Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
LinkedIn Introduces Conversation Ads: A New Message-Based Ad Format
LinkedIn is launching a new type of message-based ad that uses conversation to deliver a customized experience for each user.
Facebook Commits to Helping Small Businesses During COVID-19 Pandemic
Facebook is making efforts to help small businesses get through the COVID-19 pandemic with several initiatives launched this week.
The 7 Deadly Sins of Social Content Creation
Are you committing any of these sins with your social media content? Use this list to help evaluate your content.
YouTube Says More Videos Will Be Removed Than Usual For The Time Being
YouTube advises that, with fewer people available to review content during this time, more videos will be removed than normal.
Twitter Shares Tips on Best Tweet Copy For Announcing a Product Launch
Twitter is back with more tips on writing effective tweets, this time with a focus on announcing new products.
YouTube Replaces the ‘Trending’ Tab With New ‘Explore’ Tab on Mobile
YouTube is rolling out an update to its mobile app which replaces one of its most frequently visited sections.
YouTube Allows Creators to Monetize Content About Coronavirus
YouTube is backtracking on a decision made weeks ago to demonetize content about the coronavirus.
Twitter Suggests Appropriate Ways for Brands to Tweet About COVID-19
Twitter provides guidance to businesses on how to best tweet about coronavirus as the situation becomes more serious each day.
How to Make Compelling Q&A Videos to Build Trust in Your Brand
Want to build trust with your audience? Here are expert tips for creating compelling Q&A videos on YouTube.
Reddit Launches a Twitter-like Ad Unit: Trending Takeovers
Reddit is launching an ad unit which is familiar to anyone who’s seen Twitter’s takeover ads in the ‘trending’ section.
4 Ways to Improve Your Content with Social Media
Let’s dive into four ways social media can be used to improve your content marketing efforts.
Twitter Announces Stories Feature, #RIPTwitter Trends Worldwide
Twitter confirmed it’s testing a new feature, called Fleets, which is similar to Instagram and Snapchat stories.
Perfecting Your Visual Strategy on Social Media: 19 Tips to Follow
Follow these 19 tips and you’ll be well on your way to perfecting a visual strategy for social media.
5 Ways You May Be Sabotaging Your Content Marketing Campaigns
Are you sabotaging your content marketing and social media efforts? Here are five things to avoid.
YouTube Analytics Now Lets Creators Compare Metrics Side-by-Side
YouTube is upgrading its analytics capabilities, allowing creators to compare multiple metrics side-by-side for the first time.
YouTube Updates: Mid-Roll Ads Editor and Notification Analytics
YouTube recently launched several new features that give creators access to more data, as well as more control over ads.
Most People Still, in 2020, Aren’t Aware Facebook Owns Instagram
Results of a national tech survey find that a relatively small percentage of people are aware Facebook owns Instagram.
Facebook is Rolling Out a Faster and Simpler Version of Messenger
An update to Facebook Messenger that is “faster, smaller, and simpler” is rolling out to users over the coming weeks.
Pinterest Reaches 60% of US Women; Here’s What They’re Searching For
Pinterest published a new report ahead of International Women’s Day which details what its largest demographic is searching for. Traditionally, Pinterest has seen more use...
Facebook’s Updated Best Practices for Business-to-Customer Messaging
Facebook has published an updated set of best practices for business messaging that reflect upcoming changes to the Messenger platform. On March 4, new policies...
LinkedIn Will Soon Get An Instagram-Like Stories Feature
LinkedIn confirmed that it will soon be following Instagram, Facebook, and Snapchat by adding its own stories feature.
TikTok Begins Letting Some Users Add Website Links in Profiles
TikTok appears to be testing the ability for users to include direct website links in their profiles.
Twitter Gives Businesses Advice on Writing More Effective Tweets
Twitter shared some advice with businesses about what it takes to write better tweets that get users to take action.
Facebook Lets Users Turn Any 2D Image Into a 3D Photo
Facebook is upgrading its 3D photo capabilities, allowing users to create a 3D post out of any 2D image.
Google Appoints First-Ever ‘Creator Liaison’ for YouTube
Google has created a new position within its company; a ‘creator liaison’ for communication between YouTube and its video publishers.
TikTok is Projected to Surpass 50 Million US Users by 2021
A new report estimates that TikTok will exceed 50 million users in the United States by 2021.
Facebook’s New Creator Studio App Helps With Managing Pages On the Go
Facebook’s launching a Creator Studio app for iOS and Android that assists users with managing page content and monitoring performance.
LinkedIn Lets Users Showcase Samples of Work on Their Profiles
A new addition to LinkedIn profiles will allow users to highlight samples of their work for others to see.
How to Become an Influencer on LinkedIn
Learn five ways to gain trust as a LinkedIn influencer and grow your brand.
Snapchat’s New Ad Unit Prompts Users to Call or Text Businesses
Snapchat launched an ad unit that, rather than linking to a website, directs users toward calling or texting a business.