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Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Google’s John Mueller said Search is not going away, but acknowledged that AI is changing many things, requiring adjustments
Google’s Danny Sullivan shared what small independent sites can do to improve their rankings.
Google completes March 2025 Core Update rollout after two weeks of implementation across search results worldwide.
Jono Alderson proposes a radical rethink of content strategy to compete against AI and win in Google Search
Avoid traffic loss during enterprise site migration by implementing an organized approach and involving key stakeholders in the process.
AI bots from OpenAI and others consume massive bandwidth, affecting analytics and server resources for websites worldwide.
2025’s top SEO podcasts offer opinions, thought leadership and deep dives into search marketing, analytics, and industry trends.
What are zero click searches and why do they matter? Discover their significance and effects on digital marketing strategies.
Although current Googlers say Google cares about the web ecosystem, an ex-Googler says sending traffic to publisher sites is a necessary evil
Google lawsuits may change the search engine’s dominance in search and ads. AI competition and political shifts could impact your traffic. Here’s what to know.
Are you considering selling on marketplace or website? Discover the best approach to launch your online sales effectively.
Google’s March Core Update continues to rollout. Patterns are beginning to emerge as reports come in with data from the past week.
Google commits to December deadline to improve independent publishers’ search visibility after mounting criticism from content creators.
Google’s Danny Sullivan explains the role predictive summaries, fan-out technique and grounding play to produce AI Overviews search results
Google Business Profile suspensions are rising, with appeal times now hitting five weeks. Experts say one thing is clear: Don’t make any changes.
Google’s Martin Splitt explains why indexed pages may not appear in search results, highlighting relevance and ranking competition.
Author pages can significantly impact trust. Find out how to optimize them for better authority and credibility.
Google faces official charges for allegedly favoring its services in search results and restricting app developers on Google Play.
Join us as we dive into the advanced techniques top brands use to enhance search performance and skyrocket conversions.
New cybersecurity bot attack defense gives SaaS apps deeper insight into threats and attackers
Find out how to enhance your conversion tracking by integrating phone call data into your digital marketing strategies today.
Google researchers reduce AI hallucinations in RAG by using a sufficient context signal and model confidence
AI tools are creating fake URLs causing 404 errors. Google’s John Mueller offers guidance to navigate this issue.
Google’s John Mueller advises SEO professionals to reconsider how their work fits in with today’s business needs.
Find out how Agentic AI simplifies SEO workflows, allowing human experts to leverage agents for increased efficiency and improved rankings.
Google requires ecommerce stores to specify in their structured data which country their return policies apply to.
Google Gemini’s integration of Search history blurs the line between traditional Search and AI assistants
Google has begun rolling out the March core algorithm update, which is expected to complete in two weeks.
Google publishes new Robots.txt documentation that provide SEOs and publishers with a refresher on how to control search crawler behavior
Find out if you’re visible within Google’s AI Overviews (Google AIO). Learn AI prompts you need to find out where you rank on 2025 SERPs.
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