Latest SEO Articles
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Google’s Mueller Discusses Site Demotions
Google’s John Mueller discusses site demotions and what doesn’t cause them.
Google Offers Reasons for Significant SERP Changes
Google’s John Mueller offers several reasons for significant changes in the search results.
Google Rolls Out New Types of Event Schema as COVID-19 Causes More Cancellations
As events go virtual, get postponed, or altogether cancelled due to coronavirus – Google is supporting new types of event schema.
7 Ways SEO & PPC Can Help Each Other
Save resources and make smarter decisions with your campaigns when you leverage SEO and PPC insights for mutual benefit.
Search Audiences & User Intent: SEO’s Secret Weapon
Here’s how analyzing search queries, intent, and on-site behavior can help you better connect with your target audiences.
13 Ways Businesses Can Use SEO & Marketing to Combat Coronavirus Impact
This is the time to tackle all those potentially impactful SEO and marketing tasks you’ve had on your back burner.
5 Completely Sane Reasons Why You Shouldn’t Stop SEO Efforts During COVID-19
Here are five reasons why you should absolutely continue search engine marketing efforts during these trying times.
How Can I Get My Website Traffic to Convert?
Looking for ways to help your website traffic to convert better? This post walks you through actionable strategies.
Google Search Experiencing Glitches
Google experiencing glitches that results in odd search results.
20 Ways Your SEO Agency Can Generate Leads Every Day
Here are 20 ideas SEO-related businesses can do to get more leads on a daily basis.
Google’s John Mueller & Martin Splitt Answer JavaScript SEO Questions
Google’s John Mueller and Martin Splitt teamed up for an ‘Ask Google Webmasters’ video to answer questions about JavaScript SEO.
1 in 3 Business Owners Don’t Understand How Google Search Rankings Work
A new study shows a significant knowledge gap when it comes to understanding SEO basics.
What Is a Competition Analysis?
Learn the elements of a successful competition analysis, and how to use it to assess any website in any industry.
The 5 Don’ts of Link Outreach
Are you sabotaging your link building efforts with bad outreach? Stop! Here are five major don’ts of link outreach.
Why Website Builders Can Be Terrible for Your SEO
Are you serious about your SEO and your business? Then you should avoid website builders. Here’s why.
Google Warns About Assumptions Based on Site: Search
Google’s John Mueller warns about making assumptions from site: search.
Google’s Mueller Clarifies Page Layout Algorithm
Google’s John Mueller clarifies a point about Google’s Page Layout Algorithm
Google My Business Optimization Considered the Most Valuable Local Marketing Service
Google My Business optimization, not website optimization, is considered the most valuable local marketing service in 2020.
Why News SEO Is Crucial to Publishers Covering the Coronavirus Pandemic
Here’s how publishers can discover the latest news trends, optimize their news stories, and track keyword rankings in real-time.
Google’s John Mueller: We Do Not Use W3C Validation in Search Results
Google’s John Mueller recently stated in a webmaster hangout that W3C validation has no impact on search results.
Google SEO 101: Here’s How to Update Your Search Results Snippets
Google‘s latest ‘Search for Beginners’ video is a crash course on how to create effective snippets for search results.
What We Do in the Shadow DOM
Working on a site that uses Web Components or JavaScript frameworks? Then this guide to Shadow DOM is for you.
Automated Intent Classification Using Deep Learning in Google Sheets
Now we can perform automated intent classification by using Google Sheets and a BERT-powered predictive model.
Latest Google Patents of Interest – March 11, 2020
This week’s Google patent update covers entity elements, knowledge cards, and even some aspects of no-click searching.
![Understanding How Google Views Your Website with Chris Long [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2020/03/sejshow-featured-image-ep186-5e68b3e03953b-760x400.webp)
Understanding How Google Views Your Website with Chris Long [PODCAST]
Chris Long talks about why it’s important to understand how Google, you and your customers might view your website.
Mueller Says Don’t Focus on What Google Thinks is Quality. Focus on this Instead
John Mueller answers how Google determines page quality, says publishers know better what quality means.
Google to Surface Information from NHS Directly in UK Search Results
Google is rolling out new knowledge panels in the UK that display information from the NHS directly in search results.
Are Google’s Featured Snippets Stealing Clicks? It’s Complicated
Are Google’s featured snippets really “stealing” traffic? Actual copyright and intellectual property lawyers weigh in on the subject.
16 Tips to Handle Negative Customer Reviews Online
Learn 16 tips for handling negative customer reviews online and ensuring people get the best possible experience from your brand.
Google Says Paid Links Don’t Work
John Mueller said that “pretty much always” the paid links he reviewed were not the reason the site was ranking.