explains why they cannot answer direct messages from SEOs and site owners, according to company policy.
Google’s Mueller on Shared Hosting and Ranking Impact
Google’s Mueller disputed results of SEO study that found shared hosting negatively impacts rankings.
10 Modern Link Acquisition Tactics That Work
Follow these 10 proven link building techniques if you want to bring in the types of links that fuel improved keyword rankings.
Digital & Disinformation: What the SEO Industry Can Do to Fight Manipulation
Manipulation and disinformation in search exist – and SEO professionals play a crucial role in fighting them. Here are a few ways to start.
How to Add Google Search Widget on iOS 14
Google is updating its iPhone app with support for home screen widgets on devices running iOS 14 or later.
6 Enterprise SEO Strategies & Tactics That Really Work
Looking to refresh your enterprise SEO strategy? These six enterprise SEO tactics may be worth testing out on your own sites or with your clients.
Googlebot Starting to Crawl Sites Over HTTP/2
Starting in November, Googlebot will support crawling over HTTP/2 for some websites. HTTP/2 is the next major revision of HTTP.
Google Search Changes Make In-Store Shopping Easier
Google is updating shopping search results and making it more convenient for customers to find ways to pick up products locally.
Google Adds Support for Regional Video Structured Data
Google introduces support for the regionsAllowed structured data property for video. Gives International SEOs and publishers more control over rich results.
How Machine Learning Is Changing SEO & How to Adapt
Artificial intelligence is changing SEO. Here’s what you’ll need to do to optimize for machine learning and terminate the competition.
Google: Don’t Expect Same Rankings After Manual Action Recovery
Google says site owners shouldn’t expect search rankings to bounce back to previous levels after making a recovery from a manual penalty.
Google’s John Mueller: Keywords in Domain Name Aren’t Needed
Google’s John Mueller advises SEOs and site owners there’s no ranking benefit associated with having keywords in a domain name.
How to Add Keywords in Your Copy While Making Google Love You
Discover some best practices for adding keywords in your web copy that makes sense to users and works for search engines.
How to Work with an ‘SEO Guru’ Who Isn’t a Team Player
Are you a manager working with an “SEO guru” who doesn’t get along with others? Here are some tips to help you take control.
How to Find Internal Linking Opportunities
Learn how to identify internal link optimization opportunities that can elevate your organic presence to the next level.
Investment-Inspired Techniques to Diversify Your SEO Agency Client Portfolio
Hedging through diversification can help your SEO agency create a risk-adjusted client portfolio. Learn the benefits of this approach here.
13 Tips to Make Your PDFs SEO Friendly
Optimizing your PDFs for search requires special tactics. Here are 13 ways to help your PDFs gain more traffic.
Seasonal Shopping: How to Use Market Insights & Intent Modeling
Retail marketers should leverage historical trends and real-time insights to create intent-based content. Follow this approach for successful seasonal campaigns.
Google Experiencing Indexing Issue With New Articles
Google is currently fixing an indexing issue affecting new articles appearing in the ‘Top Stories’ section of search results.
Google My Business Gains More New Attributes for Listings
Google My Business listings can now highlight the health and safety measures they’re taking to protect customers during the pandemic.
How to Generate Quality FAQs & FAQPage Schemas Automatically with Python
Generating high-quality question/answer pairs (and their corresponding schema) automatically is now possible through Python. Learn the process here.
New Bing URL Inspection Tool
Bing announced a new URL inspection tool that diagnoses issues and provides suggestions for how to make a page rank better.
Google’s New Measures to Protect Search Results From Vandalism
Google is investing in new efforts to ward off vandalism in search results and ensure information remains relevant and reliable.
How to Optimize for Voice Search: 6 SEO Strategies for Success
If voice search optimization isn’t part of your SEO strategy, it’s time to fix that. Learn how to optimize for voice search today and beyond.
Google SEO Mythbusting: Is More Content Better?
Google’s Martin Splitt, and Lily Ray of Path Interactive, discuss the most common concerns SEOs have when it comes to creating website content.
Crawl Budget: Everything You Need to Know for SEO
Learn how search engines crawl the web, how to identify whether crawl budget is relevant to your website, and how to optimize it.