Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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20 Emotionally Engaging Online Ads for Holiday Marketing
YouTube is a valuable marketing tool during the holidays. Watch some brands’ holiday video ads and gain valuable SEO insights from them here.
Instagram is Letting Advertisers Create Posts With Users’ Accounts
Instagram is giving advertisers the ability to publish sponsored posts from users’ accounts through an update to branded content ads.
Twitter is Bringing Back Account Verifications
Twitter is bringing back verifications after shutting down public applications three years ago. The program is relaunching with a few changes made to the process.
YouTube is Showing Ads On Non-Monetized Channels
YouTube creators are fuming over a change to the site’s terms of service stating ads will be shown on channels that haven’t opted into monetization.
Snapchat is Paying Users $1 Million a Day to Use a New Feature
Snapchat is investing heavily in promoting its new Spotlight feature, to the tune of $1 million per day to users who submit the best content.
YouTube Analytics Now Reports on Traffic Sources
YouTube Analytics is getting updated with a new report that will show creators how viewers are finding their videos.
LinkedIn Lists the Top Marketing Professionals of 2020
LinkedIn is unveiling its annual ‘Top Voices’ report which includes lists of the most influential professionals across different verticals.
Instagram is Making it Possible to Search by Keyword
Instagram is upgrading its search functionality and letting users find content by keyword for the first time.
Twitter Fleets Introduced to Encourage More Tweets
Twitter announced a new way to tweet called Fleets that last 24 hours. Features backgrounds and text options.
Twitter Debuts Carousel Ads With Up to 6 Images or Videos
Twitter’s new carousel ads allow marketers to use 2 to 6 images or videos in one advertisement.
Instagram Focuses on Reels, Upsets Users
A recent update to the Instagram app suggests the company is going all-in on Reels, much to the dismay of loyal users.
How to Rank a Video on YouTube & Google
These key optimization tips will help you get the videos you have published to rank both on YouTube and in Google search.
How to up Your Facebook Marketing Game Using Facebook Groups
Businesses can maximize their marketing efforts by branded Facebook groups. Here’s everything you need to make the most of this feature.
Snapchat Rolls Out More Ads Certification Courses
Snapchat is adding more courses to its marketer education platform which offers free certifications for different types of direct-response advertising.
12 Pinterest SEO Tips For High-Traffic Success
Want more traffic from Pinterest? Follow these Pinterest SEO tips to optimize your profile, increase clicks, and drive traffic to your website.
YouTube Reveals New Details About its Algorithm
New information about how various factors influence YouTube’s video recommendation algorithm is revealed by members of the team responsible for working on it.
How to Create an Active LinkedIn Group
Want to connect with like-minded people on social media? Start your own LinkedIn Group. Learn how to create one here and make it a success.
LinkedIn Launches A New Tool For Job Seekers
LinkedIn’s ‘Career Explorer’ is a new tool designed to help job seekers transition into a new field.
Snapchat Lets Users Display Follower Counts
Snapchat is finally giving users the option to display how many followers they have on their pubic profile.
How YouTube Creators Make Money: A Guide to Cashing in on Success
Do you know all the ways to make money on YouTube? If not, here’s a list of exciting, life-changing opportunities for monetizing your content.
LinkedIn Launches Company Engagement Report For B2B Marketers
LinkedIn’s new Company Engagement Report is rolling out now and offers data to help B2B marketers understand if they’re reaching the right audiences.
YouTube Improves Mobile Experience With 5 Updates
YouTube is improving the mobile viewing experience for users with the rollout of five new updates.
Pinterest Rolls Out 5 New Updates For Merchants
Pinterest is rolling out five new updates squarely aimed at helping merchants set up a storefront, generate sales, and measure their results.
Instagram Extends Live Stream Time Limit to 4 Hours
Instagram users can now stream live up to four times longer than before following a significant extension to live stream time limits.
LinkedIn Makes Virtual Events Easier to Find
LinkedIn is rolling out new discovery features for virtual events designed to boost attendance by making them easier to find.
Snapchat Lets Users Add Music to Snaps
Snapchat is launching a new feature called “Sounds” which allows users to add licensed music to their Snaps.
Instagram Lets More Users Make Money With Fan Badges
Instagram is letting more users monetize their live streams with fan badges; a feature that feels heavily influenced by Twitch.
Facebook Ads Documented by FTC as Promoting Scams
The United States Federal Trade Commission documented millions of dollars of Facebook Ads scams.
How to Use Google Trends for YouTube
Need guidance on your keyword and content strategies for YouTube? Learn five ways you can use Google Trends to uncover valuable insights.
9 Expert Tips to Earn Traffic from Instagram
These easy-to-implement strategies can help you use clickable links on Instagram and drive free traffic from the platform to your website.