Latest SEO Articles

Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!

Google Maps Update: Create and Share Lists of Favorite Places

By Matt G. Southern

In an update to the Google Maps app for iOS and Android, you can now create lists of your favorite places and share them with...

2 min read
666 Reads
Feb 13, 2017

Link Building for “Boring” Industries [Webinar Recap]

By Rina Caballar

SEJ Founder Loren Baker joined SEJ ThinkTank on February 8th to share link building strategies for those less-than-exciting industries. Check out this post for a...

3 min read
2.1K Reads
Feb 13, 2017

What is Google’s Penguin Link Algorithm, Really? [RESEARCH]

By Roger Montti

What is Google’s penguin algorithm, exactly? Roger Montti investigates.

20 min read
11K Reads
Feb 13, 2017

Link Building

8 Old School Off-Page Optimization Techniques You Could be Penalized For

By Sergey Grybniak

Here are 8 off-page SEO methods, which, once widely popular, today will likely get you penalized by Google.

13 min read
8.9K Reads
Feb 13, 2017

3 Major SEO Steps for a Website Relaunch

By Corey Morris

Try a three-phased approach like this one to ensure the new site has a firm SEO foundation and promising future.

7 min read
9.2K Reads
Feb 12, 2017

Ask an SEO

#AskanSEO: Questions on What Affects SEO Visibility

By Jenny Halasz

Jenny Halasz answers questions on the mobile interstitials penalty and certain features that affect SEO visbility.

7 min read
1.7K Reads
Feb 8, 2017

Careers
SEO

2017’s SEO Job Trends: What Does it Mean for Your SEO Career? [DATA]

By Tylor Hermanson

What can data from LinkedIn and Indeed tell us about the state of the SEO career? Using nine months’ worth of data for the 75...

7 min read
6.1K Reads
Feb 8, 2017

51% Haven’t Felt the Effects of Google’s Mobile Interstitials Penalty [POLL]

By Rina Caballar

Has your site been affected since Google’s roll out of its mobile interstitials penalty? We’ve got insights in our latest #SEJSurveySays poll results.

3 min read
2.2K Reads
Feb 7, 2017

Why Your SEO Campaign is Failing

By Alexander Kesler

Are your SEO efforts hitting rock bottom? It may be time to revisit your strategies before it’s too late.

11 min read
5.4K Reads
Feb 7, 2017

40+ Questions to Ask When Vetting Link Building Agencies

By Jon Ball

Do you plan to hire an SEO agency in 2017? If so, this post will help you vet potential agencies and know the right questions...

13 min read
3.8K Reads
Feb 6, 2017

4 Most Important Ranking Factors, According to SEO Industry Studies

By Aleh Barysevich

It’s no secret that a top Google ranking is made up of 200+ components. But how can anyone keep up on those, ever? Four most...

8 min read
108K Reads
Feb 3, 2017

A Small Player is in the Big Leagues for Competitive Keywords… How?

By Ron Dod

Have you heard of Fashion Nova? They’re dominating Google rankings right now. Find out how this fashion company is outranking their competitors and learn a...

6 min read
6.1K Reads
Feb 2, 2017

Google to Improve AMP Ads Through Partnerships with Cloudflare and TripleLift

By Matt G. Southern

AdAge reports that Google has partnered with Cloudflare and TripleLift to deliver instant loading ads on Accelerated Mobile Pages (AMPs). Cloudflare has developed a tool...

2 min read
1.1K Reads
Jan 30, 2017

How “Condensed Content” Helps Your Mobile SEO Game

By Brock Murray

A big SEO trend in 2017 could include condensed content for better search rankings.

6 min read
3.1K Reads
Jan 30, 2017

The Top Backlink Profiles & How They Were Built [Webinar Recap]

By Rina Caballar

Kevin Rowe, Founder and CEO of Rowe Digital, joined the SEJ ThinkTank on January 25th to share effective link building strategies. This is a full...

3 min read
2.4K Reads
Jan 30, 2017

Google Maps on Android Now Shows How Difficult it is to Find Parking

By Matt G. Southern

Google has released an update for the Maps app on Android with the unique ability to display information about parking difficulty.

1 min read
1.1K Reads
Jan 26, 2017

Google Maps for iOS Shows How Busy a Location is in Real-Time

By Matt G. Southern

Google Maps has updated its iOS app with a real-time look at busy a location right now.

1 min read
3.9K Reads
Jan 26, 2017

SEJ Show
SEO

How to Kick Ass at Amazon SEO With Robyn Johnson [PODCAST]

By Rina Caballar

Amazon and e-commerce expert Robyn Johnson joins Kelsey Jones to share the latest insights and best practices for Amazon SEO.

8 min read
4.5K Reads
Jan 26, 2017

Google Rolls Out Real-World Test of Android Instant Apps in Search Results

By Matt G. Southern

Google is finally starting to roll out a real-world test of Android Instant Apps in mobile search results.

2 min read
1.7K Reads
Jan 24, 2017

Web Dev SEO

Will Google Search Give Further Weight to Cybersecurity in 2017 (…and Beyond)?

By Dan Taylor

Given that HTTPS is now a necessity as we enter 2017, does this mean that Google will continue to reward websites that are secure and...

5 min read
1.4K Reads
Jan 24, 2017

Web Dev SEO

Google Is Requiring HTTPS for Secure Data in Chrome

By Brock Murray

Does your site collect sensitive visitor information such as passwords, credit card information, or personal data? If so, be warned: by the end of January...

6 min read
53K Reads
Jan 21, 2017

Mobile SEO

Progressive Web Apps: The New Standard For Mobile Search?

By Chuck Price

Congratulations – you survived Mobilegeddon and the recent introduction of the “Mobile First Index.” So what are you doing to prepare for Mobile 2.0? This...