Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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Twitter Accepts Elon Musk’s $43B Purchase Offer
Twitter’s board could accept Elon Musk’s offer to purchase the social network for $43 billion as early as today, according to Reuters.
YouTube Expands Shorts To More Surfaces On Mobile & Desktop
YouTube begins displaying Shorts videos on more surfaces on mobile and desktop, including a dedicated carousel in the trending section.
TikTok Introduces Interactive Add-Ons For Ads
TikTok now allows advertisers to incorporate interactive add-ons to in-feed ads. These interactive elements are intended to help brands attract and engage viewers.
TikTok Ads For Beginners: A Complete Guide & Steps To Success
Check out these TikTok ad basics, best practices, and tips for success including step-by-step guidance on setting up your first campaign.
WooCommerce Partners with Pinterest
New extension lets more than three million WooCommerce merchants turn their product catalogs into shoppable product Pins.
Instagram Wants To Make Hashtags More Valuable
Instagram is testing out ways to make hashtags more valuable by adjusting how top posts are ranked on hashtag pages.
Meta Adds Fundraising Features To Instagram Reels
Meta is bringing fundraising to Instagram Reels, allowing users to donate to more than 1.5 million charities in over 30 countries worldwide.
Reddit Makes Comments Searchable
Reddit is rolling out a series of updates to its search capabilities including the ability to search comments and return more relevant results.
YouTube’s Keyword Research Tool Available To Everyone This Month
YouTube Search Insights, a tool designed to surface valuable keyword data, will be available to all channels later this month.
Elon Musk Not Joining Twitter Board
Tesla CEO decides not to join Twitter’s board of directors less than a week after becoming the social media company’s largest shareholder.
40+ TikTok Stats Digital Marketers Need To Know
What could TikTok do for your online visibility and sales? Check out these TikTok statistics that show who’s using the platform – and how.
Pinterest Bans Climate Change Misinformation
Pinterest rolled out a new content policy to combat misinformation on climate change. It’s the first digital platform to provide clear and distinct guidelines.
Facebook Ads For Beginners: FAQs, How To Set Up & Time-Saving Tips
New to Facebook Ads? Cut your learning curve and improve ROI with 6 steps to get you started and tips to help you succeed.
How To Sell On Instagram: 11 Tips & Social Commerce Examples
Looking to improve your social commerce game? Get started selling on Instagram with these tips and get inspired by successful accounts.
What Does Elon Musk’s Twitter Look Like For Digital Marketers?
Elon Musk, a vocal advocate for change on Twitter, is now on the board of directors and the company’s largest shareholder. What happens next?
Twitter Confirms It’s Working On An Edit Button
Twitter confirms it’s working on an edit button and will begin testing it with select users in the coming months.
30 Crazy Social Media Facts Marketers Need To Know
What’s really going to move the needle in your social media marketing campaigns? Check out these social facts and get inspired.
LinkedIn Adds New & Improved Tools To Creator Mode
New tools added to LinkedIn’s Creator Mode gives you more analytics data with greater insight into audience engagement, and access to new profile features.
TikTok Launches Search Ads Beta For Selected Partners
TikTok has quietly rolled out a search ads beta for specific partners. Learn about the new experience and some tips for using these ads.
LinkedIn Pages Can Now Publish Newsletters
LinkedIn announces Newsletters for business pages. Newsletters are serialized long-form content that followers subscribe to. Here’s how to get started.
TikTok Taps Into GIPHY’s Video Clips With New Editing Tool
TikTok & GIPHY are partnering on a new editing tool, allowing users to quickly grab clips from a vast library of short videos.
Facebook Ads: Who’s Best At Earning The Click & How It’s Done
See how top advertisers are combining creativity with data insights to earn more clicks on their Facebook Ads.
YouTube Testing ‘Search Chips’ On Desktop
YouTube is testing a new way to search for videos on desktop with ‘Search Chips’ that allow users to refine results with suggested keywords.
YouTube Confirms Shorts Views Don’t Count For Monetization
Views of YouTube Shorts count toward a channel’s total watch time, but they don’t count toward eligibility in the YouTube Partner Program.
Twitter DM Search Lets You Find Messages By Keyword
Twitter is upgrading the direct message search bar, adding the much requested ability to search for DMs by entering keywords and names.
YouTube Launching 5 New Features For Livestreams
YouTube announces five new features for livestreams, some of which are currently in testing and others that will roll out later this year.
Nearly 50% Of Twitter Users Tweet Less Than 5 Times A Month
Does Twitter have an engagement problem? A new study from Pew Research Center finds 49% of US adults on Twitter qualify as “lurkers.”
New LinkedIn Tool Finds Top Skills Needed For Any Job
A new tool from LinkedIn allows you to find the top skills employers want candidates to have for almost any job position.
Using A Facebook Page vs Profile For Marketing Your Business
Optimizing your Facebook page is becoming more important than ever to make sure you are reaching your target market.
6 Ways To Target Seniors More Effectively In Digital Marketing
Older generations are using the Internet in surprising ways. Learn how to get in front of Boomers and other seniors with your digital marketing campaigns.