Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
How Consumer Packaged Goods Can Conquer SEO
Building location pages offers an SEO opportunity for Consumer Packaged Goods brands to gain more organic traffic and improve search marketing ROI.
How Machine Learning is Changing Search
#SEJSummit Chicago speaker Ryan Jones of SapientNitro shares his insight on machine learning and how it impacts search.
Improve Content Quality Using Metrics That Matter for SEO
It’s important to provide high-quality content, but how do you measure it? Here are suggestions of meaningful metrics and how to use them.
5 Urgent Reasons to Improve Your Organic CTR Rate Right Now
Your organic CTR is the next battleground. Better organic search visibility will come from beating your competitors with a higher than expected CTR.
Common Mistakes in #SEO & CMS: SEJ Summit Speaker Carolyn Shelby
Carolyn Shelby on how to tune up your technical SEO and CMS problems.
Don’t Ignore Voice Search in Your SEO
Amazon’s Alexa, Apple’s Siri, Microsoft’s Cortana, and Google Now are all competing in the voice search space. Find out who wins on SEJ!
How to Succeed With AdWords New Local Search Ads
Google announced new local search ads would incorporate “promoted pins.” Find out more on how to succeed with local Adwords on SEJ.
11 of the Best Responsive WordPress Themes
WordPress is by far one of the most preferred CMS platforms on the web. Today we are going to take a look at some of...
4 Reasons You Must Attend the US Search Awards in Vegas
Here’s four fabulous reasons why you should attend the US Search Awards.
How to Improve Your Local Search Ranking Using Online Reviews
Looking to leverage online reviews to drive your brand’s local search ranking? Here are key insights and best practices to help you get started.
How to Improve Search Visibility | #SEJSummit
SEJ Summit Chicago speaker Searchmetrics’ Jordan Koene on improving your search visibility.
Mary Meeker’s 2016 Internet Trends Report
Last week, Mary Meeker of Kleiner Perkins and a well-known industry analyst gave her annual internet trends report. Here is what you need to know.
#SEJThinkTank Recap: 5 Foundations for Link Building Success
On May 18th the SEJ Think Tank was joined by Colby Stream of Page One Power for a sponsored webinar about the foundations of building...
Segmenting Keywords Made Easy by Topvisor
Research keywords and pick up the relevant keyword ideas from different sources through Topvisor.
Celebrating Our Armed Forces in the Digital Marketing Community
With Armed Forces Day approaching, SEJ would like to acknowledge the digital marketers who have direct experience or who have family members with direct experience...
Google Launches AMP Filter in Search Console
Google has launched a new filter under Search Analytics in the Google Search Console today, which will allow webmasters to better analyze their AMP results...
Where are My AMP Pages in the Search Results?
Just when you thought you passed the Structured Data Testing tool and implemented your AMP HTML file extensions perfectly, you realize you’re AMP pages are...
Google Launches New Mobile Friendly Testing Tool
Google has launched a new mobile friendly page testing tool which can be reached from the mobile usability report in Search Console or by visiting...
How Long Should You Disavow? More From #AskAnSEO
In this latest installment of #AskAnSEO, Jenny Halasz talks about disavowing bad links, canonicalization on paginated content, and more.
91% Think Remarketing is a Good Strategy: 2016 SEJ Report
Last November, we asked you to take Search Engine Journal’s first annual digital marketing survey. And the results are in!
The Impact of Earned Media on App Promotion
There are many paid promotion strategies that should be considered when marketing a new app. What other earned media tactics have you used for app...
New gTLD’s Impact to Your Site’s Ranking
Does moving to a new gTLD domain name help rankings? The answer, honestly, is that we don’t know yet.
Google PageRank as Part of One Big SEO Picture
Google PageRank is only one part of the bigger picture. With all of this evidence and even Google telling us not to focus on PageRank,...
How to Maximize Your Search Rankings
Search rankings don’t last. Here’s how you can maximize your search engine rankings and turn them into traffic that converts into customers.
How E-commerce Sites can Prevent Pogosticking
Are your customers pogosticking from one page to another? Here’s how your e-commerce site can easily maximize conversion rate.
#AskAnSEO with Jenny Halasz: Rapid Fire Q&A
Got a rapid fire or even a complex SEO question? Jenny Halasz is here to answer! Check out our latest #AskAnSEO post to learn more.
Prominence as a New Local SEO Ranking Signal
Seriously, has anyone mastered local SEO yet? With Google’s announcing ‘prominence’ as a new ranking signal, find out how to rank for local SEO here.
How to Optimize Your Content for More Search Traffic Using Ahrefs
Research top ranking sites, and identify Google-associated keywords, to optimize your content and generate more traffic with Ahrefs.
Google’s Gary Illyes on AMP and Mobile Search #SEJSummit
Webmaster Trends Analyst Gary Illyes joins me to discuss AMP, mobile SEO, and more.
86% of Local #SEO Experts Say Quality of Citations More Important Than Quantity
BrightLocal recently published their third Expert Local Citation survey. Read on to see some key takeaways from the survey.