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Google: “Our Ranking Systems Aren’t Perfect”
Google’s SearchLiaison acknowledged flaws in current search ranking systems and explained steps they are taking to improve search results
Google Announces New GA4 Features As Universal Analytics Sunset Nears
Google enhances Analytics 4 with AI insights, cross-channel reporting, and budgeting tools as Universal Analytics shutdown nears.
Google Ends Continuous Scroll SERPS: What It Really Means
Google ends continuous scrolling search results. Some are unhappy about the reason Google gave for doing this
Google Debunks SEO Myth: Branded Keywords Won’t Hurt Rankings
Google debunks SEO myth: Using branded keywords in content doesn’t harm rankings.
Data-Driven Content Strategy: Boost Google Rankings With Real Audience Insights
Learn how to boost Google search rankings by using first-party data, zero-party data, and automated audience insights in your content strategy.
User-Directed AI Content: On Perplexity, Users Can Direct AI To Create Content
Dive into the controversy surrounding Perplexity’s Pages feature and its potential impact on the future of content creation.
How To Leverage Trust To Boost Your International Expansion
Discover the key role of trust in international SEO and how it can boost your company’s expansion strategy.
Google Updates Guidance On EEA Carousels Beta Structured Data
Google updated the structured data guidance for a new EEA-only Carousels (Beta) structured data
OpenAI’s Rockset Acquisition And How It May Impact Digital Marketing
Why OpenAI’s Rockset acquisition could be the beginning of a shift in digital marketing and ecommerce
What Is Schema Markup & Why Is It Important For SEO?
Discover how schema markup can improve your website’s performance in search results. Use variants schema to highlight product variations and provide context to search engines.
Google Clarifies Organization Merchant Returns Structured Data
Google adds clarification to the merchant returns section of the organization structured data requirements
Mastering The Art Of In-House SEO [2024 Edition]
Take your in-house SEO career to the next level with guidance from industry leaders in this insightful post.
Google Spam Update Sparks Relentless Discontent
Google’s Spam Update derided by site owners, saying Google defines SPAM as Small Publishers Are Meaningless
![260k Search Results Analyzed: Here’s How Google Evaluates Your Content [Data Study]](https://www.searchenginejournal.com/wp-content/uploads/2024/06/serps-evaluate-366-760x400.webp)
260k Search Results Analyzed: Here’s How Google Evaluates Your Content [Data Study]
Discover how Google’s recent updates prioritize helpful content and topic authority to provide users with accurate and trustworthy information in this study.
Study: Google Favors Ecommerce Sites & User-Generated Content
Study reveals Google search shifts: ecommerce and user-generated content rise, while product review sites lose visibility.
Google Dials Back AI Overviews In Search Results, Study Finds
A new study finds Google is reducing the frequency of, but lengthening, AI overviews in search results.
Google Launches June 2024 Spam Update
Google begins rolling out the June 2024 spam update, which should take a week to complete.
Ask An SEO: What To Analyze On Competitors Sites For SEO
Discover the key elements to analyze on your competitors’ websites for SEO success. Improve your strategies and outrank the competition.
Reddit Traffic Up 39%: Is Google Prioritizing Opinions Over Expertise?
As Reddit ranks higher in Google searches, its traffic has reportedly grown 39% year-over-year.
Is Google Crawling Your Site A Lot? That Could Be A Bad Sign
Google’s Gary Illyes says sudden crawling spikes may signal hacked sites or other issues.
![[Google March 2024 Update] How To Thrive: Content, Link Building & SEO](https://www.searchenginejournal.com/wp-content/uploads/2024/05/featured-6-755-760x400.webp)
[Google March 2024 Update] How To Thrive: Content, Link Building & SEO
Burdened by the March 2024 Google updates? Watch on-demand and get strategies to not just survive, but thrive in this dynamic digital landscape.
How To Uncover Traffic Declines In Google Search Console And How To Fix Them
Prevent panic and address traffic declines in Google Search Console with this detailed troubleshooting guide.
Google’s Unconventional Advice On Fixing Broken Backlinks
Google’s Gary Illyes made an unorthodox suggestion in answer to the question of whether site owners should fix broken backlinks
How To Think About SEO, Content & PR Measurement (Indicated In The Google Leak)
Get ahead in SEO with PR engagement metrics. Learn how to evaluate the impact of integrated campaigns and influence audience search behavior.
How To Build A Diverse & Healthy Link Profile
This detailed guide reveals how to build and maintain a diverse backlink profile to boost your website’s search performance.
Google Answers Question About “Toxic” Links
Google’s Gary Illyes responded to a question about concerns over toxic link sabotage
Google On Traffic Diversity As A Ranking Factor
Despite being clear in his original statement recommending diversifying traffic sources, someone still asked SearchLiaison if traffic diversity is a ranking factor
Google: Should H1 & Title Tags Match?
Should H1 and title tags match? This is what Google recommends
When Is Duplicate Content Acceptable For Local SEO? Google Explains
Google’s John Mueller clarified that localized duplicate content across regional websites is acceptable. Unique content is still recommended for specific page types.
Google’s Response to Affiliate Link Heavy Content
Google’s John Mueller answers if having a lot of affiliate links on a web page can negatively impact rankings