Latest SEO Articles
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Semantic Technology and Search – SES San Jose 2009 Coverage
The semantic search panel was very very interesting. There were representatives from Ask, Bing, Google, and Yahoo! to answer questions about semantic search and share...
How SEO Can Help Save the Publishing Industry – SES San Jose 2009 Coverage
The session explored the challenges, tactics and opportunities unique to online publishers. It covered solutions for technical obstacles, duplicate content and CMS issues, writing keyword...
Bing Gaining Grounds on Comparison Shopping
Gradually Microsoft’s massive promotional campaign for Bing and its search verticals may be starting to pay off. The latest Hitwise statistics on comparison shopping tools...
Microsoft and Yahoo Need to Focus on Search Users’ Loyalty
comScore is running an interesting look into the June search data of Google, Microsoft and Yahoo. Overall, the analysis is pointing to the possibility of...
FireFox Addon: Monitor the Page Size with “View Dependencies”
A long time ago I listed a few web-based tools to check a web page size and why it matter for SEO. Today I am...
Google Adds More Cool Templates to Display Ad Builder
Just a short update posted by the Inside AdWords regarding its new professional looking templates which were just added to AdWords’ Display Ad Builder. If...
Matt Cutts Joins the SES San Jose SEO Site Clinic
Google’s Matt Cutts has made a surprise appearance here today in the SEO Site Clinic at SES San Jose 2009 along with Web Guerilla’s Greg...
Google Reader Rolls Out Some Good Features
Google is really so into “social” right now. Aside from introducing the social gadgets for iGoogle to everyone, it is also enhancing the sharing features...
Google Opens Up Social Gadgets to All
Recently Google Australia introduced some new social features to iGoogle, specifically social gadgets that bring iGoogle closer to becoming a full-featured social networking site. And...
Google Needs You to Test its New Search Infrastructure
Here’s what could probably be Google’s first in gearing up for an impending battle against the combined force of Yahoo and Microsoft in the coming...
Your AdWords ROI Is Better Than You Think
If you understand the AdWords conversion tracking cookie, you know you can’t report a monthly AdWords ROI accurately until 30 days after the month ends....
Bing Offers Double Cash Back When You Shop
Just in time for the back-to-school days shopping gigs of U.S. households with student members in the family, Bing is offering double cash back when...
Catch Search & Social at SES San Jose
There may not be a Google Dance during this year’s SES San Jose, but that does not mean that the staff of Search & Social...
4 Search Engines That Use Different Approaches to Achieve Relevancy
Previously here on Search Engine Journal, I covered various Semantic Search Engines which have erupted on the scene as alternatives to Google and Microsoft /...
Is There Such a Thing as a “Virtual” Backlink?
We know how much Google depends on external links for assigning some value to a site and a page. And because we all know that,...
What 70+ Hours Of Backlink Checking And Research Shows…
What are your direct competitors doing in the way of getting more backlinks? My research in over 30 verticals sheds some light on the question....
Google Sponsored Ads Get Closer to Organic Results in SERPs
Have you noticed anything new with the way Google is displaying its paid search ads on its SERPs lately? According to the Periscopix blog, Google...
Packaging Makes Perfect
Online publishers have a unique set of search marketing challenges compared to most B2B or ecommerce sites, and in an increasingly competitive landscape. One major...
Sitemaps and Internal Links – the 10000 Page Test
Just because someone with a huge following claims this or that, isn’t good enough for me when it comes to knowing whether to implement some...
SEC Filing Reveals Several Safety Clauses for Both Yahoo and Microsoft
It looks like Yahoo has made sure that it is well protected before entering into the search and online ad deal with Microsoft. Information contained...
Google Makes Chrome Faster, Improves its Features
I just got a new MacBook Pro a couple of days ago and have been adjusting and learning to work on the Mac OS X...
Welcome to the New Search Engine Journal
I’m very happy to announce this morning that Search Engine Journal is launching the first of multiple redesign and restructuring phases, which have been underway...
Think Twice Before Changing Your Site URL Structure
With the flood of SEO tips you come across here and there it is easy to become paranoid and screw your site up in an...
Delicious Freshens Up a Bit by Adding Real-Time Feature
Yahoo’s order of battle for today must b “re-engineering” its neglected property. Aside from the enhancements to Flickr’s search result page, Yahoo is also revitalizing...
Flickr Enhances Its Search Results Page
Despite being one of Yahoo’s most successful acquisition, Flickr rarely gets the love and attention from Yahoo. Probably because the Yahoo folks know that Flickr...
How Many PPC Ads Should You Test?
There are many essential ways to improve your AdWords account’s performance, but one of my favorites is ad testing. When I review people’s existing AdWords...
Optimizing the Page Search Results Snippet: On-Page Tactics
Page title is the most visible but not the only element which can make your page listing stand out in SERPs. Your page search listing...
What The Microsoft-Yahoo Deal means for Search Advertisers
Finally, Microsoft and Yahoo came to an agreement and this can literally change the landscape for us PPC advertisers (and SEO). How will deal impact...
Google’s Eric Schmidt Resigns from Apple’s Board
Google’s CEO Eric Schmidt has just stepped down from his position in Apple’s Board. Mr. Schmidt has been with the Apple Board since 2006, five...
Bing Gains 1% Market Share in July, Google’s Share Goes Down
If you’re Google and you know that two of your fiercest rivals have joined forces to beat you, and you just found out that one...