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5 Things You Can Do Right Now to Improve Your EAT for Google
Want to snag those valuable top three spots in the SERPs? Show your expertise, authority, and trustworthiness to your readers and Google. Here’s how.
Google on How to Use Keywords in Content
John Mueller answers a question about how many times to use keywords on a page and the value of words mapping to the topic
Google Can Forward Ranking Signals Without A 301 Redirect
Google’s John Mueller says, in some cases, it’s possible to forward ranking signals from an old page to a new page without a 301 redirect.
Google: Put Unique Content Above The Fold
As an SEO best practice, the above the fold area of a webpage should have at least some content which is unique to that page.
27 Must Ask Questions for New SEO Clients
Ask these 27 questions to help ensure you have a smooth onboarding process and are set up to improve ROI and meet their business objectives.
The 10 Most Harmful Mobile SEO Mistakes
Here are 10 mobile SEO mistakes you should avoid to ensure you remain in the SERPs, drive traffic to your site, and keep visitors happy.
How to Optimize for Branded Organic Search Traffic
Do you own all available Google Search real estate for branded searches? If not, read on to learn to optimize for branded organic search.
How Enterprise SEO Can Maximize Traditional Marketing ROI
Where do digital and traditional marketing meet, and how can one boost the other? Learn to support traditional marketing with Enterprise SEO.
Google My Business: Your Guide to Better Local SEO Rankings
Need to refresh your local SEO campaigns? Learn everything you need to know about ranking and visibility for Google My Business.
Google Broad Core Algorithm Update Rolling Out June 2, 2021
Google is releasing a broad core algorithm update today on June 2, 2021. This will be followed by another core update in July.
WordPress SEO Without an SEO Plugin
Do you need an SEO plugin for your WordPress website? Learn about SEO plugins, how to choose one, and whether you need one at all.
How to Win Buy-in for Technical SEO Initiatives with User Stories
Struggling to get SEO recommendations implemented by developers? User stories can be a powerful tool. Here’s how to write them.
How to Identify Site Quality for Link Building
Lower the risks in your link building outreach. Learn the key elements to evaluate to determine a potential linking partner’s site quality.
What to Do When the .COM You Want Is Taken
Have you just come up with a great business name but discovered that the .com is already taken? Don’t despair! There are many great alternatives.
Google’s John Mueller Answers If MUM Makes SEO Obsolete
How does SEO handle an algorithm that ranks content from multiple languages for questions composed of images and text?
Google On How it Ranks News Sources
Google values transparency when it comes to elevating news sources. The company shares more information about what that means in practice.
Google: Deleting a Sitemap Won’t Stop Us Crawling Your Site
Google’s John Mueller advises site owners that deleting a sitemap won’t prevent URLs from being crawled in the future.
What’s the Best Way to Get Client Buy-In for SEO?
Even though SEO professionals are hired for their expertise, your advice may be ignored. Learn how to win client buy-in in this Ask An SEO.
Using Google Translate to Autogenerate Content?
Google’s John Mueller comments on the idea of using Google Translate to create content in different languages
Outranking Your Digital Rivals Through Effective Competitive Research
SEO automation can help streamline the competitive research process so you can spend time on tasks that will move the needle. Here’s how.
Mueller Touches on Google Sandbox and Honeymoon Ranking Effects
Question about why new pages rank well then taper off results in answer that discusses Google Sandbox and Honeymoon hypotheses
Google Explains How to Target a Specific Country
John Mueller shares two ways to geotarget a specific country for ranking purposes
How Often Should You Perform Technical Website Crawls for SEO?
There is no one-size-fits-all schedule for technical website crawls. Learn about the factors that affect the frequency of crawls for SEO.
How to Use Google Maps: Features For Businesses
Find tips and tricks to help you get the most out of using Google Maps features for business and in your digital marketing campaigns.
Google: No Need to Worry About Using JavaScript
Google says there’s no need to worry about JavaScript when it comes to search, as there’s nothing fundamentally different about it compared to static content.
How an SEO Product Manager Can Be Your Chief Problem Solver
Does your organization need an SEO Product Manager? Learn more about the benefits of applying a product development mindset to search.
Google Warns of Manual Actions for UGC Spam
A warning of penalties for User Generated Content (UGC) spam was published by Google. Publishers encouraged to follow these tips
Core Web Vitals Means Deciding What Add-ons are Necessary
Google’s Martin Splitt encourages analysis of whether a plugin or addon should be replaced if it can’t be optimized for Core Web Vitals
The Complete Guide to Amazon Alexa SEO
Amazon Alexa’s popularity makes understanding and optimizing for Alexa more important than ever. Here’s everything you need to know.
Google Cites Scholarship Links in a Manual Action Penalty
A law firm with a link penalty received an example from Google of bad links that included scholarship links