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“Google” is Bing’s Top Keyword
“Google” is reportedly the top query in competitive search engine Bing, according to a document submitted to EU’s General Court.
Google Answers if Links or Content Determine E-A-T Scores
Google’s John Mueller speaks frankly on the topic of using E-A-T as an SEO or technical factor
10 Tips for Creating Mobile-Friendly Content
Crafting mobile-friendly content can help you stand out from competitors and deliver a better user experience. Here’s how to do it.
How to Use Structured Data to Support E-A-T
Do you want to boost your content’s perceived E-A-T? Learn how to leverage structured data to do that in this guide.
Google Announces Search Redesign Using MUM Algorithm
Google announced a redesign of Google Search that introduces an intuitive way to explore topics and surface more content with MUM
Google Helps You Validate Sources Directly in Search Results
Updates to Google Search will help you determine if a website is a trustworthy source of information before clicking a link in search results.
Google MUM is Coming to Lens
Widescale introduction of Google’s MUM AI Algorithm is an encouraging development for web publishers and ecommerce sites
The Smart Marketer’s Guide to Google Alerts
Google Alerts is a flexible free tool every marketer should know. Learn how to use it and get a step-by-step guide to getting started.
Enterprise SEO Content: Opportunity, Dynamic Creation & Scale
Learn how to scale your enterprise SEO with dynamic content creation. Identify new opportunities and build incremental revenue.
Call Tracking for Google Ads & SEO: Convert Leads Faster
Get a better understanding of how call tracking can help your lead generation campaigns become more successful.
Google Publishes Best Practices Guide for Ecommerce
Google published an advanced SEO guide featuring best practices for a successful ecommerce online presence
Can Chrome-Based Spammers Impact Core Web Vitals?
Is it possible that Chrome-based spam traffic can have a negative impact on Core Web Vitals?
Google: URLs Are Case Sensitive
Google’s John Mueller clarifies that URLs are case sensitive, so it matters whether the characters are uppercase or lowercase.
Local Competitors Violating GBP Guidelines? Here’s What You Can Do
Are you getting beat in local rankings because competitors are violating the Google My Business rules? You can fight back. Learn how.
Should You Create a Niche or Multi-Topic Website?
Both niche and multi-topic websites can work with an organized site structure and plenty of content to support each topic. Here’s how.
Choosing Your SEO Agency’s Rank Tracker: 4 Key Questions to Ask
Agencies need a reliable rank tracker to carry out successful SEO campaigns. Consider these points when choosing the right tool for your needs.
Google Can’t See Content Behind Captchas
Google says websites can run into problems if they hide content behind captchas, as its web crawler won’t be able to see it.
Google Has Moved Away From 200 Ranking Signals Number
Google’s John Mueller stated that the ranking signals can’t be sorted on a spreadsheet by order of importance
![The Greatest Challenges & Threats in SEO [Survey Results]](https://www.searchenginejournal.com/wp-content/uploads/2021/09/the-greatest-challenges-threats-in-seo-614e1fadc6925-sej-760x400.webp)
The Greatest Challenges & Threats in SEO [Survey Results]
We asked SEO professionals to share their biggest challenges from the past year and what threats the industry faces in the future.
How to Know Core Web Vitals Affects Your Search Rankings
Google’s John Mueller shares how to know if the Page Experience Update is affecting website search rankings
Are 404 & Soft 404 Errors Google Ranking Factors?
Do you think 404 and soft 404s errors can affect your Google search rankings? Find out if they are ranking factors here.
Google Working on Indexing Instagram & TikTok Videos
Google is negotiating deals with Instagram and TikTok to index their content in search results, according to a new report.
Google: Extra Content Not Always Needed For Category Pages
Google advises that it’s not always necessary to add extra content to product category pages if the product names describe what’s on the page.
Google’s Search Quality Raters Guidelines: A Guide for SEO Beginners
E-A-T is an important part of the Search Quality Raters Guidelines. Learn more about it and its importance to SEO here.
How Autocomplete Works: The Patent Behind Google’s Query Completions
Learn about the query completion patent that helps Google predict the best autocomplete answers for a user’s search query.
Google on Using Duplicate Manufacturer Product Descriptions
Google’s John Mueller offered encouraging feedback on ranking eCommerce sites that use manufacturer product descriptions
Google: Referral Traffic Doesn’t Increase Link Equity
When Google evaluates how much weight to assign to backlinks it doesn’t consider factors such as referral traffic or whether the link gets clicked on.
What is Enterprise Search? Definition and Examples
Learn what enterprise search means to digital marketers, what it takes to create a successful strategy, who is involved in it, and more.
WordPress Ninja Forms Vulnerability Exposes Over a Million Sites
WordPress Ninja Forms vulnerability can lead to a full site take over and phishing scams
Google’s Apps Work Different on iOS 15
Many of Google’s key apps work slightly different on Apple’s iOS 15. These are the changes you need to know about.