Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Ad Copy Optimization: Have We Been Doing It Wrong?
After the most recent AdWords quality score update, many of our accounts have been impacted both positively (seeing more 9’s and 10’s) and negatively (seeing...
Content Marketing Strategies for Brands—An Interview with Marc Purtell
“Content marketing” has become a buzzword in the post-Google Penguin world, and because of its new-found importance in the digital marketing space, brands have continued...
Study Determines Google+ Shares Have Little Impact on Search Rankings
Eric Enge, co-author of The Art of SEO and a speaker at SES SF 2013 last week (here’s a recap of his AuthorRank session) just released...
Paid and Organic Traffic in One Adwords Report
Google published a new feature which lets Adwords users analyze organic and paid traffic in one report. The reason why such a report was provided...
Google AdWords Editor:Your Powerful Campaigns Editing Tool
Quick Intro The Google AdWords Editor is a free offline tool from Google that allows you to manage your Adwords Campaigns quickly and also offers...
What Are The 15 Most Downloaded Smartphone Apps in the U.S.?
I recently spotted a nifty little chart that revealed the top 10 countries with the highest average of downloaded apps. Coming in at the top...
Facebook Introduces Larger Images For Link Share Posts
An announcement by Facebook confirms what you may have already noticed through interacting with the social network this week; larger images are now standard for...
Google and Facebook: The Keys to Data-driven Content that Truly Delivers
As TV, radio and print advertising and other traditional marketing channels become less effective; marketers and their agencies are turning to search and social as...
Native Rank’s George Avery talks about Local Online Visibility
George Avery is the owner of Native Rank and LocalSEO. He has over ten years in industry experience in digital media and performance marketing as...
Why is Content Part of a Smart SEO Strategy?
Over the last several years, search engine optimization (SEO) has matured quite a bit. Now, it’s no longer the practice of stuffing web pages with...
Applying AIDA to Digital Marketing
Anyone that took a marketing class in college should remember the AIDA marketing pyramid. The purpose is to give someone a basic understanding of how...
Successful Link Building in the Content Marketing Era
Make no mistake about it: SEO is getting tougher. A lot tougher With Google becoming increasingly sophisticated at identifying and penalizing unnatural link profiles, it’s...
12 Social Mobile Messaging Apps to Replace SMS
Social mobile messaging apps are one of the most popular and fastest growing applications on iTunes and Google Play. Why is this the case? Money....
SEJ at SES San Franciso: #SESSF 2013 Day One Recap
The SEJ team has been all over SES San Francisco and will continue to be here over the next couple of days. We have...
Google Webmaster Tools Offers Better Backlink Data For Site Owners
Based on feedback from the webmaster community, Google has made some changes to their free Webmaster Tools product that they announced today. Webmaster Tools provides...
150 Blog Posts in 50 Days: Why Were Marketers Mad?
Maybe you heard of our little content marketing experiment. We were unsatisfied with the results our SEO company was producing, so we decided to take...
The Truth about SEO and Call Tracking
There has been a great deal of discussion about SEO and call tracking lately. Several local marketers have written articles decrying call tracking, saying that...
Eye Tracking to Boost Conversion Rate of your Ecommerce Site
Do you know that your website images play a biggest role in boosting up the conversion rate of your website? To know the importance of...
How Brand.com Reviews Suppression Helps Boost Online Reputation
Today we’re going to be talking about how Brand.com reviews suppression helps boost online reputation. If you have ever used Yelp or Google Reviews, you...
Adobe Launches New Optimization Software – Adobe Target
Adobe is known for a lot of things—Photoshop, Flash, Premiere, etc.—but what you probably don’t know is that the company has created a brand new...
Google Glass Gets Improved Search Capabilities With New Software Update
Google has released the latest software update for Google Glass. Notable new features include drastic improvements made to the device’s search capabilities. Those fortunate enough...
The 10 DOs & 10 DONTs in Google AdWords
Starting with the right foot means a lot in advertising. Read more about the 10 DOs and the 10 DONTs that will help you optimize...
Facebook Rolling Out Social Search Conversation Tools
The New York Times, CNN, and others announced yesterday that a handful of online news organizations will be among the first to try out a...
August 2013: Best of Search Engine Journal
#1: Top 10 Places that Have Banned Google Glass By: Albert Costill | @albertcostill Albert Costill wrote an excellent post about Google Glass that brought...
Quality Content Boosts Brand Awareness and Engagement
I’m here with Chase McMichael, the CEO and Co-Founder of InfiniGraph. He recently provided me with a content engagement analysis report regarding content marketing and...
Google Joins Udacity, Others to Create Open Education Alliance
As announced at the TechCrunch Disrupt San Francisco event today, Udacity has joined with Google, AT&T, Georgia Tech, and others to create the Open Education...
How Google Collects Search Quality Data On Your Site
It’s little known that Google was never meant to be a company. In fact, in 1998 Vinod Khosla (one of the first investors in Google)...
SHARE Conference Highlights Emerging Trends In Search
Last week Search Engine Journal’s Murray Newlands stopped by the BrightEdge #SHARE13 conference in San Francisco to meet up with some of the leaders of...
And The First 16 Samsung Galaxy Gear Apps Are…
By now you’ve heard all the buzz, or complaints, about the Samsung Galaxy Gear. Whatever your feelings are on the smartwatch, the wearable tech game...
Yahoo Finally Unveils New Logo
After a thirty day wait that came with unveiling a new potential logo every day, Yahoo finally posted their pick at midnight last night. The...