Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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Google+ is Officially Shutting Down on April 2nd
An official date has been set for the shut down of Google+, which will now occur on April 2nd.
2019’s Top YouTube Searches and Channels (So Far)
New data reveals the top searches performed on YouTube in 2019, as well as the most popular channels.
Marketers are Shifting Advertising Budgets to LinkedIn
Marketers are reportedly shifting advertising budgets away from platforms like Facebook and Twitter, and spending more on LinkedIn ads.
Facebook Enhances Ad Units for Automobile Dealers
Facebook is upgrading the targeting capabilities of its automotive inventory ads with the ability to reach more people.
Facebook to Allow Communication Between Messenger, Instagram, and WhatsApp
Facebook is reportedly working on a solution for users on Messenger, Instagram, and WhatsApp to message each other between platforms.
14 Ways to (Literally) Boost Your Facebook Page ROI
Here’s a quick checklist to optimize your Facebook Page, increase organic results, and boost Facebook exposure for any size budget.
YouTube to Reduce Visibility of Videos That Spread Misinformation
YouTube is adjusting its recommendation engine in an effort to lower the reach of videos that misinform users.
12 Social Media Engagement KPIs That Matter
Here is a comprehensive guide to all the metrics available to you for evaluating your content and social media marketing.
5 Unexpected Things You Can Learn from Facebook Tests
Here are five easy and low-cost Facebook tests you can run to improve your website and marketing.
Facebook to Remove Pages and Groups Affiliated With Bad Actors
Facebook may now remove pages that are affiliated with bad actors, even if the page has done nothing wrong.
LinkedIn Lets Advertisers Target Users by Interest
LinkedIn ads can now be targeted to other users based on their professional interests.
7 Ways to Use Facebook Lead Gen Ads You May Not Have Thought Of
Here are seven ideas for using lead gen ads for companies that don’t generate leads.
State of Social 2019: Untapped Opportunities for Marketers
Results of the State of Social report from Buffer have been published, revealing what marketers are focusing on in 2019.
![Facebook is Wrong 27% of the Time When Detecting Users’ Interests [STUDY]](https://www.searchenginejournal.com/wp-content/uploads/2019/01/shutterstock_1283514166-760x400.webp)
Facebook is Wrong 27% of the Time When Detecting Users’ Interests [STUDY]
According to a recent study, 27% of US adult Facebook users say the platform’s classification of their interests is inaccurate.
Twitter Accidentally Reveals Private Tweets of Android Users
A Twitter bug has prevented the “Protect Your Tweets” setting from working as intended for some Android users.
Twitter Releases its Official Marketing Calendar for 2019
Twitter has released a new, free resource to help guide marketers’ social media strategies in 2019.
YouTube is Ramping Up Enforcement of its Community Guidelines
YouTube announced it is strengthening enforcement of its community guidelines to protect users from people who abuse the platform.
Facebook Launches Original Podcast Series About Business Building
Facebook has launched an original podcast series which shares lessons learned while building new businesses in the age of connectivity.
A Beginner’s Guide to Google Ads & Facebook Remarketing
Here are a few ways to use retargeting and remarketing on Google Ads and Facebook for an omni-channel advantage.
YouTube to Remove Automatic Sharing to Twitter on January 31st
YouTube is removing the ability to automatically share videos on Twitter after they’ve been published.
Snapchat Study Finds it Has the Happiest Social Media Users
A study on why people use social networks finds Snapchat makes people happy – Facebook and Twitter not so much.
LinkedIn Reveals the Most In-Demand Skills in 2019
LinkedIn has released a list of professional skills that companies need most in 2019.
Facebook Cannot be Deleted from Certain Android Phones
Some Android phone owners are discovering they cannot permanently delete Facebook, but is there really anything to worry about?
Facebook Extends Deadline for Subscription Messaging Permissions
Learn how to apply for Facebook Messenger subscription messaging permissions.
Instagram Adds New Ways to Engage With Followers
Instagram has rolled out a series of new features designed to engage with followers in different ways.
Twitter Rolls Out ‘Show Latest Tweets’ Button
Twitter now offers a way for users to quickly toggle between latest tweets and top tweets.
Facebook Backtracks on Changing Chatbot Subscription Messaging Policies
Facebook will no longer be changing its subscription messaging policies, which would have affected chatbots.
![Social Media Surpasses Traditional Newspapers as a Primary News Source [STUDY]](https://www.searchenginejournal.com/wp-content/uploads/2018/12/shutterstock_427841167-760x400.webp)
Social Media Surpasses Traditional Newspapers as a Primary News Source [STUDY]
For the first time, more US adults are saying they regularly get news from social media compared to newspapers.
12 Tips to Finding Social Media Zen
Here are 12 ways to make the most out of your social media channels and find the zen zone.
YouTube is Removing Spam Accounts Which May Cause Noticeable Decrease in Subscribers
YouTube is warning users that they may see a noticeable decrease in subscriber count as the company purges spam accounts.