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Social Media Management: The Role of an Agency or Service Provider
If you work for an online marketing agency the following scenario is probably not uncommon. A client comes to you wanting to help shape the...
Stale vs Fresh Document as Defined by Google
Google highly values the “freshness” of the content. But how does Google defines it against the “staleness” of the content? Google’s Historical Data Patent reviewed...
Google Blog Search Relaunched
Google has relaunched its blog aggregation service, the not-so-popular-as-Techmeme Google Blog Search. Actually, it was just a minor upgrade, with the new home page now...
40,000 Reasons the IM Charity Party at SES San Jose Was a Success
Not only was IM Charity Party the best party at SES San Jose, but thanks to amazing sponsors like ACS SEO, We Build Pages, BOTW,...
Defining SEO Information Environments Through RSS
I have been pretty obsessed with the topic of Information Environments as of late. From their structure, to the way that we let them interact...
Microsoft Offers Up SearchPerks Incentive Program
Once again, Microsoft is enticing users to do their searches on Live Search via a new rewards program called SearchPerks. This search-rewards program adds up...
Legislators Urge US DOJ not to Interfere with Google-Yahoo Search Ad Deal
The Google-Yahoo search deal got a new ally from eleven California legislators who are urging the US regulators not to stop the deal from being...
Hosting a Contest for Link Building and Buzz
Most of link building / linkbaiting techniques are used so often that they lost their effectiveness long ago. Unfortunately, hosting a contest is one such...
Google Launches “Google Moderator”, Posing the Question “What would YOU ask?”
I don’t know if I am slightly abnormal or just more politically interested than most, but I generally enjoy watching the presidential debates. I like...
Should Yahoo Sell Yahoo Answers?
Yahoo is in the process of opening talks with Time Warner on merger and other partnership opportunities with AOL according to the Financial Times and...
It’s Yahoo’s Turn to Defend the Search Ad Deal with Google
If Google can manage to put up a website explaining their search ad deal with Yahoo, Yahoo for its part can only manage to make...
Micro-Site Strategy for Link Building and Brand Awareness
Creating a network of micro-sites for the sake of link power manipulation is a controversial technique; hence it has become risky to interlink your own...
Google Defends Yahoo Search Ad Deal Again, and Again
In what could be its biggest move to defend the search ad deal which is about to be implemented in a couple of days now,...
Google Partners Up with Bloomberg on TV Display Ads
Google is expanding the scope of its TV ads platform with another partnership, this time with Bloomberg TV. This deal comes hot on the heels...
Yahoo! Launches APT, the Display Ad formerly known as AMP!
Yahoo has renewed once again its take on digital advertising with a new platform called APT from Yahoo. This digital advertising solution was previously announced...
Google Launches Project 10 to the 100th
In celebration of its tenth year as a company, Google has just launched the Project 10 to the 100th. The project aims to get the...
New Yahoo Board Pushes Time Warner Talks Again
It looks like the first order of battle for the “new” Yahoo Board is to push for Yahoo’s merger with another company. But definitely it’s...
Hakia Hopes to Expand Coverage, Enlisting the Help of Librarians
The semantic search engine known as “Hakia” currently generates credibility-stamped results for health and medical searches, which aims to point users in the direction of...
Will Google Renew the Browser Wars of the 1990’s?
After the introduction of their Chrome browser, some have suggested that Google may have just kicked off the beginning of a new era of the...
Build Links and Manage Reputation with your Resume
I already had a few words to say on indirect link building where you promote pages that link back to your site. The technique appeals...
Oops! Google Did It Again, Gets Big Chunk of Search Market Share for August
As expected, the latest data from comScore shows that Google once again got the biggest chunk of the search market share for August and even...
Yahoo Preps Up a “More Open” Homepage
Yahoo will soon be rolling out a new homepage design and will begin testing it today with selected “testers” from UK, US, France and India....
Link Building Etiquette : The Value of the Connection
Yesterday I was reviewing the statistics behind one of our link building campaigns which consists of contacting sites & publishers for links in their resource...
Handle Your Site Footer Wisely
As a sitewide element (head logo is another one already discussed), footer used to be a widely used way to both interlink your own pages...
Google Rebutts Study on Adverse Effect of Search Ad Deal
The Google Public Policy Blog wants to set things straight regarding a report by SearchIgnite saying that the Google-Yahoo search ad deal would catapult the...
3 Guides to FireFox Quick Searches (Smart Keywords)
I have said numerous times that FireFox is an awesome SEO tool in itself. Therefore I pay so much attention to customizing it to make...
Blogging Tools & Plugins Panel from IzeaFest
Izea asked me to moderate a session on blogging tools and plugins this weekend at IzeaFest in Orlando, which turned out to be an awesome...
After ANA, WAN Opposes Google-Yahoo Ad Deal
Last week, it was the Association of National Advertisers who expressed their opposition against the search ad deal between Google and Yahoo which is slated...
Get Indexed and Ranked in Google News
Google News can bring tons of traffic and boost your site performance. If you own news site and consider it “newsworthy”, getting included in Google...
Yahoo Says: Search Ad Deal with Google is Good for Advertisers
As the October implementation of the much-talked about Yahoo-Google search ad partnership comes closer, Yahoo is hell bent on getting into the deal and would...