Latest SEO Articles
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Google’s Martin Splitt Explains How JavaScript Sites are Indexed
In the first installment of a new web series, Google’s Martin Splitt explains how the search engine indexes JavaScript sites.
Reorganizing XML Sitemaps with Python for Fun & Profit
Here’s how to use Python to reorganize your XML sitemaps and isolate indexing problems on your website’s most important pages.
Where Links Fit Within the Marketing Funnel
Learn how links fit within the marketing funnel and how to sustainably earn links that feed your entire funnel.
How to Align Your Content & Social Media Efforts for Link Building Success
Aligning your content and social media efforts with your link building initiatives is crucial. Use these tactics to do it.
Google’s John Mueller Gives Insight on SEO Competitor Research
Google’s John Mueller gives insight into competitor research.
Google Shares Guidance on Pagination for SEO
Google’s John Mueller explains the proper use of Pagination Elements for better SEO
Google Blames Publishers for Bad Ad Experiences?
Google’s article about poor user experiences with ads seemingly blames publishers. Omits mention of surveillance ads.
Google My Business Introduces a New Way to Report Spam
Google has developed a new solution for reporting fraudulent activity relating to Google My Business and Maps.
How to Calculate the ROI of Your SEO Campaigns Using Google Analytics
Prove your worth by estimating the ROI of your SEO services. Here’s how to do the math.
The Role of Psychology in SEO: Extended Symbiotic Intelligence
Here are seven areas of SEO where you can use psychology.
When Is It Safe to Kill Redirects & Old Webpages?
Here are a few things you must consider before deciding to permanently kill redirects and old webpages.
Google: Lighthouse Measures How Fast a Site Loads for Actual Users
Google’s John Mueller recently stated that Lighthouse metrics are an indication of how fast a site performs for actual users.
The Top 5 Ways to Prove the Real Value of SEO
Here are five of the best ways to prove the real value of SEO to your boss or client.
The Super Bowl of Unrealistic SEO Expectations
It’s time to focus on educating businesses on what SEO can do for them in a realistic manner.
Google’s John Mueller on Affiliate Links in YMYL Topics
Google’s John Mueller answers how the ranking algorithm treats affiliate sites in sensitive topics.
Google Responds to Uproar Over Unlinked Featured Snippets
Google’s Danny Sullivan responds to negative reaction towards unlinked featured snippets.
New Google Featured Snippets Combine Content From Multiple Publishers
Google is now displaying featured snippets that pull content from multiple publishers and combine it into one result.
Google is Letting All Online Retailers Upload Product Data to Search Results
Google announced it is expanding Merchant Center capabilities to all online retailers allowing them to directly provide up-to-date product information.
Google Advises Against Using Tag Manager to Implement Structured Data
Google’s John Mueller advises SEOs not to implement structured data using Google Tag Manager.
What Is Dwell Time & Why It Matters for SEO
Learn what dwell time is, how it can affect rankings, and why you shouldn’t dwell on this metric too much.
Role of UX as an Indirect Ranking Effect
A good UX is the hallmark of a high quality website. Google’s John Mueller discussed how it can indirectly affect rankings.
Google: Using Hidden Text for Screen Readers Will Not Hurt Rankings
Google’s John Mueller has stated that using hidden text to provide context to screen readers will not cause any problems.
Local SEO for Hotels: Keys to Drive Rankings, Traffic & Bookings
Knowing these local SEO tactics and strategies is crucial for hotels to drive rankings, traffic, and bookings.
Google Opens Up .Dev Domain Name Registry to Everyone
For the first time, Google is letting anyone register a domain using its .dev extension.
Google: Don’t Worry About Malicious Backlinks, We Ignore Them
Google’s John Mueller says site owners shouldn’t worry about negative SEO attacks that involve malicious backlinks.
Publishing Thousands of URLs at Once – Is It Risky for SEO?
Could publishing thousands of new pages at the same time have any SEO risks or unintended consequences? Find out here.
What Is Rank Transition & What Does It Mean for SEO?
Learn what rank transition is, according to Google’s Ranking Documents patent, and what it means for SEO.
Should We Write Content for People or Search Engines?
Should you write content for people or content that’s designed to rank in search engines? Find the answer here.
Googler on How to Recover from Medic Update
A Googler answers the question of how to recover from Google’s Medic Update.