Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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Google Tests Showing Web Pages in YouTube Search Results
Google has been spotted showing links to web pages when people search for topics on YouTube.
Twitter Lets Users Schedule Tweets in Advance
Twitter now offers its own method of scheduling tweets in advance, a feature that was once only available with third-party tools.
Trump Executive Order May Target Blogs, Recipe Sites & Forums
A new presidential executive order may affect legal immunity currently enjoyed by many sites, including blogs, forums, and recipe sites.
IGTV Announces Monetization for Creators
IGTV makes a move to gain ground on YouTube’s creator community by outlining its initial test in monetization partnerships.
Facebook Messenger Rooms Can Now Be Created From Instagram
Facebook Messenger Rooms, a new video chat option for up to 50 people, can now be launched from the Instagram Direct inbox.
Twitter to Let Users Choose Who Can Reply to Tweets
Twitter is officially testing a new feature that allows users to prohibit entire groups of people from replying to individual tweets.
YouTube’s Continued Land Grab for TV Dollars: YouTube Select
YouTube continues its moves to grab a share of traditional TV dollars with its new YouTube Select program.
Facebook Is Testing Mid-Roll & Livestream Video Ads: What It Means
Facebook has confirmed they are testing mid-roll video ads, and livestream video ad placements. Here’s what this tells us about their plans in video.
Facebook & Instagram Let Businesses Sell Products Directly on Their Page
Facebook is expanding its e-commerce capabilities by making it possible for businesses to sell products directly on their Facebook and Instagram page.
How YouTube Generates & Ranks Suggested Videos
Ever wondered how YouTube’s suggested videos work? A Google research paper sheds light on how YouTube uses deep learning to generate and rank suggested videos.
Facebook Plans to Integrate Giphy With Instagram Following Acquisition
Facebook is acquiring Giphy, one of the most popular GIF-sharing sites on the web, in a deal that’s reportedly valued at $400 million.
YouTube Launches 4 New Features For Video Creators
YouTube announced the launch of 4 new features designed to help creators enhance their videos and moderate their channel.
LinkedIn Now Factors ‘Dwell Time’ Into its Algorithm
LinkedIn is updating the algorithm used to rank content in its feed by factoring in the amount of time users spend with posts.
LinkedIn Pages Can Now Host Virtual Live Events
LinkedIn Pages are being updated with the ability to create virtual events, in response to the rapid shift from in-person to online conferences.
Facebook Continues Creating In-Stream Ad Transparency
Facebook has expanded four brand safety tools announced yesterday, specific to the in-stream ad placements.
Facebook & Instagram Add More Ways to Support Local Businesses
Facebook is expanding its efforts to assist local businesses with overcoming the challenges they’re facing during the COVID-19 pandemic.
How to Make the Most of Video Timestamp Results in Google Search
Here’s a look at Google’s Key Moments feature – and how to rank for video timestamp results.
5 Reasons Why Your Company Needs a Crisis Communications Plan
Even if you have no way of knowing which crisis you’re dealing with next, your organization needs a crisis communications plan in place. Here’s why.
6 Video Marketing Tips for Smarter Strategy
Brands are seeing success in using video content on Facebook, Instagram, and YouTube. Read expert tips on improving your video marketing strategy.
YouTube Expands Ad Formats for TV Screens
YouTube’s announcement capitalizes on sharp YoY growth and anticipated consumption increases during COVID-19.
LinkedIn Temporarily Deindexed from Google
LinkedIn found itself de-indexed from Google search results on Wednesday, which may or may not have occurred due to an error on their part.
LinkedIn Releases New Tools for Virtual Job Interviews
LinkedIn is releasing new tools in response to all aspects on the job hunt going virtual due to COVID-19, including the job interview itself.
Google, Facebook, and Microsoft Release Q1 Earnings with Similar Stories
Google, Facebook an Microsoft all posted their Q1 results this week, reflecting a somewhat universal experience: growth halted by COVID-19.
How to Perfect Your Facebook Ads Placement Strategy
Learn how to craft the ideal Facebook Ads placement strategy for any account.
TikTok Finally Opens Ads API to a Partner: Sprinklr
TikTok has green lit their first advertising API connection with Sprinklr as a partner.
Why & How to Leverage Video Ads in the Wake of COVID-19
Now might be the right time to give video ads a try. Here’s why and how you can leverage them.
YouTube to Display Fact Checks in Search Results in the US
YouTube is expanding its fact check information panels to search results pages in the United States.
Snap Launches First Commercial Option on Snapchat Shows
Snapchat is now offering to let for advertisers to be the first ad a user sees that day in their first Snap show session.
Twitter Tips: Most Effective Ways to Create Polls
Twitter is back with more examples of good copy versus bad copy, this time with examples related to publishing polls.