Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
How to 2x Your Traffic This Year with Video SEO
Learn how – and why – you should invest in YouTube video SEO this year.
Instagram Stories Can Now Include GIFs
Instagram is making its stories feature even more animated with a new GIF option.
2018 State of Social Report – Success with Live Video
Buffer’s State of Social 2018 report shows growth in live videos as a social marketing tool. Read why some marketers find it effective while others...
Live Videos Generate 600% More Facebook Interactions
Live videos on Facebook generate on average six times more interactions. More marketers are using live videos to increase sales and engagement.
Google Implements Stricter Criteria for YouTube Monetization
Google is implementing stricter criteria for YouTube users to meet before they’re eligible to run ads on videos.
Survey of 1,000 Small Businesses Reveals Surprising Digital Marketing Trend
U.S. Chamber of Commerce survey of 1,000 small businesses reveals surprising Internet marketing trend for small businesses that is spurring growth.
Is Facebook’s New Direction Advertiser Friendly?
Facebook changes direction, adding a focus on music content. Will this prove to be more advertiser friendly than news content?
24 Interesting CMOs Worth Following on Twitter
These chief marketing officers work at some of the biggest brands and are definitely worth following on Twitter.
Facebook Feed Changes – What Businesses Can Do Next
Facebook announced a major change to it’s news feed. The update is predicted to negatively affect how often consumers see content produced by some businesses,...
PPC for Travel: 3 New Tactics to Try This Year
Here are some new tactics, and revised versions of existing strategies, to try on your paid search travel campaigns.
New Facebook Test: Assign Private Messages to Your Team
Facebook is testing a new feature that lets you assign a private message to an individual within your team.
Facebook Analytics: A Beginner’s Guide
Facebook Analytics’ omni-channel reporting provides this precious data. Here’s how to use it.
Facebook Demoting Engagement Bait
Facebook will demote posts and pages that encourage users to like, post a specific word, or share with friends.
Twitter Makes it Easy to Send Tweetstorms With New Threads Feature
Twitter has a new feature that makes it easy to automatically publish multiple tweets in a row.
Bing to Offer Unique Search Experiences for Reddit Content
Reddit has partnered with Microsoft, which will allow Bing to deliver unique search experiences for Reddit content.
7 Times Brands Went Viral for All the Wrong Reasons
All too often, brands mess up. Bad. These seven brands that went viral for all the wrong reasons in 2017.
Facebook Removes Ticker News Feed For Monitoring Friends’ Activity
Facebook has been quietly phasing out the ticker over the past few weeks, and has now removed it altogether.
13 Social Media Stories You May Have Missed in November
Miss the latest social media news? Here’s a recap of the latest updates on Facebook, Instagram, Snapchat, Twitter, and YouTube.
5 Content Marketing Lessons from YouTube’s Most Famous Cockatoos
Here are a few lessons content marketers can learn from cockatoos with 100,000 subscribers to their YouTube channels.
6 Twitter Super Power User Hacks You’ve Never Used Before
These six Twitter super power hacks will help you become the unicorn user you know yourself to be.
Social Advocacy: Why Your Business Needs It & How to Get Started
Social advocacy programs can help drive employee retention and customer acquisition. Here’s how you can do it.
7 Simple Tactics to Kickstart Your Instagram Sales Funnel
Use Instagram to your advantage. These seven tactics can help power your e-commerce Instagram sales funnel to steady success.
How to Evaluate Content Promotion Performance on Social Media
Trying to measure the effectiveness of your content promotion efforts on social media? Here’s a simple guide.
10 Big SEO Tips to Get More Sales on Black Friday
Learn 10 SEO strategies to augment your holiday marketing campaign and boost your Black Friday sales.
18 Social Media Updates You May Have Missed in October
It’s been a busy month in the social media world. Learn which social networks launched new functionalities and updates here.
Facebook Updates Events App With Restaurants, Bars, and More
Facebook’s Events app has received a significant update, which comes with a rebranding and more opportunities to discover local highlights.
Twitter Doubles Character Limit to 280, Says Longer Tweets Drive More Engagement
Twitter has officially doubled its character limit, following a short test which showed longer tweets receive more engagement.
Facebook Introduces Messenger Chat Plugin for Business Websites
Facebook has revealed details about version 2.2 of its Messenger platform, which comes with a highly requested customer chat plugin.
Facebook Introduces a Simple Polling Feature With Support for GIFs
Facebook has rolled out a new feature to pages and profiles that will allow users to post simple polls.
5 Ways Instagram Optimization Can Make You Famous
Success on Instagram requires more than random photos, quick filters, a few hashtags, and an emoji or two.