Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Twitter is Testing a New Way to View Users’ Profiles
Twitter is testing a new way to view profiles of users in the mobile app without leaving the timeline.
Instagram Bug is Causing People to Lose Followers
Instagram has a confirmed bug that is causing some users to lose a significant number of followers.
Reddit Has the Least Valuable Users Compared to Other Social Networks
Reddit is now home to 330 million monthly active users, but they’re the least valuable of any social network.
The Top Reasons Consumers Follow and Engage With Brands on Social Media
A new study reveals the real reasons why consumers follow brands on social media.
The Top 10 Skills Every Successful Social Media Manager Should Have
Want to be a social media manager? The best social media managers will have a combination of these 10 skills.
Yes, Facebook’s ’10 Year Challenge’ WAS Just a Harmless Meme
The meme may have been harmless, but here’s why Facebook’s facial recognition software is anything but harmless fun.
40% of LinkedIn Members Visit the Site Every Day, Engagement is up 60%
LinkedIn has released an ebook for social media managers that contains an updated list of stats about the platform.
Facebook Fights Back Against Myth That News Feed is Limited to 26 Friends
Facebook has come out swinging against those perpetuating a myth that its news feed displays a limited amount of content.
Facebook Introduces New Ways for Businesses to Communicate with Customers
Facebook will soon be rolling out two new ways for businesses to communicate with customers via messaging and groups.
Facebook is Changing the Way Advertisers Set Campaign Budgets
A major change is coming to the way Facebook advertisers set campaign budgets.
YouTube Introduces More Ways to Buy Masthead Ads
YouTube is experimenting with new ways for advertisers to buy masthead ads, the most prominant ad on the home feed.
YouTube May Prevent “Dislike Mobs” From Abusing the Dislike Button
YouTube is working on ways to prevent “dislike mobs” from maliciously disliking videos in order to reduce their reach.
Facebook Algorithms & Personal Data: Are They Getting it Right?
New research reveals that some Facebook users don’t think the information Facebook has about their interests is accurate.
Snapchat is Considering Making Public Posts Permanent
Snapchat is reportedly considering the idea of introducing permanent photo and video posts.
Instagram Stories Are Viewed by 500 Million Users Per Day
Instagram Stories have hit 500 million daily users, which is up from the 400 million reported in June 2018.
Google+ is Officially Shutting Down on April 2nd
An official date has been set for the shut down of Google+, which will now occur on April 2nd.
2019’s Top YouTube Searches and Channels (So Far)
New data reveals the top searches performed on YouTube in 2019, as well as the most popular channels.
Marketers are Shifting Advertising Budgets to LinkedIn
Marketers are reportedly shifting advertising budgets away from platforms like Facebook and Twitter, and spending more on LinkedIn ads.
Facebook Enhances Ad Units for Automobile Dealers
Facebook is upgrading the targeting capabilities of its automotive inventory ads with the ability to reach more people.
Facebook to Allow Communication Between Messenger, Instagram, and WhatsApp
Facebook is reportedly working on a solution for users on Messenger, Instagram, and WhatsApp to message each other between platforms.
14 Ways to (Literally) Boost Your Facebook Page ROI
Here’s a quick checklist to optimize your Facebook Page, increase organic results, and boost Facebook exposure for any size budget.
YouTube to Reduce Visibility of Videos That Spread Misinformation
YouTube is adjusting its recommendation engine in an effort to lower the reach of videos that misinform users.
12 Social Media Engagement KPIs That Matter
Here is a comprehensive guide to all the metrics available to you for evaluating your content and social media marketing.
5 Unexpected Things You Can Learn from Facebook Tests
Here are five easy and low-cost Facebook tests you can run to improve your website and marketing.
Facebook to Remove Pages and Groups Affiliated With Bad Actors
Facebook may now remove pages that are affiliated with bad actors, even if the page has done nothing wrong.
LinkedIn Lets Advertisers Target Users by Interest
LinkedIn ads can now be targeted to other users based on their professional interests.
7 Ways to Use Facebook Lead Gen Ads You May Not Have Thought Of
Here are seven ideas for using lead gen ads for companies that don’t generate leads.
State of Social 2019: Untapped Opportunities for Marketers
Results of the State of Social report from Buffer have been published, revealing what marketers are focusing on in 2019.
![Facebook is Wrong 27% of the Time When Detecting Users’ Interests [STUDY]](https://www.searchenginejournal.com/wp-content/uploads/2019/01/shutterstock_1283514166-760x400.webp)
Facebook is Wrong 27% of the Time When Detecting Users’ Interests [STUDY]
According to a recent study, 27% of US adult Facebook users say the platform’s classification of their interests is inaccurate.
Twitter Accidentally Reveals Private Tweets of Android Users
A Twitter bug has prevented the “Protect Your Tweets” setting from working as intended for some Android users.