Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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Fun Ways to Improve Facebook Ad CTRs
Driving traffic to your website or Fan page through Facebook advertising is becoming a popular trend these days. And for good reason too! Facebook is...
3 Tools to Analyze the Sentiment of Your Brand Social Mentions
Sentiment analysis is something very new and immature. Sentiment analysis allows you to identify general attitudes towards your brand (or a product). The goal of...
8 Marketing Twitter Chats to Check Out
A Twitter chat is a scheduled “group chat” on a specific topic, where Twitter users interact and engage with one another at a certain time...
Six Types of Social Spammers
I hate spammers, and I’m 100% certain other people do too. Everyone at some point in time has had some type of experience with spammers....
Omniture Now Offers Enhanced Facebook Marketing Analytics
With the ever emerging and evolving world of web 2.0. marketers no more can afford to neglect social media, and with Facebook becoming the second...
5 Ways to Maximize Social Media Marketing Productivity in the Workplace
As social media continues to grow at an exhilarating pace, it can become challenging for marketers to balance the time-consuming demands of today’s social media...
Social Media Worst Practices
I bet you are one of those people thinking about implementing a social media marketing strategy for your company right? ‘Well here are some sure...
Anatomy of A (Successful) Tweet
Ever wondered what makes a good tweet? Let’s break it down. But first….there are many different reasons to tweet, therefore there are many different kinds...
Engineering Viral Success
Going viral doesn’t just happen! And if it does, it’s the exception to the rule. Almost always, viral content explodes because of careful maneuvering by...
How to Measure Twitter Marketing Effectiveness
As more and more companies decide that investing in a Twitter account is appropriate for their marketing campaign, one thing that traditionally gets lost in...
Microsoft and Yahoo Displeased With Google Buzz
Yesterday Google released Buzz, an integration of new social features for Gmail that connect users with each other. If you read my article I had...
Introducing Google Buzz! GMail Social Sharing
Ladies and gentlemen- Google Buzz has now been announced! It looks like Google inadvertently answered my “social hub” prayers today with everything that Buzz has to...
Google Going Social…Again? Gmail to Add Streaming Updates
Google is know for being highly innovative and keeping on top of the technology train. Android brought the opening of the Google online store. Gmail...
Social Media Better than a Super Bowl TV Ad Spot?
Is social media better than a 60-second ad spot that costs around $3 million. Pepsi thinks so which is why they chose to launch a...
How to Get Banned on Social Media Networks
You’ve lost your account…it’s gone. You can’t log in. All your activity has been erased. You didn’t get an email, not even a warning. You’ve...
Facebook Learns from Google : Centers Search Box on Redesign
Facebook has come out with a new page redesign which in my opinion, more and more simulated the web browsing experience moreso than just the...
Aggregate Your Social Media Life with FlavorsMe
Most of us have accounts at dozens of social networking sites and are active at minimum 3 of them. Therefore aggregating this activity is such...
Go Beyond The Default Social Profile Strategy
During the most recent PubCon, Kenny Hyder spoke in a session called “Online Brand Management Strategies” where he suggested that you should “own” all ten...
How To Share En Mass On StumbleUpon in 3 Simple Steps
I’m assuming most of you are already somewhat familiar with StumbleUpon. For those who aren’t, Ann wrote a great post last year StumbleUpon Essential Basics...
You Can Achieve Everything with Social Media: Here’s the Proof
A few weeks ago I watched the movie called “Julie & Julia“. If you haven’t seen it yet, you definitely should because it is all...
Scott Brown Tops Coakley in Massachusetts Election & Social Media
Regardless of which candidate you supported in the January 19 special election to fill the seat vacated by Massachusetts Senator Edward Kennedy, there is one...
2 Ways to Browse Digg Stories the StumpleUpon-Way
StumbleUpon and Digg have been my major social bookmarking/voting sites for months. There’s no way to compare the two sites: it’s like comparing oranges to...
Interview with Chris Brogan, Social Media Maven
It took me quite a bit of time to complete this post, because all the pieces fell into place last week at CES. I interviewed...
Building Social Bookmarking Networks 101
Social Bookmarking sites aren’t a huge mystery. If you think there’s some “special formula” to the Digg and Reddit algorithms, for the most part: you’d...
How to Back up Your Social Media Accounts
If you are like me, you have all your major working materials stored online: I organize useful links with Google bookmarks and Delicious, store email...
How to Quickly Check Tweets Related to Any Web Page
The idea of giving the opportunity to leave off-site comments to any page has been hot for a long time: that’s how many social bookmarking...
Social Media Tips : Why Should I Help You?
When the clock struck midnight on January 1st, I began running. It was a 5k run in Philadelphia, along the Schuylkill River, to be more...
5 Reasons to Learn Social Media
Have you ever noticed how many bloggers and social media marketers just tell people that they should go out try social media? How you shouldn’t...
Interactive Buttons with Hit Counters – Which Ones Do You Use?
There have appeared a few really cool interactive buttons recently that visualize how popular the story is. The best thing about them is that they...
Twitter Success: You Gotta Show Up
Twitter is all the rage, but you don’t need me to tell you that. So, yes, this is another Twitter article. But hang in there,...