Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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YouTube Introduces Video Reach Campaigns for Brand Marketers
With YouTube video reach campaigns, you upload multiple video ads into a single campaign and let Google do the rest.
Pinterest Enhances Group Boards With New Collaboration Tools
Pinterest is enhancing users’ ability to collaborate on group boards with the roll out of three new features.
Instagram Has New Policies for Content Promoting Weight Loss Products
Instagram is rolling out new policies around content that promotes weight loss products or cosmetic procedures.
Twitter Officially Rolls Out ‘Hide Replies’ Feature in the US
Twitter is giving users in the US the ability to hide replies to their own tweets.
Facebook Rolls Out New Types of Interactive Mobile Ads
Facebook is giving advertisers access to new types of interactive ads, including AR ads and video poll ads.
YouTube Backtracks and Lets Channels Keep ‘Verified’ Badges
YouTube has officially backtracked on controversial plans to take away ‘verified’ badges from some creators. The original plan was to introduce new criteria for earning...
Entering Competitive Verticals: How & Why You Should Diversify Ad Spend
Discover how to diversify your paid media strategy in order to build visibility and full-funnel coverage in competitive markets.
LinkedIn Now Has a Way for Users to Verify Their Skills
LinkedIn is introducing skill assessments which allow users to demonstrate their expertise and add “verified skill” badges to their profile.
Snapchat Introduces 3D Effects for Selfies
Snapchat is introducing a 3D camera mode that adds depth to photos taken with the front-facing cameras of certain phones.
Pinterest Upgrades Visual Search With Shoppable Pins
Pinterest is integrating shoppable pins with visual search, making it easier for users to buy products they’ve taken photos of.
Instagram Posts Can Now Be Scheduled in Advance Through Facebook
Instagram posts can now be scheduled to publish at a later time through Facebook’s Creator Studio.
11 Social Media Marketing Strategies for Ecommerce Websites
Here are 11 tips you can use on the top social networks to drive ecommerce sales.
Twitter Has Temporarily Disabled Tweeting via SMS
Twitter is temporarily disabling the ability to send tweets via SMS text messages.
YouTube Removed Over 100K Videos and 17K Channels in Q2 2019
YouTube detailed the work it put into removing harmful content last quarter, revealing over 100,000 individual videos were removed.
Facebook Might Follow Instagram By Removing Like Counts
Facebook may take a page out of its own playbook by hiding likes, similar to what’s being tested on Instagram.
YouTube Will Show Abbreviated Subscriber Counts Starting in September
Starting in September, YouTube will stop showing full subscriber counts for all channels with more than 1,000 subscribers.
Facebook Lets Users Share Music from Spotify to Stories
Facebook has gained another popular Instagram feature, the ability to share songs from Spotify to stories.
Study Finds ‘Like’ Buttons Are the Most Harmful Social Media Feature
A study commissioned by the Royal Society for Public Health finds ‘like’ buttons are the most toxic social media feature.
Facebook Rolls Out Automated Lead Generation in Messenger
Facebook’s launching automated lead generation, which lets businesses qualify leads in Messenger and continue the conversation in their preferred channel.
Pinterest Reveals the Top Trending Searches for Fall 2019
Pinterest proclaims fall is “back to life” season as searches for self-improvement topics spike while summer comes to a close.
TikTok is Working on a Way for Advertisers to Target Users in Other Apps
TikTok is working on a way to earn revenue through an audience network for advertisers looking to reach TikTok users.
4 Secrets of Instagram Marketing That New Ecommerce Stores Often Miss
Set up your ecommerce store for success. Here are four ways you can make the most of Instagram marketing.
LinkedIn Reveals the 10 Most Followed Pages in 2019
LinkedIn shared a list of the 10 most followed pages with insight into what other pages can learn from them.
Instagram is Doubling Down on Stories Ads
Instagram is literally doubling down on stories ads in a test that will show back-to-back ads to some users.
5 Types of Social Proof to Use on Your Website Now
Here’s a rundown of the most important social proof elements to consider adding to your website.
Facebook Makes Changes to Housing, Employment, and Credit Ads
Facebook is requiring that advertisers use a new process when buying ads related to housing, employment, and credit.
Twitter Reveals Tweets With Video Generate 10X More Engagement
Twitter has revealed that adding video to a tweet can attract ten times the engagement as a tweet without video.
LinkedIn Introduces a Central Hub for Actionable Marketing Insights
LinkedIn rolled out a new page dedicated to insights and research, which is designed to help marketers make informed decisions.
Twitter Introduces More Flexible Bidding Options for Video Ads
Twitter is giving advertisers the option to bid on the first 6 seconds of a video ad view.
YouTube Stops Copyright Holders From Making Unfair Claims Against Creators
YouTube is making it harder for copyright holders to file unfair claims and take revenue away from creators.