Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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YouTube Announces 4 New Studio Features For Creators
YouTube announced features in Studio to help creators optimize content, including improved research, shareable clips, and enhanced playlist analytics.
Meta Launches New Tools To Help Brands Fight IP Infringement
Meta rolls out new tools to protect brands’ intellectual property rights across its platforms.
LinkedIn Retires Lookalike Audiences, Urges Shift To New Targeting
LinkedIn to discontinue lookalike audiences in February, recommends Predictive Audiences and Audience Expansion instead.
Meta Lets Users Separate Facebook & Instagram Accounts In Europe
Meta gives European users the option to separate their Facebook and Instagram accounts ahead of EU tech regulations.
Setting Goals For Social Media And Making Them SMART
Unlock the secret to stress-free goal setting in social media consulting. Here’s how to make them SMART and ensure a seamless editing collaboration with clients.
![TikTok Gains Traction As A Search Engine Among Gen Z [STUDY]](https://www.searchenginejournal.com/wp-content/uploads/2024/01/img_2024-01-15-165440-65a5aa4ae5dc0-sej-760x400.webp)
TikTok Gains Traction As A Search Engine Among Gen Z [STUDY]
Study shows Gen Z increasingly using TikTok as a search engine; businesses shift marketing strategies to engage younger users on the platform.
My 6Ms Of Social Media
Dive into the core elements of a powerful social media strategy with the 6Ms approach.
How Google Blends Search, Social, Local, Shopping, AI, And Ads
Explore how Google Search and Discover integrate results with social features, news, forums, videos, shopping, local, generative AI, and ads for an engaging user experience.
12 Social Media Experts Offer Their Predictions For 2024
Glimpse the future of social media marketing in 2024! Learn from 12 experts on trends, AI integration, and strategies shaping the evolving digital landscape.
Google Ads Simplifies Reservation Video Campaigns On YouTube
Google simplifies reservation video campaigns on YouTube through Google Ads with self-service options.
Google Ads: New Multi-Format Ads For Video Reach Campaigns
New multi-format ads in Google Ads includes in-stream, in-feed, and Shorts ads, offering brands more ways to reach audiences at a lower CPM.
2023 Reddit Recap: Trends, Advertising Updates, And Subreddit Highlights
Explore Reddit’s 2023 recap, including the top trends in knowledge-focused subreddits, unique engagement opportunities, and latest news for advertisers.
Is AI Going To E-E-A-T Your Experience For Breakfast? The LinkedIn Example
How does social media’s evolving blend of AI and human experience look like? Learn what’s changed in the search landscape using LinkedIn as an example.
New AI Framework Powers LinkedIn’s Content Moderation
LinkedIn announced the use of AI models to help Trust & Safety team remove harmful content
Instagram Adds New Ways To Create Content
Instagram added new ways to find, edit and create content, filters for creatively expressing moods and better analytics for content performance
YouTube Creators Must Comply With New Rules For AI Content
YouTube requires creators to label AI content and allows removal requests for deepfakes under new policies.
This Lawsuit Could Make Social Media Safer For Your Kids
A social media lawsuit alleging harm to kids mostly advances despite objections from tech giants.
Mullenweg Confirms Tumblr Failed But Not Closing
Matt Mullenweg, CEO of Automattic confirmed that Tumblr failed to achieve a turnaround and will operate with reduced staffing
YouTube Tests Generative AI Conversations, Comment Summaries
Select YouTube Premium members can now test experimental generative AI tools designed to summarize comments and facilitate helpful conversations alongside video playback.
Meta Sets New Transparency Standards For Political Ads
Explore Meta’s new policy requiring the disclosure of AI alterations in political and social issue ads, ensuring transparency in digital advertising.
LinkedIn Reaches 1 Billion Members, Unveils AI Job Search Tools
LinkedIn reaches one billion users and unveils an AI-powered Premium update to provide personalized career guidance.
Social Media Branding: How To Get It Right
Leverage the power of social media branding in shaping your brand’s perception, trust, and authority. Learn the strategies for success in our comprehensive guide.
HubSpot & TikTok Announce CRM Partnership For B2B Lead Generation
HubSpot and TikTok jointly announced a unique CRM partnership aimed at automating B2B lead capture from TikTok lead generation ads.
Streamlining Communications: Automattic Acquires Texts.com
Automattic acquires Texts.com, a game-changer in the messaging app landscape that allows users to view messages from top social networks on one secure platform.
Live Blog: Meta Reports Q3 Earnings
Stay tuned as we live blog Meta’s earnings call starting at 5:00 PM ET.
Majority Of Social Media Users Admit They’d Be Happier If It Didn’t Exist
Social media use driven by fear of missing out, not genuine interest, study of college students finds.
![20+ Experts Share Insights: 2024 Strategies For Social Media – AI, User-Generated Content & More [Guide]](https://www.searchenginejournal.com/wp-content/uploads/2023/10/featured-image-6536902fc31d2-sej-760x400.webp)
20+ Experts Share Insights: 2024 Strategies For Social Media – AI, User-Generated Content & More [Guide]
Unlock the secrets of social media in 2024. Get expert insights on AI trends, how to gain powerful business growth, and more.
X Is Testing a $1 Paid Subscription To Reduce Spam
X (formerly Twitter) rolls out a $1/year charge for new users in two test countries
YouTube Unveils Major Update Including Dozens Of New Features
YouTube unveils over three dozen new features to enhance user experience with more control, easier discovery, and modern animated design.
Snapchat Content Goes Beyond The App With New Embed Capability
Snapchat launches embed features for Lenses, Spotlight, Stories, and Profiles, allowing users to share content on websites for the first time.