Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
2 WordPress Plugins to Keep Track of 404 Errors
We already know how 404 errors ruin your SEO and usability. And long ago I shared some ways to keep track of 404 pages that...
Simple Yet Effective Charts For Helping New SEO Clients Understand Their Current Keywords
When you begin working with a new SEO client, it’s always a great idea to help them understand their current state before moving forward. As...
Why SEO is like The Biggest Loser
Few television shows are as close to a one-to-one comparison to Search Engine Optimization like The Biggest Loser. From the personal trainers to the eliminations...
Why Google’s Redesign Could Be Good News for Social Marketers
It’s all about the real estate. Google results pages have historically been about simplicity. Any search “options” have been such a little part of the...
What To Look At Before Redesigning Your Web Site
The most popular reason people redesign their site is to update the site’s look. Most never really take into account other areas of the site...
Vital Link Building Tip
You can spend a bunch of time prospecting for links, you can ask for links and you can even beg for links, but the most...
Geo-Marketing As A New Business Marketing Tool
Geo-Marketing (or Geographic Marketing) is a new method of marketing a business and its website through web searches, mobile searches and social media. As you...
Google Gives its Search Results Pages the Bing Look
Google has given its main web product, web search a much needed redesign. And while this is a welcome development since it’s been quite awhile...
4 Easy Steps to SEO-Friendlier Blog Categories (WordPress)
We all know which issues blog templates usually have with SEO – and one of the most wide-spread problems is a duplicate content one: blog...
Playing PPC Catch Up: Microsoft AdCenter
Taking a look at the history of PPC and comparing it with today’s market, you can see the complete 180 that the space has taken....
Registered Trademarks and Other Symbols in the Title Tag
Take a moment and pretend you’re a search engine bot – It’s early in the morning. You are enjoying a fresh cup of coffee while...
Link Building Interview with Ontolo’s Garrett French and Ben Wills
April 27th 2010 marked the launch of Ontolo’s Link Building Toolset, in the works since 2008. The Link Building Toolset uses targeted SEO keywords to...
Google to Roll-Out Book Search and Buy Feature
Starting June or July, the next time you use Google Books search and discover titles that you are interested to buy, you may soon do...
Despite the News, SEO is Not Dead
For years now, search engine marketers have been predicting the death of SEO. I’m not sure why we’re all so quick to denounce our livelihoods,...
Look Who’s Ranking Now: How Google Can’t Seem to Stop the Spammers
First, a full disclosure. I run a humor site, ZUG.com, which for several years had one of the coveted top ten organic positions for the keyword...
Enhance Google Adwords Tool with Keyword Tool Supercharger
Keyword Tool Supercharger is a great tool developed by GeekLad. It means to provide more competition and keyword analysis data for a widely-used free keyword...
Five Fatal Flaws in a Link Request
I’m probably not going to entertain many link requests. At all. Simply because doing what I do for a living I understand the value of...
Local Search Recipe: Making KML Files and GEO Sitemaps Are a Piece of Cake.
Last month I shared one of my favorite recipes on tracking local search data with Google Analytics for wordpress. This month I figured that one...
Crawling and the real time web
It’s all about happiness metrics A while back I wrote here about how search engines go about discovery, the act of finding your pages. I...
Competitive Intelligence in SEO & Social Media
Understanding thy competition is a golden rule in any kind of business, ranging from online marketing to politics to running the local mom & pop...
3 Creative Ideas to Use Google for Link Building Search
Most of us will agree that Google search is insanely useful. However most people don’t know how to use it to its full potential. This...
Google Starts Displaying Pages Similar to Search Results
Google has just launched a new search feature that aims to help you easily find new websites that are similar to the ones you are...
Do Negative Headlines Work?
If you’ve dipped a toe or two into copywriting, one of the first things you’ll learn about is the power of negativity. Words like “Don’t”...
How To Motivate Employees to Contribute Content
Sometimes it can be like pulling teeth to try and get others in your organization to contribute to your content development strategy. Of course the...
Advanced SEO Requires Good Analytics Information
Good quality analytics (such as Google Analytics or another paid analytics software packages) provides good and very useful information. If you pay attention to it...
Link Builders’ Toolkit Now Available (over at StayOnSearch)
I wanted to let all of the Search Engine Journal readers know about a new product that I am offering on my blog called the...
Google Adwords Overhaul!
If any of you were looking at Google Adwords the past few days, you may have noticed a few interesting things. Google has decided to...
A New Feature-Rich SEO FireFox Addon: SEO Doctor
It looks like Vladimir Prelovac has become our SEJ featured developer. I have already shared his plugin for smart blog interlinking and mentioned another WordPress...
We’ve Added a Facebook Like Button to SEJ
This week Facebook rolled out some new tools and cupdates to their Open Graph that lets publishers utilize the new Facebook Like option and other...
2010 NFL Draft Online : Live Video & Twitter
The 2010 NFL Draft will mark the first time the drafting of college players by NFL teams will be held in Prime Time, and not...