Latest SEO Articles
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PubCon: Social Media Conversion Optimization with Brian Massey
Brian Massey, a conversion optimization scientist and widely published author, recently presented on how to measure and improve social media conversion rates. Massey, the owner...
PubCon Live Blogging: The Science of Twitter & Common Twitter Myths
Dan Zarrella, a social media scientist for HubSpot, is one of the highlighted speakers at Pubcon’s Master training this year. Zarrella calls himself a scientist...
Google Reputation Management Audit with Andy Beal
Andy Beal, the CEO of trackur and the publisher of MarketingPilgrim, is one of the highlighted speakers at PubCon’s Master training today. Beal, who specializes...
Google Changes Algorithm to Favor “Fresh” Results
Google recently announced a search algorithm update that should promote fresher and more relevant search results. Although Google makes over 500 changes to its algorithm...
SEO Recap: Twitter Finds This Week, 11/4/11
Wow, talk about a crazy week! So many fantastic things to read on so many different topics. Below are some of the articles I enjoyed...
The Other 80%
For a while now it’s been touted that 10% of searches are transactional in nature, while 80% are informational in nature and the remaining 10%...
iPhone Magic: Gmail App Vanishes
Apple’s iPhone, which currently captures approximately 27% of the smartphone market, is long overdue for a native iOS Gmail client. Yesterday, Google finally launched a...
Define Your Objective Before You Build Links
Better rankings? More traffic? More conversions? Stability? What exactly do you hope to achieve by building links? Without a clear objective, it’s impossible to accurately...
Google Indexing Facebook Comments
Facebook Comments system, Disqus comments, and other similar commenting systems can enhance the end-user’s experience by decreasing comment spam and allowing users to utilize one...
The Other Side of Search Marketing – Popular by Demand
When you switch on your PC or smart device these days, a deluge of positive “sounding” news flows into your world, but the noises do...
Opinion: Is SERP Bounce a Ranking Signal or a Quality Factor for SEO?
A long debate is on whether website’s bounce rate is a ranking signal for SEO. The fact is, Google does have the ability to track...
Google Aims to be Less Creepy
Yesterday afternoon, the Official Google Blog announced two new features that will increase the transparency of search advertising as well as provide Google’s users options...
Dear Internet Marketers: Stop Building Your Careers On A Single Commoditized Skill
I just finished conducting interviews for an in-house marketing position. Some of the people I interviewed had extensive backgrounds as copywriters and were looking to...
Google Business View: Street View Moves Inside
Google recently launched a new program that will allow popular businesses to add interior imagery to their Google Place page. The Business Photos program, which...
PPC Copywriting Tips You Can Use in Your SEO Copy
It’s often the case that what works for PPC works for SEO, and vice versa – at least to a degree. You’ll certainly have to...
![Apple’s iOS 5 Caught Speeding [Infographic]](https://www.searchenginejournal.com/wp-content/uploads/2011/10/ios5-is-faster-than-ios4-infographic-450x400.webp)
Apple’s iOS 5 Caught Speeding [Infographic]
New Relic, a company that measures and manages the performance of Web applications, recently released the results of a study that examined the performance differences...
SEO Recap Amazing Finds On Twitter This Week 10/28
Well, we had another great week finding links on Twitter. I also added a new category this week VS. They are two opposite opinions and...
First Facebook Data Center Outside of U.S. Will Be In…
Lulea, Sweden! The town is located about 62 miles south of the Arctic Circle. It will house Facebook’s first data center outside of the U.S...
Google’s Third Quarter Spending Spree: Google buys Zagat and 27 Other Companies
A recent SEC report revealed that Google has already acquired more companies this year than in any previous year. Although Google purchased 48 companies in...
Tricks with Anchor Text-Rich Links for Foreign Language Internet
Competition for domain names and search engine dominance in the English language web is stiff – for SEOs, climbing the search rankings with a new...
How to Help New Link Builders Evaluate a Link Prospect
For anyone new to SEO who will be working on link building and content marketing projects, one of the trickiest and most important things to...
Kindle Fire Burning Amazon’s Profits
On Tuesday afternoon, Amazon reported third quarter earnings of only $63 million, which is considerably less than the $231 million earned in the same quarter...
October PPC Changes Recap, 2011
Every month I like to go over all the changes in the PPC world. Here are all the changes thus far in the month of October....
Federal Agencies Take a Liking to Social Media
With many companies and individuals using social media these days to become more in-tune with the world and further business opportunities, it should not come...
PROOF You Should Make Sure Your Website Works on Tablets
Nothing irritates me more than a site not working on my iPad. I use my iPad for fun and to get away from all the...
Quit Blaming Your Suck on Panda
Is it just me or has Google’s panda update become the scapegoat for poor SEO? It seems like every day I come across an article...
![Infographic: Porn vs The Internet [NSFW]](https://www.searchenginejournal.com/wp-content/uploads/2011/10/porninfographic-760x400.webp)
Infographic: Porn vs The Internet [NSFW]
Internet marketers owe the porn industry for being the first to adopting technologies like geo-location, videostreaming and e-commerce to name a few. So what does...
Groupon Planning IPO in Early November
Groupon has announced plans to go public the first week in November. Although the Chicago-based deal giant had initially expected the IPO to be based...
Google in Talks to Potentially Fund Yahoo Acquisition
According to recent reports, Google is exploring the possibility of financing an acquisition of Yahoo’s core products. Although Google has reportedly held early discussions with...
E-Commerce Microdata Best Practices
SEO for e-commerce sites is like playing on a teeter-totter with all the kids at the playground, and search engines are the fulcrum. Whether the...