Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
New Study Shows Which Keywords on YouTube Get the Most Video Views
A study of popular YouTube videos in 2019 reveals which keywords are associated with the most views.
Pinterest Marketers Can Now Create Ad Campaigns on a Mobile Device
Pinterest is making it possible for advertisers to create and edit campaigns with new tools optimized for mobile.
Facebook is Letting More Advertisers Place Ads in Search Results
More advertisers can now place ads in Facebook’s search results, a placement that has been in testing since last year.
Your Simple Guide to Twitter #Hashtags
Here’s what you need to know about Twitter hashtags – what they are, how they work, and when to use them.
Snapchat Gains 13 Million Daily Users – Now at 203 Million in Total
Snapchat saw significant growth last quarter, exceeding 200 million daily active users for the first time.
LinkedIn Users Can Now List the Services They Offer on Their Profile
LinkedIn is adding a new feature to user profiles allowing people to list the professional services they offer to clients.
3 Social Strategies Every B2B Marketer Should Memorize ASAP
Follow these proven strategies used by three brands nailing B2B social media right now.
Instagram to Warn Users if Their Account is At Risk of Being Disabled
Instagram is introducing changes to its account disable policy, one of which involves warning users before deleting their account.
Twitter to Show the Profiles of New Followers in the Notifications Tab
Twitter will show profiles of new followers in the notifications tab, letting users easily learn more about who’s following them.
Instagram Expands its Test of Removing Like Counts
Instagram expanded its test of removing like counts and restricted the test even further by showing no likes at all.
7 Reasons Marketers & SEO Pros Should Use Social Media at Work
Social media can be useful at work for marketers and SEO professionals. Here are seven reasons why.
5 Key Considerations When Launching Influencer Marketing Campaigns
Here’s how influencer marketing works and how marketers can use it effectively.
Twitter Rolls Out a Desktop Redesign – Does it Live Up to the Hype?
Twitter has finally begun rolling out a redesigned desktop interface which the company has been hyping up for weeks.
10 Lessons from the Micro-Stage of Social Media for the Main Stage of Life
Learn these 10 social media lessons that should be applied to your daily life.
YouTube Introduces New Ways for Channels to Make Money
YouTube will soon be rolling out more ways for content creators to earn money directly from viewers.
Kraft Heinz: Isn’t Anyone Going to Help That Poor Brand?
Fast-Moving Consumer Goods and Consumer Packaged Goods brands can learn some YouTube marketing lessons from Kraft Heinz.
LinkedIn Adds 3 New Marketing Objectives to Campaign Manager
LinkedIn is adding three new ways for marketers to achieve their advertising goals.
Facebook Makes it Easier to Understand Why an Ad is Shown
Facebook will now provide even more detail when users click on “Why am I seeing this ad?” In an effort to address concerns about the...
Pinterest Rolls Out a Suite of New Video Tools
Pinterest is rolling out a set of tools to help businesses keep up with the rising demand for video content.
Sponsored Posts From Instagram Influencers Are Driving Less Engagement
A recent study shows that Instagram influencers are getting hit hard by the reported decline in engagement across the platform.
Facebook Introduces More Ways for Content Creators to Earn Revenue
Facebook is rolling out new tools that allow creators to monetize their content in different ways.
Instagram Analytics Guide: 10 of the Best Tools to Get Insights
Get better marketing insights from your own profile and that of your competitors with these 10 Instagram analytics tools.
How to Prepare for 5 Changes Coming to Facebook Messenger
Here are five big changes coming to Facebook Messenger and how we can begin preparing and strategizing for these updates.
Facebook Reveals Cause of July 3rd Outage, Also Affecting Instagram
The cause of the widespread outage affecting image uploads on Instagram and Facebook has been revealed.
Study Claims Instagram Engagement Has Been in Decline Since May
A study claims overall engagement across Instagram is down and has been sharply declining since early May 2019.
Facebook Updates News Feed Algorithm to Reduce Sensational Health Claims
Facebook updated its news feed algorithm to reduce the reach of posts making sensational or exaggerated health claims.
LinkedIn Introduces a New Way for Pages to Generate Leads
LinkedIn is rolling out new tools to help pages drive leads and measure the results.
LinkedIn Changes its Algorithm to Surface More Personalized Content
LinkedIn is changing how posts are ranked in users’ feeds, tailoring content to their professional interests.
Google Hangouts on Air With YouTube Live Discontinued
Google’s support page for Hangouts On Air was updated to note it’s being discontinued. No formal announcement yet.
Twitter Removes the Ability to Add Precise Location Tags to Tweets
Twitter users can no longer tag their precise location in tweets.