Latest SEO Articles
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The Worst Marketing Disasters of 2013
So it’s Friday 13th, a notoriously unlucky day for some but with it also drawing to the close of two thousand and THIRTEEN has this...
How To Approach International SEO: Interview With Eli Schwartz
As part of our SEJ interview series, Eli Schwartz of Survey Monkey discusses how his company approaches international SEO. Eli goes in depth into this...
What is Connected Glass?
Connected Glass was rolled out in New York and did so well, it has now been introduced in San Francisco. Connected Glass is a massive,...
Advice For New Ecommerce Store Owners: Interview With Shirley Tan
As part of our SEJ interview series, Shirley Tan of Ecommerce Systems talks about how to set priorities when starting off with a new ecommerce...
Indicativos para detectar si debemos optimizar un Landing Page en SEM
Editor’s Note: By popular request, Search Engine Journal is now publishing search marketing articles in Spanish. These are not translations of posts already published in...
Majestic SEO Launches Live Ranking Factors In Search Explorer
This past October, Majestic SEO launched a new search tool called Search Explorer, which is a search engine that allows you to find sites based...
How To Set Yourself Apart When Applying For A Digital Marketing Job
A recent job post for a social content specialist at my company drew more than 110 applicants in less than a month, underscoring the interest...
Google Toolbar PageRank Has Been Updated, First Update In Over 10 Months
Just a couple months ago Matt Cutts said he would be surprised to see an update to Google Toolbar PageRank by the end of this...
10 Horrendous Mobile Websites
You don’t have to be in the biz to realize how important mobile usage has become. Almost everyone – 91% of adults to be exact...
How Important Is Responsive Design: Interview With Michael David
As part of our SEJ interview series, Michael David of Tasty Placement discusses an issue that’s on every website owner’s mind these days. Just how important...
Removing Backlinks That Lead To Negative SEO: Interview With Jacob Bohall
As part of our SEJ interview series, Jacob Bohall of Virante discusses removing harmful backlinks that can lead to negative SEO. Jacob starts with an...
Smartphone Specific Crawl Errors Now Reported In Google Webmaster Tools
In an announcement made this morning on the official Google Webmaster Central Blog, starting today Google Webmaster Tools will now help you identify pages on your...
Google Promises More Accurate Results With New Google Trends Topic Reports
An announcement was made on the official Google Search blog today about a new addition to Google Trends being rolled out that promises to deliver more...
A Beginner’s Guide To Boosting Your Holiday Sales Online
Did you notice that the holiday shopping season has arrived? Maybe when your local mall put up a Christmas tree back in August? But, if...
Making the Switch from In-House to Consultant SEO
Author’s note: Since I don’t have any agency experience, this post primarily compares in-house and consultant based SEO roles. I started out as a copywriter...
What the Greatest Battles & Wars in History Can Teach You about Marketing
Campaigns, tactics, strategy – sometimes it’s hard to know whether we’re talking about marketing and war. And sometimes, it really is a fine line. We’re...
You Don’t Work in Marketing: What’s The Bare Minimum You Should Know About SEO?
It’s pretty rare that someone would suggest you only need the bare minimum about a topic, but sometimes priorities take over. But in the case...
Tips for Multilingual Video SEO
It’s a much quoted internet ‘fact’ that YouTube is the second most popular search engine. But using the standard definition of a search engine as...
Local Marketing How-to: Mobile Search is Crucial for Gas Stations and Convenience Stores
Editor’s Note: This article explains local marketing strategies for a particular niche, but these techniques can be applied to any local business or franchise that...
Schema.org: Eight Tips to Incorporate Rich Snippets to Conform to Google Hummingbird
Google’s latest search algorithm update, known as Hummingbird, is one of the most important updates in more than a decade. The update devalues websites with...
How To Optimize Your Website For Google Glass: Interview With Rob Garner
As part of our SEJ interview series, Rob Garner from Advice Interactive discusses how to optimize your website for Google Glass. This new technology clearly...
Is the Mugshot Industry Really Dead & Buried?
A recent New York Times article really shook things up for the owners of mugshot websites. In a remarkable piece of investigative journalism, the reporter started asking...
Cómo y Por Qué Los Marketers Están Perdiendo Clientes Potenciales
No importa si eres SEO, desarrollador, marketer, trabajas como parte de un equipo, en una agencia o si eres freelance. Independientemente de cuál sea tu...
How to Optimise Your Time to First Byte (TTFB) to Improve Search Results
What is TTFB? Time to First Byte (TTFB) is the time it takes a user to receive the first byte from a web server when...
Webmaster Central Live Site Reviews
Today Google Webmaster Central is doing live site reviews. You can join in and watch here. They are going over sites and what they are...
How To Spot Bad Links & Deciding Whether To Take Action
Since Google’s Penguin 1.0 update launched in April 2012 (and a recent update on Oct. 4), a painful reality had dawned on us: inbound links...
Robert Riggs, Former CBS & ABC Journalist, Interviews SEJ Editor John Rampton
As part of our SEJ interview series, Robert Riggs of Clariti interviewed me at Pubcon 2013 in Las Vegas. Robert Riggs is an award-winning journalist...
Adjusting Your Keyword Research For Google’s ‘(Not Provided)’: Interview With Jacob Hagemann
As part of our SEJ interview series, Jacob Hagemann of Hoosh Technology provides some advice on how to adjust your keyword research strategy now that...
Why Your Tech Company is Failing Its SEO
Big-name technology companies offer their software globally, in dozens of different markets. Naturally this means their online sales operation encompasses lots of different languages, with...
Feeling Good About Your High Page Rank? – It May Just be Time to Revisit Your SEO Strategy
Do you feel good about your high page rank? Yes, it is great – for now. But here is the news: Google has made a...