Get the latest news and updates on the world’s largest social network, plus actionable advice and ideas for optimizing for Facebook’s news feed and using Facebook Ads.
Facebook to Punish Advertisers With Slow Sites
Your mobile page load time will soon impact whether people will see your Facebook ads. To help advertisers speed up, Facebook is introducing prefetching.
5 Tricks for Getting More Engagement on Facebook Live
Facebook Live is a fantastic way to engage with your audience, but how do you make the most of it? This post shows you how...
Facebook Now Automates Trending Stories
Facebook has removed descriptions from its Trending stories section. The announcement comes months after being criticized for having an anti-conservative bias.
7 Ways Facebook’s Big Algorithm Change Will Affect Marketers and Publishers
Facebook is changing its algorithm to send less traffic to content sites. Here’s how the algorithm change can impact marketing and media.
Facebook Gives Marketers 3 New Video Metrics
Facebook is introducing three new metrics to help you better understand how your videos are performing so you can continue to grow your audience.
Facebook Unveils 2 New Tools For 360 Videos
Facebook has rolled out a pair of new tools to help publishers who are using 360 videos: guided tours and heatmap insights. Here’s how they...
Facebook’s Algorithm Boosts Informative Stories
Facebook’s new ranking signal aims to deliver stories to your news feed by predicting which stories you will find the most informative to you personally.
Facebook Gives Users Control Of Ads They See
Facebook has revealed a change that will make ad blocking software less effective and will give users more control over the advertising they see.
Facebook Wants To Kill All Clickbait Headlines
If you’re in the business of writing misleading headlines in order to get clicks on crappy content, your days in Facebook’s news feed are numbered.
Facebook Business Pages Get A New Look
Facebook Pages have a brand new look. The new desktop Facebook page layout design includes a new navigation and a prominent call-to-action button.
This Month in Social Media: Updates from July 2016
What was your favorite social media update of July 2016?
Facebook Now Has 1.7 Billion Monthly Active Users
Facebook advertising revenue skyrocketed to $6.2 billion in Q2 2016. Daily and monthly active Facebook users, and revenue per user, also reached new highs.
Why Facebook is the 800-Pound Gorilla of Livestreaming
Here’s a look at how Facebook is asserting its dominance in livestreaming, how other players are countering – and what this means for brands and...
5 Big Facebook Live Updates Marketers Need To Know
On Facebook Live you can now broadcast for up to four hours, hide reactions and comments in a video-only mode, view livestreams in full-screen, and...
Facebook Unveils New Intent-Based Mobile App Ads
A new Facebook mobile ad format lets you target people who have downloaded your app and are more likely to become loyal customers and make...
Facebook News Feed Change: Goodbye, Publishers
Facebook will soon alter the way its ranks stories in the News Feed. The social network will give preference to updates from friends and family...
Facebook Redesigns Like Button
The Facebook Like has a new look. The redesigned button replaces the “f” with the familiar thumbs up icon. Like counts appear within the new...
Facebook Gives Advertisers 3 New Powerful Tools
Facebook is launching its own version of store visit conversions, a pop-up map feature for local awareness ads, and an offline conversion API.
5 Facebook Ads Strategies to Boost Your Account
Choosing the right Facebook ads strategies becomes increasingly important as your account grows. Here are five things to try to improve results.
10 Social Media Tips and Updates from May 2016
May saw various shifts among numerous social networks, plus some feedback on recent changes.
6 Benefits of Facebook Instant Articles
The Facebook Instant Articles platform definitely shows promise. Time will tell how publishers are affected by this rollout, and there are plenty of reasons to...
12 Ways You can Use Facebook Reactions
Facebook Reactions debuted as the ad tech industry looks more seriously at emotional analysis so eventually consumers will only see the ads they want to...
How Facebook Messenger Changes Social Customer Service
Private messaging helps businesses enhance the overall experience of customer service on social. Do you use Facebook Messenger to contact your customers?
Facebook’s News Feed Algorithm Now Factors in Viewing Time
Facebook is going beyond the basic signals of liking, commenting, and sharing to now factor in viewing time as a ranking signal.
Get Value From Ads With Facebook Deliver Insights
Delivery Insights will begin rolling out globally to Facebook Ads Manager in a few weeks. Here’s what you need to know about Facebook Delivery Insights.
Facebook Changes its Policies on Branded Content
Facebook has updated its policies on how branded content is handled on the network,
New Ways to Search For Live Video on Facebook
Facebook has improved the search and discovery process for live videos, days after announcing a host of new features for Facebook live videos.
New Ways to Create Live Video on Facebook, and Track Viewership
Facebook has launched new features for live videos designed to get more people in on the action.
Will Facebook Instant Articles Affect #SEO?
Let’s explore Facebook Instant Articles: how they work, what changes publishers have to make, and how those changes could affect SEO for their website.
What’s New in #SocialMedia? 10 Updates from January 2016
January has come and gone, and, as usual, Facebook, Twitter, and Instagram rolled our a slew of enhancements.
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