Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Google and Our Economic Recession
For the last ten years search engine marketers have played by Google’s rules. In that decade Google has effectively done as they pleased, growing into...
PPC Budget Awesomization: How to Optimize ROI with Graduated Campaign Budgets
Increasing ROI by Applying Modern Portfolio Theory to Pay Per Click Optimization This “Budget Awesomization” strategy is based on modern portfolio theory. And that makes...
Make Sure Google Understands Your Images Correctly
With today’s high speed Internet connections, web publishers can afford to use as many images on their sites as they want to. While making web...
SemantiNet Announces Support for Yahoo! Fire Eagle and Yahoo! Search BOSS
SemantNet announced today that its acclaimed headup™ Semantic Web plugin now supports the new Fire Eagle™ and BOSS (Build your Own Search Service) technologies from...
Yahoo to Push Through with Planned Layoffs
Things are definitely not looking good at the Yahoo camp. The previously reported planned layoffs is pushing through after all. And as previously published, the...
Heading to Mexico for Honeymoon : SEJ Family Growing
I’m very happy to announce to Search Engine Journal readers that the SEJ Family is growing in more ways than one. On November 22nd, I...
Live Search Webmaster Center Discourages Automated Link Exchanges
For webmasters who are still in the practice of participating into automated link exchanges, you might learn a thing or two from the latest post...
Flickr Adds iPhone-Friendly Video Streaming Feature to its Mobile Site
Flickr has introduced several upgrades into mobile site highlighted by a video streaming feature that would let users view their uploaded video contents right onto...
Google Was Almost Charged with Web Monopoly?
For those who still remember the sudden decision of Google to back away from their paid search ad deal with Yahoo and still wondering the...
Changing Titles Daily to Increase Click-Through and Pageviews
There are a handful of publications I read daily outside of the search marketing spectrum, one such publication being BaltimoreSun.com, the website of Baltimore’s newspaper,...
What Can or Should Be Included in a Page Title
Page title is the most prominent element of the page. It influences major aspects of your website performance: it affects rankings (as search engines consider...
Ex-AOL CEO Wants to Buy Yahoo for $30 Billion
Jonathan Miller, the former AOL CEO, is making a powerplay to buy part of Yahoo or raise the money to acquire the entire company reports...
Best of the Web & Aviva Holiday Directory Discounts!
Best of the Web and the Aviva Directory are both offering holiday discounts for publishers who wish to list their sites in these professionally edited...
5 Holiday Season Signals To Avoid & Learn From
Digging Deeper Into Holiday Season Numbers Smart marketers don’t always follow the rules. Sure there are best practices, but every once in a while there...
Britney Spears Tops Yahoo’s Top Searches for 2008
Once again Britney Spears has proven that she’s not only the Pop Princess but also the “Queen of Searches”, well at least in Yahoo’s 2008...
Five Critical PPC Budgeting Problems
Pay per click budgeting is not a topic I thought you could devote a whole blog post to, when I first started doing PPC in...
No Microsoft-Yahoo Ad Deal, Yet
WSJ’s All Things Digital blog called the rumored Microsoft-Yahoo ad deal as not true. The rumor started when the Sunday Times reported that Microsoft and...
Black Friday Ads, Sales and Online Shopping
Once again, today is Black Friday, the day after Thanksgiving, and a lot of Americans are sitting around, still digesting their turkey & trimmings, and...
5 Internet Marketing Services to Host and Promote Your Profile
If you are a serious Internet marketer, you should take care of your online reputation management. There are a few places where you should host...
The 5 Biggest Mistakes in PPC Testing
Pay per click is an advertising laboratory. Every new account, every adgroup, every keyword, every ad is a test. There are no guarantees when you...
How To Optimize Your Site Forms
Last week I listed a few free tools to quickly evaluate your site usability. I believe it’s a good follow-up to talk about one of...
Is Microsoft Rebranding Live Search into Kumo?
Liveside.net is reporting that Microsoft has just taken control of the domain name Kumo.com and the site is pointing to an internal Microsoft test site...
These Fun Keyword Tools Will Answer All Your Questions
It’s exciting to discover more and more keyword tools and brainstorm how far you can go with your keyword research. Let’s look at my recent...
MapQuest Launches Personalized Maps : My MapQuest
Playing catchup with Google and the search giants, AOL’s MapQuest yesterday launched My MapQuest, a personalized mapping service which lets MapQuest.com users save maps then...
Google Search to Roll Out SearchWiki feature
Google will soon be rolling out its SearchWiki feature which it has been testing for a couple of months now. SearchWiki as the name implies...
Keyword Rich Internal Anchor Text – How Much Is Too Much?
We’ve heard and seen evidence that internal anchor text over-optimization (sorry, Jill, but this has really become a generally recognizable term) can result in Google...
Yahoo OneSearch Powers Up T-Mobile Search and Paid Mobile Ads
T-Mobile and Yahoo has just announced a new partnership that brings Yahoo’s mobile search facility – oneSearch to T-Mobile’s customers via its web2go services. With...
Link Building and Blog Pitching Euphemisms
Today with blog pitching for link building and awareness you just can’t say straight what you are actually up to: a link back to your...
9 WordPress Plugins You Need
As a WordPress enthusiast, guru, and lover, I use plugins every single day and am constantly researching new plugins — even creating plugins. These are...
Google AdWords Rolls Out Search-Based Keyword Tool
Google AdWords is rolling a new tool that would let AdWords members identify which keywords their potential customers are searching for and to help them...