Get the latest news and updates on the world’s largest social network, plus actionable advice and ideas for optimizing for Facebook’s news feed and using Facebook Ads.
#Facebook CEO Addresses Stock, Mobile, and Search
Yesterday afternoon, Mark Zuckerberg made his first public appearance since the IPO this spring. He sat down with TechCrunch founder Michael Arrington at the Disrupt Conference...
SEO for Facebook – New Video Revealed
Facebook is probably not the first place you would think to go for SEO advice. However, the social media giant is looking to change that. With...
Facebook’s Immunity to User Fatigue
Lately, there has been a lot of talk about social media fatigue. Research has shown that some users are simply burnt out from the phenomenon...
10 Companies Using Facebook To Grow Their Likes
Growing the number of “Likes” on your company’s Facebook page isn’t just a matter of pride. In fact, the social proof generated by an active...
Top 10 Reasons Your Facebook Campaign Isn’t Working
To most PPC marketers, the Facebook paid ads program represents an ideal marketing opportunity. Finally, you aren’t limited to targeting your ads based on geographic...
Facebook Actions – How It Impacts SEO
At the f8 conference in September, Facebook announced the addition of Timeline and Open Graph. These new tools let users tell a more detailed story...
[POLL] Have you ever unfriended a family member on Facebook? Have advice?
I know many people have at least one family member they would like to unfriend, but how does one do this without causing problems? Have...
![The Evolution of Facebook Features [INFOGRAPHIC]](https://www.searchenginejournal.com/wp-content/uploads/2011/12/Facebook-Growth-760x400-760x400.webp)
The Evolution of Facebook Features [INFOGRAPHIC]
GroSocial and Reid Johns created this infographic. Fantastic timeline of data to use for research.
Hate Facebook? 3 Glaring Reasons Not To Expose Your Community
Image © laurent hamels – Fotolia (Dot) com With social media penetration at an apex internationally, niche’ communities are being built surrounding businesses of all...
Is Relationship Building on Facebook More Important Now with the Recent News Feed Changes?
Facebook has recently made some huge updates to its interface, changes neither users nor brands have necessarily embraced. In fact, parties from both sides have...
Best Conference Session Award: Mastering Facebook Marketing #OMSSF
Dennis Yu and company brought down the OMS house last week in a session on how to get a black belt in Facebook marketing.
Google+ Review – Can It Beat Facebook?
A good friend of mine who was one of the first people on Google+ shared a photo of his wife with me yesterday. As he...
Facebook Ads Give a Little More
Over the last year I have seen a big shift upwards in the average Facebook CPC bid price but almost as fast as they have...
Integrate Your Blog, Facebook Page and Group with WPBook
If you’re like me, you have a difficult time deciding which to focus your efforts on – a Facebook page or a Facebook group. I...
Facebook Marketing: No Search Intent? No Problem
I was surprised to see an SEO expert recently post one about how Facebook’s lack of search intent (a la Google keywords) is why it...
Likeonomics: How Facebook Is Changing Online Business
Likeonomics (n.): The study of how affinities and passions affect the production, distribution, and consumption of goods and services. The Keyword Made The Web What...
iDumb: Why You Should Stop Giving Away iPads on Twitter and Facebook
The following conversation is happening in at least 25 offices right now: Executive: “We need more fans and followers!” Social Media Person: “Ok, let’s run...
“But I don’t LIKE Facebook and Twitter” Makes No Sense To Me…
“But I don’t LIKE Facebook and Twitter” Makes No Sense To Me… To which my response is always “But do you like generating new leads...
How PR People Are Destroying Social Media
This is by definition a controversial post and a bit of a rant. So I want to be clear what I’m saying, and who towards...
Facebook Microchip- Store your ‘Likes’ and Check-ins
We’ve all been wondering about Facebook’s capabilities; can it really collect as much data as Google? Is that data really MORE valuable than Google, since...
7 Ways to Protect Your Facebook Page from Identity Thieves
Identity thieves and hackers are finding that Facebook is a goldmine for phishing schemes, and they are targeting Facebook accounts more than email accounts now....
Guide to Cultivating Relationships in Social Media
So, you’ve decided to bring your company into the world of social networking. Congratulations on evolving beyond the last stone age (but don’t feel too...
Facebook Marketing ROI: 3 Case Studies
If you’ve been in Social Media for the last three to four years, you’re well acquainted with the controversy and skepticism surrounding Social Media ROI:...
5 Reasons To Create A Facebook Fan Page AND 5 Reasons Not To
While I’ve been known to ramble on and on, I’m going to keep this one short and simple. Shocking, I know! 5 Reasons You Should...
Facebook Updates Fan Pages (Finally Does Something Right)
On Thursday February 10, Facebook made some much anticipated changes to their Fan Pages. For a good part of the day, confusion reigned supreme. Some...
Twitter Killer? Why Your Business Should Make a Facebook Group
Facebook launched their newer version of Facebook Groups back in October 2010. But it wasn’t until the last couple months of being personally involved in...
Should Facebook Ads Replace Your AdWords Campaign?
Now that Facebook has officially passed Google as the most visited site on the web, their advertising platform becomes more attractive than ever. However, even...
Creating the Perfect Facebook Experience
Last week I was talking to my Dad about a company he has been invested in for quite some time. He asked me what I...
How to Get Facebook Fans: The Easy Way and The Hard Way
Have you ever found an easy and superior way to do something, then watched in bafflement as people insist on doing it the hard way?...
Android and Facebook : Teaming Up?
What is the “one real threat to Google”? If you answered Facebook, well, you probably already know my opinion. Still, there’s no denying that Facebook and Google...