Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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Snapchat Reports Increase in Mobile Video Viewing
Snapchat users are watching more video on mobile devices, and a report from the company claims the change in viewing behavior is here to stay.
LinkedIn Pages Updated With New Features
LinkedIn Pages are getting new features designed to help businesses generate more leads, keep employees engaged, and create more types of content.
10 Ways Ads End Up in Facebook Jail & How to Avoid It
Stay in Facebook’s good graces and keep your ad campaigns on track with these 10 things to work through before launching your next campaign.
Facebook Wins Standoff With Australian Government
Australian government backs down, abandons attempt to force Facebook into negotiations. Facebook restores news traffic to Australian news organizations
LinkedIn is Reportedly Creating a Service For Hiring Freelancers
LinkedIn is reportedly planning to launch a new service this fall where users can find and hire freelance professionals.
YouTube Rolls Out New Video Comparison Tools for Creators
YouTube is giving creators a new set of tools that make it easy to compare the performance of multiple videos over a period of time.
YouTube is Adding New Ways For Creators to Make Money
YouTube plans to roll out new monetization opportunities for creators, including ways to make money directly from viewers.
Facebook Blocks Australian News
Australian news organizations had their posts removed from Facebook in a retaliatory action that also affected unintended pages.
YouTube Shorts Launching in USA in March
YouTube Shorts, a stories-like vertical video format that allows users to create clips of 15-seconds or less, is coming to the USA next month.
How Instagram’s Algorithm Works & IG Content Best Practices
Understanding Instagram’s algorithm can help with views and engagement. Check out these best practices for Feed posts, Stories, IGTV videos, and Reels.
YouTube Update: See Other Channels Your Audience Watches
YouTube is giving creators access to new data that will allow them to see which other channels their audience watches on a regular basis.
TikTok Trend Report: Content Ideas For 2021
TikTok’s new trend report provides insight into the types of content likely to generate the most engagement in 2021.
YouTube Launches Biweekly ‘Shorts Report’ For Creators
YouTube is launching the Shorts Report, a biweekly resource for creators with information about product updates, video inspiration, and content creation tips.
Twitter Eyes Subscriptions for Premium Features
Twitter is reportedly looking to add a new stream of revenue by offering premium features through a monthly subscription.
Pinterest Closes In On TikTok & Snapchat with +37% Monthly Users
Pinterest continues to build its audience and add features to help marketers connect with Pinners as monthly active use and revenue grow.
Psychographic Marketing for PPC: A Beginner’s Guide
Brands have rich ad targeting options, but where do you start? Learn how to use psychographic marketing on Google Ads, Facebook & more.
7 New Social Media Marketing Opportunities on Facebook & More
Social media marketers are always on the lookout for new opportunities to improve visibility, engage, and grow their business. Don’t miss these features and channels.
5 Top Influencer Marketing Tools to Find the Most Influential People
Influencers are well trusted and have earned authority in their niche. These 5 tools can help you find them for your next influential marketing campaigns.
New Amazon Mobile GetLink for Social Media Affiliate Sharing
Amazon announces Mobile GetLink, a solution for sharing affiliate links on social media and direct messaging
Instagram Adds ‘Recently Deleted’ Folder For Removed Content
Instagram is adding a ‘Recently Deleted’ folder which gives users an opportunity to review their removed content before permanently deleting it.
6 Alternative Social Media Platforms to Consider
Tired of the “big tech” social networks? Check out these 6 alternative social media platforms and see how influencers are finding success on each one.
How Facebook Algorithm Ranks News Feed Content
Facebook published an article and patents that describe how it ranks news feed posts.
Social Media Messaging for Success on Every Platform
There’s no one-size-fits-all messaging for social media. Each platform demands a different tactic. Learn how to create messages for each platform effectively here.
YouTube Introduces Clips For Live Streams
YouTube is testing a new feature called Clips which allows users to make short, shareable videos out of creators’ live streams.
Clubhouse: Everything You Need to Know About Getting Started
Clubhouse is currently the fastest growing social media platform in the market. Learn what this platform is all about and what it has to offer.
YouTube CEO Reveals 2021 Priorities for Creators
What does YouTube have in store for creators and viewers? Read about its priorities and plans for 2021 here.
Twitter Acquires Revue – Newsletter Publishing Startup
Twitter announced the acquisition of newsletter publishing and monetization company, Revue. Synergy will help publishers earn more from newsletters.
How to Set Up Your First LinkedIn Ads Campaign: Step-by-Step
Being the largest professional network, LinkedIn advertising opens up opportunities for marketers to reach its unique audience. Read about the basics of LinkedIn Ads here.
Twitter Announces Birdwatch – Volunteer Program Against Misinformation
Twitter introduced a community-driven program called Birdwatch for identifying and labeling misinformation. Currently accepting applications to participate.
How To Control Who Can See Or Comment On Your LinkedIn Posts
LinkedIn is giving users the ability to control who can see and comment on individual posts, allowing content to be shared with select audiences.