Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Advertisement
Instagram Search & Explore: A Complete Guide for Marketers
Learn how to use Instagram’s Search & Explore feature as part of your social media marketing strategy to get discovered.
How to Use GMB Posts & Facebook Events for Local Marketing
Learn how to use Facebook Events and Google My Business Posts to promote your in-store and virtual events, sales, promotions, and more.
Facebook iOS 14 Update Aftermath: 4 Issues & What To Do About Them
The Facebook iOS 14 update has transformed ad campaigns. See 4 key issues advertisers are experiencing and what can be done about each one.
TikTok Launches 8 New Features For Livestreams
TikTok is rolling out eight new features for livestreams which includes Q&A, picture-in-picture, the ability to schedule streams in advance, and more.
Pinterest Users Can Make Money With Affiliate Links
Pinterest is rolling out new ways for users to earn money on the site, including the ability to earn commission through affiliate links.
25 Essential Social Media Marketing Apps for Your Smartphone
This all-star lineup of social media marketing apps makes it easy to manage everything from collaboration and content creation to analytics.
Twitter Tests Voting On Tweets
Twitter carries out an experiment that gives users the option to ‘down vote’ or up vote’ a reply within a Twitter conversation.
12 Facebook Ads Features Every Marketer Should Know
Facebook Ads offers many tools and features that marketers should know about. Learn about 12 that can help elevate your campaigns.
LinkedIn Offers Free Marketing Certification Program
LinkedIn is now offering a free marketing certification program that anyone can take to become an accredited LinkedIn marketing expert.
Everything You Need to Know About Twitter Advanced Search
Twitter Advanced Search can help with market analysis, competitive research, geotargeting & more. Learn how to maximize this feature here.
YouTube Rolls Out 3 Updates For Live Streams
YouTube’s path toward feature parity with Twitch continues as the company announces three updates exclusively for livestreams.
Twitter Ends Fleets 9 Months After Launch
Twitter is giving up on Fleets nine months after rolling it out to everyone, saying the feature didn’t accomplish what the company hoped it would.
YouTube Begins Adding Chapters to Videos Automatically
YouTube is now automatically adding chapters to videos by default — a new feature that can be turned on or off from the settings panel.
10 Companies Winning at Instagram Advertising
See how Honeybook, OwletCare, Chipotle and other savvy brands are winning at Instagram advertising with exceptionally creative content.
14 Facebook Remarketing Strategies to Test
Companies can always find ways to re-engage their prospects through remarketing. Here are 14 ways you can leverage Facebook to do this.
Facebook Groups Can Designate Subject Matter Experts
In an update to Facebook Groups, administrators can now assign knowledgeable members the role of subject matter expert.
Twitter Data Reveals Consumers’ Priorities For Summer 2021
Twitter reports consumers feel positive heading into summer 2021, and data from a study on tweet volume reveals what their priorities are for the season.
YouTube Improves Content Discovery With ‘New to You’ Feed
YouTube is adding a new feature to the mobile homepage that’s designed to help users find more content they haven’t seen before.
TikTok Triples Length of Videos
TikTok is tripling the maximum length of videos, increasing the time limit from 60 seconds to 3 minutes.
10 Tips for Facebook Ad Creative
Get inspired and create your most engaging, compelling Facebook Ads creative yet with these expert tips and real-world examples.
How to Find People to Follow on Snapchat
Stuck trying to figure out Snapchat? Here’s an easy guide to making new friends and finding awesome Snapchats to follow.
Instagram: “We’re No Longer A Photo Sharing App”
Head of Instagram, Adam Mosseri, announces further expansion into video as he states that his company’s app is about more than just photo sharing.
5 Reasons Your Facebook Ads Aren’t Converting & How to Improve Them
Facebook advertising is one of the best tools available but even experienced digital marketers can run into these challenging issues in their campaigns.
Facebook Announces Bulletin – New Monetization Platform for Writers
Bulletin.com by Facebook offers websites for writers to engage with and monetize their readers, leveraging Facebook to increase their reach
YouTube’s 5 Tips to Help Smaller Channels Grow
YouTube shares five pieces of advice aimed at smaller channels looking to build an audience and channels just getting started for the first time.
How to Set the Budget for Your Facebook Ad
Learn how to optimize your Facebook Ads campaign budget, with tips on both Daily Budget and Lifetime Budget from a social PPC expert.
4 Powerful Facebook Ads Targeting Options
Are you making the most of Facebook’s powerful ad targeting options? See if you can up your social PPC game with these tips.
Facebook Launches 4 New Ecommerce Features
Facebook, Instagram, and WhatsApp are gaining new features that will help retailers get their products in front of more customers and increase sales.
YouTube Rolls Out New Tools & Resources For Small Biz Owners
YouTube launches new tools and resources for small business owners including a step-by-step guide to growing a channel, and a streamlined process for creating ads.
YouTube Holds First-Ever “Small Biz Day” On June 24
YouTube is holding its first-ever “Small Biz Day” on June 24, an all-day event dedicated to helping small businesses use video to reach their audience.