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Travel SEO: 8 Ways to Build Links & Get Press as a Travel Brand
These eight tips can help you build links and get press coverage for your brand.
European News Lose Google Snippets Per French Law
A French law forced Google to remove snippets from European news sites in French SERPs. Snippets are now opt-in.
Google’s John Mueller Speaks on SEO for Dark Mode Websites
Google’s John Mueller recently discussed whether or not there are specific SEO considerations for websites with dark mode settings.
Google Checks Status Codes Before Anything Else When Crawling Content
Google’s John Mueller recently explained that HTTP status codes are the first thing Google checks when crawling content.
Why You Should Integrate Search Marketing into Your Organization’s Culture
Here’s how integrating SEO and paid search into your organization’s culture can fuel your performance.
Baidu SEO: Content Delivery, Speed & Accessibility
Want to improve your organic performance and ensure Baidu indexes your webpages? Then you need to know these golden rules.
Create Google Assistant Actions with Structured Data
Google announces an easy way to create Google Actions for Google Assistant with structured data.
Google’s New Customizable Search Snippets Begin Rolling Out This Week
Google’s new markup, which lets site owners customize how their search snippets are displayed, will start being used this week.
Is This Why Some Content Ranks in Google?
Suggestions for why some content ranks in Google. And why some does not.
3 Ways to Use XPaths with Large Site Audits
Here are three creative and efficient ways to use XPaths when auditing large websites.
A Complete Guide to Google Maps Marketing
Discover what Google Maps marketing is, why it matters for local SEO, and how to do it the right way.
Affiliate Link Building: How to Do It the Right Way
Read this guide if you want to learn how to do affiliate link building – the right way.
Google: Follow Our Structured Data Requirements to Ensure Rich Result Eligibility
Google recommends following the official structured data requirements to ensure content is eligible to be displayed as a rich result.
Bing’s Web Crawler Goes Evergreen, Improves JavaScript Crawling
Microsoft announced today at Pubcon that Bing is adopting Microsoft Edge to run JavaScript and render webpages with Bingbot.
How to Use Controversy to Get High-Quality Links
Here’s why creating some controversy can get you lots of valuable links – and how to do it right.
Google Begins Showing User-Generated Images in Product Reviews
Google is introducing user-generated images in product reviews on Google Shopping.
How to Do Local SEO During the Holidays
These local SEO tips can help you take full advantage of the marketing opportunities that are the holidays.
The PR Process That Drives Hundreds of Links Time After Time
Learn how a traditional PR process can help you gain coverage from top publications and earn links along with them.
Google is Testing Search Results Without URLs
Google appears to be testing the complete removal of URLs from search results, displaying only the website name instead.
4 Simple (But Detrimental) Mistakes to Avoid When Disavowing Links
Avoid making costly mistakes when disavowing links. Here are four key mistakes to avoid in the disavowing process.
Link Building with Local Charities & Events
Here’s how you can build links through partnerships with charities and events in your local area.
Your Holiday Marketing Campaign Checklist: 6 Essentials
Skyrocket your sales during the holidays. Use this checklist to develop an efficient holiday marketing campaign.
How to Uncover Powerful Data Stories with Python
Discover how you can come up with powerful visualization and data stories by piggybacking on other popular data visualizations.
Google Lens Can Now Provide “Style Ideas” With Matching Clothing Items
Google Lens has been updated with the ability to find pieces of clothing that match items seen in a photo.
Google Shopping Updated With New Design, Price Tracking, Local Inventory, More
Google Shopping has been updated with a redesign and new features that make it easier for users to find products.
Google Chrome Will Block Mixed Content
Google announced that Chrome will block mixed content in steps beginning December 2019.
Google Reveals Small Business Search Trends for 2019
Google released a new report with fresh data on how people are searching for small businesses in the United States.
3 Steps to Leverage LinkedIn for Link Building
Here’s how to use LinkedIn to identify potential link partners, engage with them prior to outreach, and earn links.
How to Come up with Press-worthy Content for Boring Niches
With these tactics, you can easily come up with link-worthy content within a “boring” topic.
Google’s John Mueller Asks Why SEOs Don’t Publish Their Address
SEO community shares thoughtful reasons why they don’t list business address.