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Decreasing Click Rates on AdSense are Intentional
After a recent ComScore report indicated that the paid click rates for Google AdSense had dropped 12% year-over-year, and 7% from last December, Google felt...
Google DoubleClick Deal Approved in EU
CNNMoney reports that the European Commission has cleared the $3.1 billion dollar buyout of DoubleClick by Google, after the EU commission has been debating on...
Get Paid to Click on Ads: Unethical Web Marketing
I was answering some questions on the Digital Point forum when I came across a thread about getting paid to click on ads, instantly, a...
Yahoo Opens Ad for Adobe Program to All Publishers
If the lack of hype over Yahoo’s new advertising program is an indication of its impending failure, then the Yahoo Ads for Adobe may soon...
FyberSearch Search Engine
FyberSearch got its popularity for having been started by the then 19 year old Nathan Enns. The engine sports a lot of options from a...
Direct URL Visit Brings More Site Earnings
This is could be yet again another blow on the effectiveness of SEO and PPC as a study conducted by Engine Ready, an Internet Marketing...
Twitter As a Traffic Generator : Set Up a TwitterFeed
This morning I awoke to update myself on the scandal and news surrounding the blog post on optimizing start-up costs by Jason Calacanis, and clicked...
Google Gives in to Pentagon Demands to Remove Images of Military Bases
After detailed, street-level photographs of Fort Sam Houston in San Antonio, Texas appeared in Google’s controversial “Street View”, the Pentagon acted quickly to have the...
Digg for Sale at $225 Million : Google & Microsoft Entering Bidding War
Michael Arrington loves to get scoops, even when those scoops (er, rumors) don’t actually turn out to become reality, but with ValleyWag breathing down your...
Hot SEO Jobs : Hotels.com, TechWeb & Classmates.com
This week, on the SEJ Search Marketing Jobs board, three large online brands posted openings in SEO management roles for search marketing and search engine...
Save Money to Make Money : Paid Search Auditing & Quality Control
Theres an old adage in business that says, You have to spend money to make money. As anyone who has experienced the power of effective...
AdWords to Incorporate Landing Page Load Time to Ad’s Quality Score
AdWords account holders will have something to expect some time next week when AdWords starts measuring the loading time of an ad’s landing page. Loading...
Google Analytics Now Measures Audio Ads Performance
This is the second part of the announcement made by Google Analytics a couple of days ago regarding benchmarking and opt-in settings. The latest enhancement...
Yahoo Bid Costs Bill Gates the #1 Spot on Forbes’ Rich List
Microsoft Chairman Bill Gates is no longer the world’s richest person. He lost that title today, after having held onto it for an astounding 13...
Commission Disfunction and FraudClick : A Peppered Rant
OK, I dont know exactly where Im going with the title (tried to come up with a good one for Valueclick but really couldnt.) For...
EU Regulators Close to Granting Google’s Acquisition of Double-Click
Looks like the European Union is set to allow Google’s $3.1 billion acquisition of Double-Click as speculators have predicted. The EU ruling might even come...
Yahoo Adds MySpace Button to Toolbar : Sign of Yahoo-NewsCorp Partnership?
I just logged on to my computer after returning home after a meeting and saw this new button on my Yahoo toolbar, for MySpace :...
Googlers Bet on Internal Company Products, Win Cool Stuff Like T-Shirts and Cash
For the past two and a half years, Google has been asking its employees to make their predictions and bets on everything from their perception...
Ask.com Already Serving Google Search Results
Ask.com, which yesterday laid off 8% of its search related workforce and announced that it will now rebrand as an informational portal for women (timewarp...
AOL Launching 12 New Sites in 2008
Bloomberg.com reports AOL will be launching a dozen sites within the next six months to try and increase its market share in terms of traffic...
Yahoo’s Struggle to Avoid Microsoft Takeover Continues, Speeds Up Talk with AOL
As Yahoo continues to struggle in trying to avoid a possible Microsoft takeover, its search for an ally continues as well. Despite pressures on the...
Ask.com Cuts 40 Jobs, Gary Price Among Those Laid Off
Ask.com has followed Yahoo in laying off a good percentage of its workforce, with the announcement that 8% of its employees, totaling 40 people, will...
Google VP is New Facebook COO
Sheryl Sandberg, the Vice President of Global Online Sales & at Google for six years, has deflected to Facebook where she will serve as their...
SMX West Round-up
The Santa Clara convention center is rather big. Its sprawling footprint crosses seven or eight zip codes, several counties and encompasses at least three unique...
Yahoo Unveils New Tool for Mobile Content Management
Continuing their efforts in the mobile realm, Yahoo surprised us today with the launch of onePlace, a mobile application that aggregates and filters content for...
AdWords Automatic Matching – Lamborghini-Ad for: “reelect obama 2012” Query, Right!
Google launched without making much public fuzz about it, the beta tests of a new feature for Google AdWords called “Automatic Matching”. Dan Thies over...
Microsoft Upgrades adCenter Analytics Tool
Still remember Project Gatineau? Microsoft’s analytics tools and its direct answer to Google Analytics. Yes, it’s still alive and working despite the lack of announcements...
Tellme to Yahoo: Don’t Worry About Microsoft Takeover
Over the weekend, the AP ran a story about Tellme, a Silicon Valley company which makes the technology behind directory assistance and other voice-controlled services...
Future of Ask.com? Layoffs, but keeping Teoma
Last week it was rumored that there would soon be some big shake-ups over at IAC’s Ask.com, including layoffs and the possible abandonment of Teoma,...
Compete Acquired for $75 Million
Compete has been acquired by TNS (Taylor Nelson Sofres plc) for $75 million, adding the Compete analytics and web traffic tracking suite to its current...