Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
![What’s REALLY Working In SEO [Podcast]](https://www.searchenginejournal.com/wp-content/uploads/2022/09/sejshow-featured-image-ep285-631b51ca6a57a-sej-760x400.webp)
What’s REALLY Working In SEO [Podcast]
You keep hearing about all these new SEO techniques, but what actually works right now to drive traffic? Craig Campbell reveals his top tactics.
Google Updates Its Guide on Preventing Spam and Abuse
Learn how to prevent spam and abuse to your website with Google’s updated guide for web developers.
How To Forecast SEO Outcomes With Better Precision & Transparency
Align sales, SEO specialists, and customers with proven, transparent, precise, and reliable SEO forecasting. Learn how to craft the most precise SEO forecast, now.
6 Google Business Profile Tips For Hotel SEO
Optimize your hotel listing on Google Business Profile and get the right reviews. Here are 6 tips for both small and big hotel chains.
Do You Still Need Directory Submissions For Local SEO?
Own a local business? Consider directory listings and apply the best practices related to data and contact information consistency.
Local SEO For Law Firms: Get More Local Clients
Discover how to optimize your law firm’s website and business listings to rank better for local SEO.
Google: Helpful Content Signal May Get Stronger With Next Core Update
Google’s Search Liaison, Danny Sullivan, says the helpful content ranking signal may get stronger with future algorithm updates.
Google Updates Documentation On Meta Descriptions
Google’s documentation for how to control search snippets was updated to include examples of good and bad meta descriptions.
How To Stand Out In Search & Leadership: Advice From Schema App’s CEO
What does it take to rise to the top of search results and stay visible? Martha van Berkel, co-founder, and CEO of Schema App, gave...
What Is Quora & How It Works
Quora can be a useful part of a larger marketing strategy. Learn what it is and how to use it without being spammy.
How To Use Amazon Hidden Keywords To Increase Product Discoverability
Let’s take an in-depth look at Amazon’s hidden keywords and learn everything you need to know to put them to work for your Amazon store.
How Can We Encourage Older Consumers To Leave Reviews?
Consistency is the key to getting more mature audiences to leave reviews. Expert Tony Wright explains how.
Google On Why Helpful Content Update Seems Quiet
Google addresses reports that the helpful content update is having a minimal impact on search results, reminding everyone it’s still rolling out.
Technical SEO: The 20 Minute Workweek Checklist
A weekly technical SEO checkup that provides a high-level overview of search presence health can be achieved in as little as 20 minutes.
Level Up Your Content Strategy – 5 Steps To SEO Success
Get the keys to getting new prospects and distinguishing your brand in a cluttered market.
YouTube Adds Metrics To Main App, + New Way To Manage Livestreams
YouTube is adding more metrics for creators in its main app, bringing it to parity with the YouTube Studio app.
Python Script: Automate Discovery Of Optimization Opportunities From GSC
Find high & low (or zero) click page clusters with this free Python script.
How To Impress Your Leadership Team & Shareholders: Forecast SEO Performance
Learn how to predict SEO trends & implement SEO forecasting to create the ultimate SEO strategy that convinces leadership to get on board.
Google’s 6 SEO Tips For Ecommerce Websites
Google shares six SEO tips that combine structured data and Merchant Center to get the most out of your website’s presence in search results.
How To Create Perfect Images For SEO With Dall-E 2
Get creative with AI and generate unique images to better suit your content. Here are the best steps to get the most out of it.
SEOs – You Can’t Afford To Ignore UX
SEO pros also need to adopt a UX mindset. Learn how both disciplines work together and how SEO professionals can use UX to improve results.
Google Shares Insights into Indexing & Crawl Budget
Google’s Gary Illyes and Martin Splitt discuss why Google chooses to index some content and not others
The Ultimate SEO Checklist For Boosting Organic Traffic: 6 Highlights
Find out what’s inside of Semrush’s complete, top-to-bottom SEO checklist featuring 44 best practices along with helpful tool reminders.
5 Ways High-Quality Content & PPC Compliment Each Other
Content and PPC complement each other in more than just one way. Learn helpful tips on using your content and PPC campaigns in tandem!
13 Local Marketing Strategies That Work
From creating a Google Business Profile to gaining more customer reviews, here are 13 tips to update your local marketing strategies and reinforce your brand.
How To Do Technical SEO For Ecommerce Websites
With increased competition, ecommerce stores are improving their customer acquisition strategies. A crucial part of this is technical SEO.
16 Places To Create A Free Brand Logo
We’ve put together some of the best sites to help you get your logo ready for your brand.
Google To Clearly Label Clinics That Provide Abortions
Health care providers that are verified to provide abortions will now have a clear label in Google Search and Maps.
Google’s Helpful Content Update Rolls Out: 7 Things To Know
Today, Google begins rolling out the helpful content algorithm update, which rewards people-first content and devalues content written for search engines.
![Marketplace Marketing, Management, & SEO Tactics [Podcast]](https://www.searchenginejournal.com/wp-content/uploads/2022/08/sejshow-featured-image-ep283-6307b63ab57b3-sej-760x400.webp)
Marketplace Marketing, Management, & SEO Tactics [Podcast]
Marketplace marketing and ecommerce models can drive traffic and sales while strengthening your branding if it’s done right. Ryan Lee shares his tips & insights.