Latest SEO Articles

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News
SEO

39% of SEOs Tackle Technical SEO First [DATA]

By Matt G. Southern

After conducting an SEO audit, the next step for a majority of SEOs is to tackle the technical side first.

3 min read
3.3K Reads
Oct 17, 2016

Careers
SEO

#SEJSummit Speaker Glenn Gabe on This Year’s Google Changes

By Kelsey Jones

Glenn Gabe speaks about the latest Google changes and how SEOs should prepare for 2017.

8 min read
1.0K Reads
Oct 17, 2016

4 Myths About Google Panda That Are Still Doing the Rounds

By Pratik Dholakiya

It’s been over 5 years since Google rolled out its first version of the Panda algorithm and there still are many myths doing the rounds....

7 min read
2.3K Reads
Oct 17, 2016

Google is Splitting its Search Index, Prioritizing Mobile over Desktop

By Matt G. Southern

Google is splitting its index of search results into separate versions for mobile and desktop, a change which will happen in the coming months.

3 min read
17K Reads
Oct 15, 2016

Find and Fix Errors in AMP Markup Code With Google’s New Testing Tool

By Matt G. Southern

Google’s new Accelerated Mobile Pages (AMP) testing tool gives site owners the opportunity to find and fix errors associated with AMP markup.

2 min read
1.1K Reads
Oct 14, 2016

SEJ Show
SEO

John Jantsch on How to Use SEO For Growth #MarketingNerds [PODCAST]

By Kelsey Jones

John Jantsch and Kelsey Jones discuss important concepts around SEO: whether or not linkbuilding is bad, why creating a content strategy is important for SEO,...

16 min read
1.7K Reads
Oct 14, 2016

Google Wants to Know Where You Are At All Times, According to New Patent

By Matt G. Southern

A patent granted to Google suggests the company has future plans to track where you are at all times of the day.

3 min read
1.9K Reads
Oct 12, 2016

Careers
SEO

#Pubcon Day 1: Tech Issues & Link Building Tips

By Anna Crowe

If you want to new creative ways to build links or learn how to analyze server logs for a better crawl rate, check out my...

8 min read
926 Reads
Oct 12, 2016

What Gets The Most Results for Top SEOs? [Infographic]

By Anna Crowe

Check out the infographic below to find out what other SEO marketers are focusing on and what they are leaving on the backburner for now.

2 min read
7.0K Reads
Oct 12, 2016

Local Search Is More Than What Meets The Eye – Here’s Why

By Synup

Today, location marketing complicated – more moving parts, more places to stay accurate and customers discovering local businesses across many devices. Find out how to...

6 min read
985 Reads
Oct 11, 2016

Careers
SEO

The Why Behind Search With Kristan Bauer #SEJSummit

By Kelsey Jones

Kristan Bauer, Director of SEO at Zillow, discusses the impact of user intent in search.

4 min read
357 Reads
Oct 11, 2016

AMP Reaches Major Milestones Since Launching One Year Ago

By Matt G. Southern

One year later, the AMP project is well on the way towards achieving its goal of uniting people around a common cause.

2 min read
609 Reads
Oct 10, 2016

Mobile SEO

7 Reasons Mobile Apps are the New Frontier of Marketing

By Michael Georgiou

Researchers found that adults spend a third of their day on their mobile devices. Here are a few reasons we think mobile apps are where...

6 min read
2.8K Reads
Oct 9, 2016

Mobile Search on the Rise: Almost Half of All People Search Only on Smartphones [STUDY]

By Matt G. Southern

A detailed study released by Google reveals roughly 40% of people search only on a smartphone.

2 min read
3.8K Reads
Oct 6, 2016

Google Assistant is No Help When it Comes to Protecting Personal Data

By Matt G. Southern

Due to the very nature of AI and machine learning, using Google Assistant comes with a trade-off: your personal data

3 min read
434 Reads
Oct 5, 2016

Content
SEO

How I Increased Pageviews by 34% with Content Syndication

By Anna Crowe

Learn my top takeaways from repurposing my old SEJ articles to Medium and LinkedIn. Get my insights, tips, and ideas for engaging on these platforms.

13 min read
3.0K Reads
Oct 5, 2016

Google Fights Fraud by Cracking Down on Plumbers and Locksmiths

By Matt G. Southern

Google is fighting back against fraud with an advanced verification process for plumbers and locksmiths.

3 min read
8.4K Reads
Oct 4, 2016

Google Home: Release Date, Pricing, and Top Search Features

By Matt G. Southern

Google Home gives you immediate access to Google Assistant whenever and wherever you need it. Find out when it’s available and how much it will...

2 min read
699 Reads
Oct 4, 2016

Careers
SEO

Bill Hunt on Being Proactive in SEO #SEJSummit

By Kelsey Jones

What is the number one SEO mistake you can’t believe brands are still making? Learn that and more from Bill Hunt.

6 min read
685 Reads
Oct 4, 2016

News
SEO

Google Tests Trending Searches and Instant Answers in Search Bar

By Matt G. Southern

Google has been spotted testing trending search results and instant answers right in the search bar.

2 min read
1.3K Reads
Oct 3, 2016

Local Search

How to Optimize for Google’s “Reviews Around the Web”

By Amelia Willson

Reviews are gaining even more space in organic search. Before you freak out, figuring out an online reviews strategy is manageable, and I’ll show you...

6 min read
3.7K Reads
Oct 3, 2016

Local Search

Google Trips: What are the Opportunities for Businesses?

By Barrie Smith

Following the release of the Google Trips Android and iPhone app, what opportunities does it bring to local businesses and their marketing teams alike.