Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Google Featured Snippets: A 2020 SEO Guide
There are new things to consider when targeting featured snippets. Read on to learn more.
The Difference Between an SEO Bug & a Feature Request
Here’s how to understand the difference between a bug and a feature request when approaching enterprise SEO issues.
Latest Google Patents of Interest – February 25, 2020
Here are a few interesting Google patents that have been granted this week.
How to Identify a Possible Negative SEO Campaign
Has your website been affected by negative SEO? Find out! Here’s how to identify an attack and fix the problem.
Google’s Advice on How to Hire an SEO
Google shared a three-step guide on hiring an SEO for businesses who may be doing so for the first time.
Google Penalties on Guest Post Articles
Publishers are reporting that Google has issued Manual Actions to sites because of guest posts.
Migrating to Adobe Experience Manager: 4 Site Structure Considerations
Here are four key site structure considerations when migrating to Adobe Experience Manager.
The Content Campaign Process to Get Consistently Close to Insane ROI
With this campaign process in place, you can get closer than ever before to actually delivering “10x impact.”
Google Explains Gradual Declines in Ranking
Google’s John Mueller explains common reasons for a gradual decline in rankings.
Google Updates Image Search With Icons for Products, Recipes, & Videos
Google is updating its image search results pages with icons indicating what type of content the images lead to.
How Google PageRank Revolutionized Search
Read on to learn the core rules of Google PageRank, its history, and how it impacts SEO.
Are Blog Comments Useless for Link Building?
While blog commenting is useless for link building, it can potentially result in increased website traffic when utilized properly.
Google Patent May Explain How Sites are Ranked
Bill Slawski discovers patent that reveals a new way to rank websites.
Unpacking the CausalImpact of Google’s Double-Dipping Featured Snippet Update
How much did Google’s featured snippet update impact clicks and click-through rate? Here are some surprising (and unsurprising) conclusions.
Google Displays Prominent Links to Third Party Services in Local SERPs
Google has been spotted linking to competitive third-party services at the top of local search results pages.
Google & Other Search Engines Found Indexing Links to Private WhatsApp Groups
It has been discovered that search engines, including Google, are indexing invites to private groups on WhatsApp.
Google Chrome Update Introduces a New Type of Privacy Concern
Google Chrome’s latest update is under scrutiny for what has the potential to be major privacy concern.
3 Alternative Link Building Tactics to Use Now
Tap into these three alternative link building tactics that can dramatically improve your rates of link acquisition.
Google’s John Mueller Cautions Against Overuse of Multi-Language Content
Google’s John Mueller advises against creating too many pages in multiple lanaguages, unless it’s absolutely necessary.
Google to Highlight Image Licensing Information in Image Search Results
Google is beta testing a way for sites to highlight licensing information about content that appears in image search results.
Google’s John Mueller to Investigate Deceitful Link Building Practices
Google webmaster trends analyst John Mueller is investigating a particular link building practice and is seeking assistance from SEOs.
SEO & JavaScript: The Good, the Bad & the Uncertainty
Search engines have improved JavaScript website indexing. But the question of whether they can properly render JS pages remains muddled.
Google Search Patent Update – February 18, 2020
Check out some Google search-related patent updates including determining quality score for a content item, proactive virtual assistants, and more.
Google is Testing AMP Results in Desktop SERPs
Google‘s been spotted serving AMP pages in desktop search in what appears to be a test or a glitch.
Google Crawl and Indexing Update March 1, 2020
Google is updating how it crawls and indexes nofollow links. Fix these potential issues before March 2020.
Google on Dealing With Manual Actions & Reconsideration Requests
In the latest episode of Ask Google Webmasters, John Mueller offers advice regarding manual actions and reconsideration requests.
It’s Time to Put the ‘Marketing’ Back in ‘Content Marketing’
Here’s why and how digital marketers can start using content to build businesses holistically.
An Adaptive Framework for Link Building Campaigns
By using this framework and breaking link building into campaigns, you can make it more fun and have less burnout.
My Site Audit Says ‘Low Word Counts’ – Is That Important?
Don’t freak out if you fail an automatic site audit. Take a breath and evaluate whether the tool is right.
Google Says No Downside To Using Unsupported Structured Data
Google’s John Mueller says Google can use unsupported structured data to understand entities.