Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Facebook Shops & Instagram Checkout Expand to All US Businesses
Facebook is rolling out a dedicated shopping tab, and expanding Shops and Instagram Checkout to all US businesses.
Top 10 Ways to Restore Your Social Media Reputation
Here are 10 effective ways to restore your social media reputation, along with insights on how to prevent further damage.
Top 10 Advantages of Facebook Marketing for Your Business
Here are 10 ways Facebook still gives you a marketing advantage at every stage of the sales funnel.
Instagram is Adding Suggested Posts to the Main Feed
Instagram’s main feed will now show posts from people you don’t follow, after you’re caught up with content from the people you do follow.
Facebook Announces Paid Online Events for Small Business Recovery
Facebook announces Paid Online Events, a way for businesses to monetize online events on Facebook.
Instagram is Fighting Off Fake Accounts With ID Checks
Instagram is furthering its efforts to fend off bots and fake accounts by requiring certain account holders to confirm their identity.
Facebook Messenger Merging With Instagram Direct
Facebook is giving users the option to merge their Messenger inbox with Instagram Direct, which grants the ability to send messages across platforms.
Paid Social & Paid Search: How to Have A Happy Marriage
Learn how to use what you know about your paid social audience to further improve your paid search results – and vice versa.
LinkedIn Sells SlideShare to Scribd
LinkedIn is selling SlideShare to Scribd, a digital library leader for books, audiobooks, and other professional works.
Facebook Warning Users Before Sharing COVID-19 Links
Facebook users are seeing a new notification screen when sharing COVID-19 links, warning them the content may be old or inaccurate.
Facebook Closing U.S. Election Ad Loophole
News organizations backed by political entities will be playing by a different set of rules vs. 2016.
Top YouTube Searches During COVID-19 Pandemic
YouTube published a new set of insights with information about the most popular video topics since the pandemic started.
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Instagram Introduces TikTok Rival ‘Reels’ & This Week’s Digital Marketing News [PODCAST]
On the latest episode of Marketing O’Clock, as uncertainty about TikTok’s future in the U.S. grows, Instagram launches its new video feature Reels.
TikTok has 45 Days to Sell or Get Out of USA
Presidential executive order bans TikTok within 45 days. American marketers hope a deal with Microsoft will save an important source of traffic.
Facebook Messenger Plugin For Websites Receives Major Update
Major updates to the Facebook Chat Plugin for business websites allow it to be used by people who aren’t logged into Facebook.
Instagram Reels Launches Worldwide to Compete With TikTok
Instagram Reels, a new way to create and share 15-second TikTok-like videos, is officially launching in the US.
Facebook Ads vs. Google Ads: Which Is Better?
Confused about how to divide up your marketing budget? Here are some tips on determining how to spend between Google Ads and Facebook Ads.
Twitter is Considering These Premium Features in a Subscription Model
Twitter is actively exploring the option of adding a premium subscription model that would give users access to exclusive features.
LinkedIn’s Sharing API is Broken, Not Fetching Images
There are currently issues with sharing links on LinkedIn, as its sharing API is not fetching display images.
11 Simple Facebook Ad Tips to Drive More Conversions
Targeting options and placements abound within the Facebook Ads platform. Leverage Facebook Ads to prospect, re-engage, and convert with these 11 tips.
8 Engagement Triggers to Leverage in PPC Campaigns
Use these engagement triggers to step up your remarketing (and prospecting) game with engaged audiences over simple page views.
5 Facebook Advertising Tips for Service Businesses
Facebook Ads can be an effective way for service businesses to connect with their ideal customers. Here are five ways to use them correctly.
The Most Influential Women on Instagram
Discover who are the most popular women on Instagram right now and how they’re using the platform to engage with followers and promote their work.
Digiday Reveals 56% of Advertisers Paused Facebook Spend in July
A survey of media buyers covered reduction in spend, client sentiment, and expectations when July ends.
TikTok Starts $200 Million Fund to Pay Users for Content
TikTok is taking the first steps toward paying users for content with the launch of a $200 million “creator fund.”
New YouTube Metric Shows Creators How Much Money They’re Earning
YouTube is rolling out a new metric in the channel analytics section that shows creators how much revenue they’re earning relative to video views.
Pinterest Search Trends: Updated Insights For Summer 2020
A new report on Pinterest search trends reveals which topics are seeing a spike in popularity during the summer months of 2020.
Facebook: Most-Liked Posts Are Not the Most Viewed
Facebook posts that receive the most engagement are usually seen by a small percentage of people, says Facebook’s Head of News Feed.
Facebook Enables 50-Person Live Streams With Messenger Rooms
Facebook Live and Messenger Rooms are coming together to make it possible for 50-person group chats to be broadcast live.
Facebook Brings Small Business Fundraisers to Instagram
Facebook is bringing fundraisers for personal causes to the Instagram platform, which small businesses can utilize to raise money.