Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
How to Make Use of Pinterest’s Shopping Features
People use Pinterest for a variety of reasons and shopping is one of them. In this post, we delve into how you can utilize Pinterest’s...
Google is Making YouTube More Advertiser-Friendly
While revealing over 50% of YouTube views now occur on mobile device, Google has announced a series of updates to improve the advertising experience.
What You Need to Know About Facebook’s Business Pages Layout
What do you need to know about Facebook’s new layout of its desktop business pages? A lot — some things are positive, some negative.
6 Major Changes Coming to LinkedIn’s Redesigned Desktop Site
LinkedIn has given its desktop site a much-needed redesign. Here’s what’s changing with LinkedIn’s navigation, messaging, content and feeds, and search.
How to Market Through A Brand Facebook Group
Stand out and reach your audience through a brand Facebook Group. This article will walk you through how to create a group and then share...
New in Instagram for Business: Insights and Ads in Stories
There’s no stopping Instagram — especially when it comes to Stories. Only five months into its launch, the ephemeral storytelling feature for photos and videos...
How to Use Pinterest to Supercharge Your Social Media Presence
Pinterest may not be the first thing that comes to mind when you think of avenues for social media marketing, but it’s actually perfect for...
5 Compelling Reasons to Use Twitter Ads
Here are five areas where Twitter advertising is superior to other online ad platforms.
![Noelle Federico on How to Really Stand Out on Instagram [PODCAST]](https://www.searchenginejournal.com/wp-content/uploads/2017/01/SEJ-Marketing-Nerds-EP121-Banner-760x400.webp)
Noelle Federico on How to Really Stand Out on Instagram [PODCAST]
In this episode, SEJ’s Social Producer, Caitlin Rulien, chats with Noelle Federico of Dreamstime.com. They discuss brands who are rocking Instagram, how to gauge success,...
Facebook Journalism Project Launched to Build Stronger Ties With News Industry
2016 has seen an increase in fake news stories, especially on Facebook where posts can go viral and spread like wildfire. Facebook has introduced the...
6 New Facebook Live Features You Need to Know
Here are the six latest Facebook Live features and tools you need to know about, including Pages going live via the web and appointing Live...
Facebook Tests New Mid-Roll Video Ads
The ads will be triggered after a Facebook user has watched a video for 20 seconds and only appear in videos that have a running...
Facebook Updates How Dynamic Ads Work
To help drive more sales, Facebook will show even more targeted product ads to users based on their browsing activity, Facebook behavior, and demographics.
Vine is Dead, Long Live Vine
Vine may not be so dead after all. The app will be updating to the “new” Vine Camera on January 17th, 2017.
Will Facebook 360 Change Brand Storytelling Forever?
Facebook 360 launched in 2015, but we have yet to see advertisers and marketers really nail the execution. This article will introduce the concept of...
How to Capitalize on Social Media User Mistakes
Checking your brands’ common misspellings, abbreviations, and misused hashtags from users can lead to be customer service and brand sentiment gains!
How to Use 360-Degree Photos and Video in Social Media Marketing
360-degree photos and videos make viewing media on websites or social networks. Here’s some ideas on how to use it and what’s coming in 2017.
New in Instagram Stories: Stickers and Hands-Free Video Recording
Instagram has just released two new features for Stories. The ephemeral photo and video sharing feature has added stickers and hands-free video recording for its...
Listen Now: Introducing Live Audio on Facebook
Facebook continues to enhance its Live experience. After the recent announcement of Live 360 videos, Facebook is adding another dimension: audio. The social media giant...
![How to Successfully Market on Reddit [Webinar Recap]](https://www.searchenginejournal.com/wp-content/uploads/2016/12/Redditbanner-760x400.webp)
How to Successfully Market on Reddit [Webinar Recap]
If you have considered marketing your brand on Reddit, you have likely heard the horror stories. The AMAs gone astray or the sad attempt Pilot made...
The Complete Guide to Messaging Apps
Messaging Apps are everywhere. We take a look at their history, where they’re headed and why they could be the next big bend in the...
#GoLive Now: Twitter Launches Live Video
It’s a week full of video launches! After Instagram’s debut of live video in the U.S. and the addition of 360 video to the Facebook...
![85% of Digital Marketers Publish Videos on YouTube [DATA]](https://www.searchenginejournal.com/wp-content/uploads/2016/12/Depositphotos_73120225_m-2015_760x400-760x400.webp)
85% of Digital Marketers Publish Videos on YouTube [DATA]
Video is one of the search marketing trends to look forward to so now would be the perfect time to add video to your marketing...
Facebook Introduces Live 360 Videos
Facebook has announced the addition of 360 video to the Facebook Live experience. Facebook’s 360 videos and live feature were announced over a year ago,...
Instagram’s Live Video Rolls Out to All U.S. Users
Instagram has made its live video feature available to its U.S. users. Instagram’s live video allows users to broadcast a video in real-time on Instagram...
A Quick Look at Sponsored Content on Social Media
Are you following the FTC Social Media guidelines when sharing sponsored content? Learn more in this post:
Now You Can Search Google by Tweeting Emoji At It
Among the number of languages Google understands, you can now add emoji to the list.
This Month in Social Media: Updates from November 2016
November was a busy month in the social media world. There were updates, enhancements, and announcements across various social networks. Here is a roundup.
Pinterest Business Pages Get a Big Update
Pinterest is unveiling a new look to business pages. The big update gives businesses a new way to showcase boards and buyable pins.
Yelp Users Can Now Check-in With Yelfies
Yelp has three new features that lets users check-in with a photo, changes the way business images are displayed, and lets users share bookmark collections.