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Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Google is testing a new type of Schema markup designed for scientific data to be more easily understood by search engines.
Brand content tends to be created with either SEO or reputation/brand-enhancement in mind, but rarely with both, as if they were mutually exclusive.
Struggling to generate results from an e-commerce SEO campaign? Contributor James Brockbank looks at 10 of the most common reasons why such campaigns fail.
Learn how to optimize product pages so that searchers who are ready to buy find you and become your customer rather than a competitor’s.
This week #SEJLive was joined by Stoney deGeyter to discuss how user experience and SEO work together.
Penguin is now running in real-time as a part of Google’s core algorithm. The update goes into effect today in all languages.
In this episode of Marketing Nerds Brent Csutoras, was joined by Heidi Young, the principle engineering lead at Oslo, to discuss the future of conversational...
Google Allo, the company’s smart messaging app, may be a cause for concern when it comes to privacy.
Google is now displaying vacation prices on the first page of its search results.
Website SEO health and performance is a marketing process which requires ongoing effort. Using website SEO tools will help ensure good web presence.
AMP is huge and is surely the future which no search marketer can ignore.Speed and optimum content display are the most important aspects for mobile...
With AMP pages now being indexed in Google’s regular set of search results, the pressure is on for publishers to adapt.
Google Allo, the search giant’s much anticipated messaging app, is available to download on iOS and Android
The AdWords Price Extension is basically steroids for the traditional advertising format you’re used to on mobile and tablet devices. Review the full guide.
Google is officially rolling out AMP pages in organic search results around the world
Identifying how your local competitors are winning seemed to have been nearly impossible. Until now.
Only ‘valid’ AMP pages are eligible to show in Google’s search results, which is why it is necessary to validate your pages before they go...
This week #SEJLive was joined by Brian Harnish and Mindy Weinstein to discuss local SEO and how to build a highly targeted audience.
A massive opportunity lies in understanding an audience’s emotional state when they are engaging your brand. Learn more from Keesa November 2nd in NYC!
Google has now launched trip planning for desktop devices. Until now, Maps on desktop provided users with a limited set of information
Need some inspiration on how your business can take advantage of Pokemon Go? Check out these 15 local businesses who are using Pokemon Go to...
Could short-tail keywords be phasing out? Are you hitting up the right keywords when you prepare to optimize your content? Learn more in Julia McCoy’s...
Botify is the only SEO tool that combines a website crawler and web server log analysis along with segmented views of your website and tons...
Depending on which type of marketer you are, there are seven end-of-the-year digital marketing factors that you need to prioritize.
1.75 billion websites have been removed from Google’s index due to copyright requests.
AMP pages will soon appear in the regular set of organic search listings, when previously they would be relegated to their own carousel at the...
Links will continue to matter for a long time. It boils down to having the right content, finding the right audience, and then reaching that...
SEJ surveyed 65 the top SEO marketers to find out what projects they are working on and challenges they face today. See the results here.
How to create an SEO audit that goes beyond a technical checklist, and reaches deep into your market and audience – so you get better,...
This week, Eric answered questions live on how to handle penalties, sudden drops in traffic, and other “worst case scenarios” in SEO.
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