Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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Google Kills Off Google+ Local but is Still Committed to Local Search
In a major update to Google+, Google has removed all local business info from Google+. Is it the end-of-the line for Google+ Local or just...
#Instagram Tests Multiple Account Feature
Currently, in order to have two accounts with the photo-sharing platform, you must completely log out of one and re-login with another email address and...
5 Ways to Improve Your YouTube Organic Reach
With over a billion users and enough traffic, YouTube is the third most popular website globally. Here are five ways to improve your YouTube organic...
Facebook Releases Live Video Streaming to Limited Number of iPhone Users
According to the Facebook Newsroom, this new feature will allow users to share streaming videos they are seeing in real-time. To share a live video,...
Snapchat Now Allowing Some Publishers to ‘Deep Link’ To Their Content
Snapchat recently announced it will allow Discover Channel partners to link directly to their content on the platform using deep links. This means publishers such...
3 Overlooked Keys to Success With Influencer Marketing
It’s no secret that influencer marketing is catching fire but as with anything new there is a learning curve. Here are the best tips and...
8 Creative Ways to Drive Traffic to Your Blog with Facebook
Beyond posting when a new article goes live, how can you use Facebook for greater traction? There are numerous creative ways to drive traffic to...
15 Tips to Help You Write Better Social Media Content
Learn how to write and share better social media content for your platforms and audience, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest.
How to Lower the CPC of Facebook Ads by Boosting CTR: An Interview With Christina Baldassarre
Learn how to lower the CPC of your Facebook ads by getting more people to click on them.
Getting Real on Social Media? You Need These Reputation Dos and Don’ts
Tempted to tap into the social part of social media? You could end up hurting your reputation. Find out how to hit the right tone...
Pancake Wars: What IHOP Can Learn from Dennys’ Social Media Success
Here’s a look at what IHOP is doing on social media and how they could improve, coupled with how and why Denny’s is taking the...
Reddit Finally Ends Shadowbans, Replaces With Account Suspensions
Last night, Reddit announced that it has retired the Shadowban, and detailed their new account suspension policy.
Getting in the Mind of a Millennial: An Interview with Mindy Weinstein
Learn how to overcome the challenges of marketing to millennials from Mindy Weinstein of Bruce Clay Inc.
How to Target Audiences Accurately Using Interest Targeting on Facebook
How can you be sure that you are properly leveraging “interest targeting” on Facebook? Here are a few key tricks and tips to follow.
Do Google+ Hashtags Increase Visibility? An Exclusive Study
Is there any truth to those theories regarding hashtags increasing your Google+ visibility and boosting engagement?
The Top 10 Social Media Updates from October 2015
Here’s a recap of the top 10 social media updates from October 2015.
25 Social Media Facts For The End of 2015
In our latest post, SEO expert Brian Harnish discusses the twenty five social media facts you should know when creating your 2015 online marketing strategy.
9 Tactics to Utilize the Power of Instagram in Your Social Marketing
Are you on Instagram yet? Let’s get started and look at how this awesome social platform can start working for your benefit.
4 Ways Pinterest is Useful for Non-E-Commerce Brands
Just because you’re not an e-commerce brand doesn’t mean Pinterest can’t work for you. Check out these four ways to use Pinterest to grow your...
10 Times Reddit Engagement by Companies Succeeded
Previously, I wrote about the fundamentals of Reddit marketing. In this post, I give you ten real-world examples of companies succeeding on Reddit.
The Complete Guide to UTM Codes: How to Track Every Link and All the Traffic From Social Media
You can track all of your social media traffic, and you can track it for free: all you need are Google Analytics and a little...
How to Utilize Instagram Autocomplete to Find The Perfect Hashtags
While finding the perfect hashtags for Instagram can seem overwhelming, Instagram actually makes it super easy to find the best ones for your posts. Here’s...
The Story of How Social Posts Go Viral
When content spreads quickly and gets a lot of views, it obviously impacted the social media world for a period of time. So, how do...
7 Ways to Increase Tweets for Your Blog Content
Want to increase the Twitter activity in your blog content? The key is offering content that users will enjoy and want to share.
10 Tips for Getting the Most Out of LinkedIn Sponsored Updates
When you’re paying for sponsored updates on LinkedIn, make sure you’re getting bang for your buck.
Facebook Introduces Snapchat-Like Enhancements to Mobile Profiles
Facebook announced three main enhancements today to provide further opportunities for people to express themselves on the world’s largest social network.
This Month in Social Media: Updates from September 2015
September was a busy month in the social media world, particularly for Facebook and Instagram. Learn about these updates and more in our monthly social...
7 Great Ways to Advertise on YouTube
Considering to advertise on YouTube? Here are some of the most effective ways to advertise on YouTube – with or without having a video!
Facebook Updates Notes For Long-Form Content Publishing
Facebook has updates notes with a Medium-like look and feel.
Social Content: Where are Some Entrepreneurs Going Wrong?
Social media is a great way for businesses to reach out to their audience. However, you need to get off on the right foot or...